Personal Information
Organization / Workplace
Prague, The Capital, Czech Republic Czech Republic
Occupation
Freelance Marketing & Communications Strategist
Industry
Advertising / Marketing / PR
Website
http://www.ddb.cz
About
International marketing & communications strategist focused on applying proven, evidence based growth principles together with the power of creativity to drive business and brand growth. Core focus on insightful strategic thinking, incremental innovation, consumer and customer centricity, storytelling that sells. Growth strategies to build brands, and the overall category.
At the end of 2012 made the jump to the 'client side', applying agency brand building skills to business building challenges. Led a diversified marketing team that drove growth back to Wrigley and Mars after years of decline.
Now blending my dual background in marketing and communications through personalised consu...
- Presentations
- Documents
- Infographics
Martin Weigel- How to (not) FAIL
Ivan Chernopyatko
•
9 years ago
Saxo Bank Equity Outlook
Peter Garnry, CFA
•
5 years ago
Creative Brief Breakfast
Grand Union
•
14 years ago
What is consumer insight in advertising?
Aleksas Drozdovskis
•
11 years ago
Insights Presentation
Simon Law
•
14 years ago
What is an insight?
Umar Ghumman
•
9 years ago
Consumer Insights: Revealing the truths & myths
Consumer Truth - Insights & Planning
•
15 years ago
Strategic Planning & the Importance of Consumer insights
Karen Saba
•
11 years ago
Consumers insights
Mitya Voskresensky
•
13 years ago
Cannes Lions 2015 Trends
Karen Saba
•
8 years ago
Telco 2020 ... A Mature Market Outlook
Dr. Kim (Kyllesbech Larsen)
•
11 years ago
What is Comms Planning?
VCU Brandcenter
•
9 years ago