Votre Réseau Social d'entreprise à l'heure de Yammer
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Vision de Microsoft et retour d'expérience client! Quels sont les usages, les plateformes (Sharepoint + Yammer) et les chemins de transformation à adopter, voici les questions auxquelles nous répondrons.
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Votre Réseau Social d'entreprise à l'heure de Yammer
- 2. RDI104 - Votre Réseau Social d'entreprise à l'heure de Yammer Na-Young Kwon @nay Ludovic Magne @lmagne Mark Kashman @mkashman Olivier Amprimo @oamprimo, L’Oréal Thomas X. Scott @MonsieurTXS, CWT #mstechdays #rse Entreprise
- 3. Le Social dans notre quotidien
- 4. L’évolution de la communication en Entreprise
- 7. Individus | Communautés | Groupes Augmenter les revenus | Baisser les coûts | Réduire le turnover
- 9. Les réseaux sociaux vont transformer notre façon de travailler ensemble
- 11. Collaboration d’équipe McKinsey, The Social Economy, July 2012
- 12. Organisation connectée Les employés ont un Intranet social, facile à utiliser et qui connecte les employés aux systèmes à travers l’organisation McKinsey, The Social Economy, July 2012
- 13. Les organisations face aux grands changements ont un point commun : un besoin intense de se concentrer sur les personnes, la culture et la communication pour réussir. McKinsey Global Survey: What Successful Transformations Share, 2010
- 15. Transformez votre business en connectant les employés, les partenaires et les clients De nouvelles experiences combinant le social, la collaboration, l’email et la communication unifiée Couche social perversive connectant les personnes, les contenus et les données métier Une plateforme d’Entreprise pour la sécurité, la gestion et la conformité
- 16. Vision de Microsoft de l’Entreprise Sociale
- 22. Olivier Amprimo
- 24. Informatique • Vente RH • Marketing
- 25. Activer la technologie Définir la vision Activer les Cibler les opportunités à communautés forte valeur métier et SharePoint Évaluer la maturité du réseau Examiner les critères de réussite
Editor's Notes
- Intro Office / B2B / LOB / entreprise
- Socialin the consumer space has been growing at an unprecedented pace over the past few years.Social has clearly rewired the way we communicate in our personal lives, and we believe it will have a similar impact on the way people get things done at work. But when you come to think about it, this is similar in a lot of ways to the way other communication tools have evolved, starting in the consumer world and then entering the enterprise, completely redefining the way we work together…
- Enterprise Communication has significantly evolved over the past few decades– each new major innovation doesn’t just impact how we communicate, but re-defines how we get work done. The way social is now evolving to be an enterprise communication tool is similar in a lot of ways to how other communications tools, such as email or IM (instant messaging), have entered the enterprise and completely changed the corporate landscape.
- Before we dive into the business value of social – we thoughts we’d start at a highly conceptual level to provide a way to think about social more abstractly. We think it’s highly valuable to think about this because it will help you identify some of the social interactions you probably already see at your organization.
- It really all comes down to this… helping individuals, communities, and groups get their work done together. This might sound obvious – but it’s really important to think about what social ISN’T…-It’s not about a specific piece of technology-It’s not (nessasarily) about company boundaries (i.e. the community could be made up of customers and partners also)-It’s not (Just) about microblogging, newsfeeds… and all the other features we associate with social.It’s about help to get work done(together).
- So let’s go right back to our original goal: Transform how we get work done together. The easiest way to think about it is the impact it has on organization – social is fundamentally about giving power to bottom-up organization; it’s about removing the barriers to getting our jobs done and empowering each individual. Ultimately this bottom-up organization has an on everyone business’ key goal – To be more successful(how ever you define ‘success’).In the next part of this presentation we’ll talk to you about a few ways that social can help your business achieve some specific goals.
- Before we dive into the business value of social – we thoughts we’d start at a highly conceptual level to provide a way to think about social more abstractly. We think it’s highly valuable to think about this because it will help you identify some of the social interactions you probably already see at your organization.
- Social will transform the way that work gets done - it can: We’ve highlighted a few examples of key social scenarios that will transform the way that we work; these are only a few examples of a long list of ways that Social can bring value to the business.
- Engaged employees are enthusiastic about their work, they are fully involved in the way an organization works and act in a way that furthers the goals of the organization; in short – they’re doing everything they can to help make a company successful. Social technologies enable companies to remove communication barriers and help employees have a real voice in making the company better – this voice can be heard at all levels and across all geographies. Studies have shown that organizations that have ‘engaged employees’ are more profitable, have higher productivity, and significantly lower turnover.Here you can see that Social technologies go far beyond having simple conversations – they contribute to empower employees to the degree that they both have the tools, and the want to drive positive change across the company.
- Team collaboration drives innovative companies, and today’s companies need to move quickly in order to compete. To do that their teams need to:connect, learn from each other, share knowledge, work together –from locations around the world both inside and outside the organization. Social technologies enable teams to be more productive by making it simple to do coordinate tasks among team members, share information, find people, even talk and see each other around the world.Organizations that have started to embrace social technologies are starting to see considerable productivity increases – this is just one of the many benefits of using social technology to make teams more productive.
- Connected Organizations is about taking the ‘traditional’ intranet, and making it more dynamic with social technologies.The primary purpose of a traditional intranet is to access content and other applications. They tend to have controlled approaches to content authoring and content management. Adding social capabilities that allow bottom-up creation of content and allow anyone to engage in interactive dialogs around content In many ways the engagement around content is as important as the content itself as it gives content a lifespan that’s much longer than just the time it’s promoted on the intranet – it also provides feedback and discussion mechanisms that help to improve the organizationSocial helps the Intranet come alive and provides a unique perspective based on each individuals social network – combine this with powerful top-down publishing tools to ensure that crucial communications and you have the next generation of Social Intranets.
