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Emerging Trends of
MOBILE APP DEVELOPMENT
#7Say Cheese To The Next Generation Of Mobile
2015-2016
Mobile App Will Continue To Grow
EXPONENTIALLY
Mobile App using will outpace classic computer use, creating significant
accessibility gains, increasing data creation and consumer behavior shift
 The first generation of mobile apps were gimmicky branded apps & games.
 The second generation was about mobilising existing online services:
commerce, booking and media sites & create new mobile only services such
as Instagram and Uber.
 The third generation of mobile services take a unique mobile approach
leveraging location, context, usage behaviour and data.
Source:goldengekko
Mobile App Development Will Be
Rapid n Easier
The development lifecycles of mobile app will be shorten
the timeframe between ideation to launch will be reduced dramatically
Mobile Payments Will Be
More Widespread
2016 has already been a significant year for mobile payment which will
be more widespread than the current use of bank, debit or credit cards
for its security, flexibility, and ease of use.
Mobile User Experience Will Be More
Critical than Ever
This trend will drive new and ubiquitous interfaces that will provide a
contextually relevant experience within smaller screens.
Location-Based Service will offer
Unprecedented Capabilities
More Mobile App will be integrated with different types location-
based service to enhance user interaction and engagement,offer
right information at right place as consumers walk by.
Mobile App Analytics Will Become
Deeply But Invisibly Embedded Everywhere
There will be more focus on big data and analytics in 2015 and 2016.
Mobile App Analytics will will be a guiding principle for organizations to
improve retention rates, conversions rates and in-app monetization
In-App Promotion Will Be
Ubiquitous
Mobile app in-app promotion will make it big this 12 month. With
hundred and thousands of companies choosing custom app
development as a primary focus of promoting their brand awareness
brand loyalty
Are You Keeping Up With These Trends?
Mobile Is An Upward Trend
Don’t Be Left Behind!
…but how?
E-book 100% FREE with
5 techniques, 4 elements, 20 tips
a mobile marketing strategy can not run without
Mark Brooks
Marketing Guru & App building master
Author of e-book “Mobile Marketing 101”
About me

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Top 07 emerging trends of mobile application development 2015-2016

  • 1. Emerging Trends of MOBILE APP DEVELOPMENT #7Say Cheese To The Next Generation Of Mobile 2015-2016
  • 2.
  • 3. Mobile App Will Continue To Grow EXPONENTIALLY Mobile App using will outpace classic computer use, creating significant accessibility gains, increasing data creation and consumer behavior shift
  • 4.  The first generation of mobile apps were gimmicky branded apps & games.  The second generation was about mobilising existing online services: commerce, booking and media sites & create new mobile only services such as Instagram and Uber.  The third generation of mobile services take a unique mobile approach leveraging location, context, usage behaviour and data. Source:goldengekko
  • 5. Mobile App Development Will Be Rapid n Easier The development lifecycles of mobile app will be shorten the timeframe between ideation to launch will be reduced dramatically
  • 6. Mobile Payments Will Be More Widespread 2016 has already been a significant year for mobile payment which will be more widespread than the current use of bank, debit or credit cards for its security, flexibility, and ease of use.
  • 7. Mobile User Experience Will Be More Critical than Ever This trend will drive new and ubiquitous interfaces that will provide a contextually relevant experience within smaller screens.
  • 8. Location-Based Service will offer Unprecedented Capabilities More Mobile App will be integrated with different types location- based service to enhance user interaction and engagement,offer right information at right place as consumers walk by.
  • 9. Mobile App Analytics Will Become Deeply But Invisibly Embedded Everywhere There will be more focus on big data and analytics in 2015 and 2016. Mobile App Analytics will will be a guiding principle for organizations to improve retention rates, conversions rates and in-app monetization
  • 10. In-App Promotion Will Be Ubiquitous Mobile app in-app promotion will make it big this 12 month. With hundred and thousands of companies choosing custom app development as a primary focus of promoting their brand awareness brand loyalty
  • 11. Are You Keeping Up With These Trends?
  • 12. Mobile Is An Upward Trend Don’t Be Left Behind! …but how? E-book 100% FREE with 5 techniques, 4 elements, 20 tips a mobile marketing strategy can not run without
  • 13. Mark Brooks Marketing Guru & App building master Author of e-book “Mobile Marketing 101” About me