Michal Robinson

Israel IL

Internet Marketing Lecturer and Instructor

Advertising / Marketing / PR

My "Mini-Handbook" for achieving business financial growth: Customer engagement is key. Focus first and foremost on deepening the relationship with your existing customers. This may be achieved by creating a strong emotional bond to your brand. In turn, loyalty and advocacy is reinforced among existing customers, and ultimately results in cost-effective acquisition of new customers. In my experience, customer engagement requires an infrastructure for effective communication between the customer and the brand, as well as a well-articulated brand message. I invite you to contact me for further guidance in creating and implementing your business financial growth.