- Whether it’s an exciting acquisition, new product launch or reorganization, it’s more important than ever for companies to be agile; by quickly innovating and responding to customer needs they will be able to outperform competitors and propel a company’s growth and increase shareholders value.Social technologies enable communication across geographies, and at all levels, even between organizations. This means that employees can connect with the people, partners, and customers they need quickly and efficiently. The impact social technologies can have on the ability for a company transform and be agile is huge – in fact more than 64% of organizations that successfully go through a transformation use social to engage and energize people, while driving great communication and involvement.
- Before we dive into the business value of social – we thoughts we’d start at a highly conceptual level to provide a way to think about social more abstractly. We think it’s highly valuable to think about this because it will help you identify some of the social interactions you probably already see at your organization.
- Microsoft has an exciting vision for Enterprise Social: we want to help companies transform their business with Enterprise Social. but in order for that to happen, two things are necessary: First, it can't just be a destination. Social must be a natural part of how we work, it has to be seamlessly woven into the tools you use everyday to get your work done. It has to be easy, frictionless and in-context. Microsoft is in a unique position because we own a fantastic set of assets: social, collaboration, email, and unified communications; and we want to combine these tools to create new experiences that help people get things done. We want to have a tool that will allow you to start a conversation in a newsfeed, ping one of the participants on IM, escalate to voice and video, follow-up over email, and circle back to the original conversation with an update; we want to have the context of those conversations follow you across those tools, and have everyone involved to be able to participate in the interactions regardless of where they are or what device they have with them. Some of it is already possible today and we aim to continue and build this “connected experiences” scenario and make it available to everyone. Microsoft has the depth and breadth of capabilities to realize this vision. Second, in order to be successful, social must be a part of a platform that IT can rely on to manage and secure.The information in a social network is some of the most valuable intellectual property in the company, and their platform needs sophisticated security, management and compliance capabilities that don't get in the way of the users but do allow IT to sleep better at night.
- Yammer doesn’t replace SharePoint – and SharePoint doesn’t replace Yammer; together they both provide unique capabilities that will enable Microsoft to transform the way that we get work done.Yammer will help us break down silos in organizations and get people talking - not just having superficial conversations but having conversations that will be crucial to helping business achieve their goals; as social matures so does the way that people use it and the value they get out of it. Yammer helps to drive adoption and get the ball rolling.SharePoint brings a huge amount to the game – it will help organizations plan and organize how work will get done. It will help to bring together information from systems across the enterprise, and then provide BI capabilities that will help IW make better decisions.Combined – SharePoint and Yammer will truly help to transform the way that we get our work done.Land that people should think about SharePoint and Yammer as complementary and better together
- What you can do today, what you’ll be able to do in the near future (within the next year), and our vision for the future.Today: customers can connect the two today with the Yammer web parts and Yammer Open Graph capabilities. Tomorrow: We’re working to build a strong foundational platform that will allow us to quickly iterate changes. To do this we’re working on some key areas first that will enable our future vision: integrated document management through SkyDrive Pro, Aggregating the SharePoint and Yammer feeds, and investing in unified identity, ensuring that users have a great single-sign-on experience.Future: After the work on key foundational aspects, we will take advantage of our new, 90-day release cycle for SharePoint Online and Office 365 to add more and more capabilitiesover time to create connected experiences that combine social, collaboration e-mail, unified communications and an enterprise class platform you can rely on for security, management and compliance.
- To align with our vision and roadmap, we’ve made changes to Yammer packaging and pricing. First, Yammer standalone. We're committed to maintaining standalone versions of Yammer for customers who just want a best-in-class enterprise social network. Yammer has historically offered four different options, and we've simplified that to two: a free version called Yammer Basic and a paid version called Yammer Enterprise. Second, Yammer and SharePoint Online. We believe that social and collab are two sides of the same coin, and as the roadmap demonstrates we're working toward a future where they're tightly integrated. To reinforce that notion, we will be adding Yammer to SharePoint Online starting March.And finally, Yammer and Office 365. we envision a future where social is everywhere -- and where people work together using new experiences that combine social with collab, email, and unified communications. As a first step in delivering on that vision, we're adding Yammer to all of our Office 365 Enterprise offerings (E1 through E4) for EA customers.
- Before we dive into the business value of social – we thoughts we’d start at a highly conceptual level to provide a way to think about social more abstractly. We think it’s highly valuable to think about this because it will help you identify some of the social interactions you probably already see at your organization.
- Changing the way you work will be an experience, a journey.Createthe needWhat customers say: Sustaining end-user adoption is the most significant challenge for collaboration solutions.What Gartner says: 70% of IT-lead social initiatives will fail in 2012. Why? Because of adoption and a lack of clear purposeWhat Ovum says: Sustaining end user enthusiasm and momentum is seen as the most significant challenge for organizations deploying collaboration solutions.Yammer & SharePoint enables organisations to refocus on its core strengths, by enabling people to find, share and collaborate with others through a new and more people-centric way of working.
- Plan.Inputs:Defining your vision: take what your network is already doing, engage the right stakeholders, link to business strategy, understand what the platform is good forExecute.Help people to understand the value is for them. Enable Community. (Training & Comms)Enable Technology (fully supported & integrated).Measure.Assess where you are against the maturity modelMeasure success in real business termsUtilize analytics
- Help our customers get started with Enterprise Social TODAY.1. Get started with Social today by signing-up to yammer. Have your customer sign-up for Yammer on the spot – they may be surprised to see how many of their co-workers are already using it.2. Review customer success stories3. Check out the latest version of Office 365. You can get more from social by connecting it with the tools you use everyday – Office, SharePoint, Lync, Dynamics CRM.