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Mike Gotta
Mike Gotta

Presented at a webinar sponsored by NewsGator

BusinessEconomy & Finance
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Deciphering Corporate Social Networks Thursday – 19 June, 2008 Mike Gotta Principal Analyst [email_address] www.burtongroup.com mikeg.typepad.com
Deciphering Corporate Social Networks ,[object Object],[object Object],[object Object],[object Object]
Evolution Of Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evolution Of Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Evolution Of Social Networks A specific destination where connections are often declared and visible; acts as a social hub Social structures that are embedded within a variety of tools (e-mail, buddy lists) Analytical engines that assess and correlate relationship connections Combines all elements into a cohesive set of infrastructure services
Enterprise Evolution Of Social Networks
Deciphering Corporate Social Networks ,[object Object],[object Object],[object Object],[object Object]
The Business Automation Dilemma What’s next?
The Business Of Social Transformation People as catalyst
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Times They Are A-Changin'
[object Object],Strategic Talent Initiatives Boomers Gen X Millenials (Gen Y) Work Tools Career Supervisor Manager Vice President
[object Object],Corporate Social Responsibility (CSR) Do Business at Marriott Help Save a Rainforest Lilly Employees from Nearly 50 Nations Participate in Company's First-Ever Global Day of Service Starbucks Increases Commitment to Supporting Coffee Farmers and Communities Anheuser-Busch, National Fatherhood Initiative Launch Online Forum for Parents on MySpace Launch CSR-related Reports: Dow Engages in Dialogue on Future of Water at GWI Conference BD and Direct Relief International Launch Second Volunteer Service Trip to Improve Healthcare in Ghana
User-Led Innovation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],Web 2.0 And Enterprise 2.0 Participation, Community & Outreach Web 2.0 Enterprise 2.0 Knowledge Management Social Software (Tooling) Productivity Collaboration Content Communication
[object Object],[object Object],[object Object],[object Object],[object Object],Everything Is Intertwined
Benefits From Social Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Recommendations
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Recommendations
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Deciphering Social Networks

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Bg Social Networks

  • 1. Deciphering Corporate Social Networks Thursday – 19 June, 2008 Mike Gotta Principal Analyst [email_address] www.burtongroup.com mikeg.typepad.com
  • 2.
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  • 5. Evolution Of Social Networks A specific destination where connections are often declared and visible; acts as a social hub Social structures that are embedded within a variety of tools (e-mail, buddy lists) Analytical engines that assess and correlate relationship connections Combines all elements into a cohesive set of infrastructure services
  • 6. Enterprise Evolution Of Social Networks
  • 7.
  • 8. The Business Automation Dilemma What’s next?
  • 9. The Business Of Social Transformation People as catalyst
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Editor's Notes

  1. About Us Burton Group provides in-depth, vendor-independent research and advisory services focused on enterprise IT infrastructure technologies. Known for our principle-based architectural approach and technical depth, each of our six highly-focused research services provide practical insights and direction for enterprise technologists and executives. http://www.burtongroup.com/ http://catalyst.burtongroup.com/ http://ccsblog.burtongroup.com/ http://mikeg.typepad.com/