The strict definition of an infographic is deceptively simple: “a visual image such as a chart or diagram used to represent information or data,” but when we hear the word we’re not thinking of a neat little pie chart or line graph.
Instead the term has come to represent really long, visually intriguing graphics.
The trouble is that not all infographics are long, and certainly not all of them are visually intriguing. So what takes an image from graphic to infographic, and what elements separate the boring from the brilliant?
This infographic guide will cover the answers to these burning questions.