Success feels great. Everyone knows that. Failure? That can't be avoided. But there's no shame in trying. Or in passing on something. But mediocrity? It's the most offensive thing you can do. Why is it worse than avoidance or all-out failure? Because when you fail, you learn. You grow. There's nowhere to go but up. Mediocrity is simply a waste. You squander time, effort and opportunities just to squeak by with little payoff. Mediocrity is more than simply being bad at something. And if you feel we're talking to you, then get ready to be schooled.

1. A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

2. Success feels great. Everyone knows that. Failure? That can't
be avoided. But there's no shame in trying. Or in passing on
something.
!
But mediocrity? It's the most offensive thing you can do.
Why is it worse than avoidance or all-out failure?
!
Because when you fail, you learn. You grow. There's nowhere
to go but up. Mediocrity is simply a waste. You squander time,
effort and opportunities just to squeak by with little payoff.
Mediocrity is more than simply being bad at something. And if
you feel we're talking to you, then get ready to be schooled.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

3. LOW STANDARDS
WILL DESTROY YOU.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

4. LOW STANDARDS
WILL DESTROY YOU.
You forget the little details, or you
willingly cast them aside because they
take too much time. And when you let
those little things slip through the crack,
you either present work that's rough
around the edges, or you find yourself
scrambling to pull it all together at the
end. You have a "Someone else will
take care of it" attitude.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

5. LOW STANDARDS
WILL DESTROY YOU.
HOW YOU BEAT IT:
Keep lists of everything and don’t
settle until every single thing is taken
care of. Set reminders and do all you
can to hold yourself accountable.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

6. COMPLACENCY WILL
SABOTAGE YOU.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

7. COMPLACENCY WILL
SABOTAGE YOU.
You accept things as “good enough.”
You fail to challenge yourself in both a
short-term basis and a long-term basis,
to the point where all projects look the
same and no growth is demonstrated
over a period of time. As long as you
can keep your head above water,
you’re happy.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

8. COMPLACENCY WILL
SABOTAGE YOU.
HOW YOU BEAT IT:
Set goals every month to know where
you would like to be in the future.
Check up on yourself often and makes
notes of your progress, to ensure that
you're always striving to grow.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

9. LACK OF FOCUS
WILL DERAIL YOU.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

10. LACK OF FOCUS
WILL DERAIL YOU.
You go through your duties day to day
with no real attention to one particular
thing. You lack consistency, fail to
adhere to any values or principles, you
just go through the motions and do the
work as it comes. You cover everything
generally, but you don’t have a strong
hold on anything, and you don’t really
care all that much.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

11. LACK OF FOCUS
WILL DERAIL YOU.
HOW YOU BEAT IT:
Before you start working on something,
sort out what your values and priorities
are. Organize your task in relation to
those priorities. Don't allow yourself to
move onto something else until you've
perfected what you've started.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

12. YOUR WILLINGNESS TO
GIVE UP WILL TRAP YOU.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

13. YOUR WILLINGNESS TO
GIVE UP WILL TRAP YOU.
If you find yourself always saying “you
can either do it fast or you can do it
well,” it means that you don’t know how
to do something well in a timely
manner. You don’t stick to deadlines,
or even promise hard deadlines half
the time. You fail to turn around work
or complete anything in a way that
meets expectations, and last-minute
changes throw you for a loop.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

14. HOW YOU BEAT IT:
Force yourself to commit to deadlines.
Practice your craft over and over so
you can get things done quicker
without sacrificing quality.
YOUR WILLINGNESS TO
GIVE UP WILL TRAP YOU.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

15. If it seems dramatic, if it seems frank, maybe even a bit scary, that's
because you should be scared. It may seem like you're getting by
now, but no one ever got ahead at a walking pace. Let this be a
wake up call. Start trying today — holding yourself to account and
striving for something real. You have everything to gain. What do
you have to lose?
To hell with mediocrity.
A THOUGHTFUL WARNING FROM
YOUR FRIENDS AT PHANTA MEDIA

16. #EXTRAORDINARYVIDEO
phantamedia.com