Here're top 07 emerging trends of Mobile App Development
2015-2016 that merchants, retailers, marketers should know
#1 Mobile App Growth
#2 Mobile App Development
#3 Mobile Payments
#4 Mobile User Experience
#5 Location-Based Service
#6 Mobile App Analytics
#7 In-App Promotion Will Be Ubiquitous
3. Mobile App Will Continue To Grow
EXPONENTIALLY
Mobile App using will outpace classic computer use, creating significant
accessibility gains, increasing data creation and consumer behavior shift
4. The first generation of mobile apps were gimmicky branded apps & games.
The second generation was about mobilising existing online services:
commerce, booking and media sites & create new mobile only services such
as Instagram and Uber.
The third generation of mobile services take a unique mobile approach
leveraging location, context, usage behaviour and data.
Source:goldengekko
5. Mobile App Development Will Be
Rapid n Easier
The development lifecycles of mobile app will be shorten
the timeframe between ideation to launch will be reduced dramatically
6. Mobile Payments Will Be
More Widespread
2016 has already been a significant year for mobile payment which will
be more widespread than the current use of bank, debit or credit cards
for its security, flexibility, and ease of use.
7. Mobile User Experience Will Be More
Critical than Ever
This trend will drive new and ubiquitous interfaces that will provide a
contextually relevant experience within smaller screens.
8. Location-Based Service will offer
Unprecedented Capabilities
More Mobile App will be integrated with different types location-
based service to enhance user interaction and engagement,offer
right information at right place as consumers walk by.
9. Mobile App Analytics Will Become
Deeply But Invisibly Embedded Everywhere
There will be more focus on big data and analytics in 2015 and 2016.
Mobile App Analytics will will be a guiding principle for organizations to
improve retention rates, conversions rates and in-app monetization
10. In-App Promotion Will Be
Ubiquitous
Mobile app in-app promotion will make it big this 12 month. With
hundred and thousands of companies choosing custom app
development as a primary focus of promoting their brand awareness
brand loyalty
12. Mobile Is An Upward Trend
Don’t Be Left Behind!
…but how?
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