More Related Content Similar to Mobile Giving Goes Local Similar to Mobile Giving Goes Local (20) Mobile Giving Goes Local1. Mobile Giving Goes Local! Innovative Ways for Your Nonprofit to Engage #11ntclocal Ron Weber COO, Trinet Internet Solutions, Inc. 2. Session Evaluation Each entry via text or web is a chance to win great NTEN prizes throughout the day! Session Evaluations Powered By: TEXT Text 11ntclocal to 69866 ONLINE Use 11ntclocal at http://nten.org/ntc/eval 5. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll. 9. *Source: comScore, Feb 2010 Feature Phones 80% Smartphones 20% 50%/50% crossover expected in 2012 US Mobile Marketplace © 2011 Trinet Internet Solutions 10. According to Nielsen, Mobile Donations will increase by 50% in the coming year. $ $ 50% Source: Nielsen Mobile Benchmark Study © 2011 Trinet Internet Solutions Biggest Trend to Consider 11. 80% of people surveyed are familiar with text donations Source: MobileGive.us © 2011 Trinet Internet Solutions 12. On the first day of its opening, the Mac App Store had 1 Million App Downloads Source: Apple.com © 2011 Trinet Internet Solutions 13. 90% of people use their mobile phone daily! Source: Mobile Marketer 16. According to Juniper Research, “…developments in positioning technologies could drive revenues from mobile location-based services to more than $12.7 billion by 2014.” Location Based Service © 2011 Trinet Internet Solutions 21. Overview of Geo-location You Are Here Geo-location refers to an application that accesses a device’s hardware (i.e. GPS) in order to engage the supporter with relevant promotions, ads, or calls to action. © 2011 Trinet Internet Solutions 24. © 2011 Trinet Internet Solutions Share Your Location After you “check-in” you have the ability to share your location with friends via Facebook, Twitter and your personal blog. This “check-in” will be displayed to all the user’s friends on differing social channels How it Works 25. © 2011 Trinet Internet Solutions Nonprofit Example The Taft Museum of Art used Foursquare’s “special offer” feature to attract new visitors to their venue. 26. © 2011 Trinet Internet Solutions Confirming Quotation ~Foursquare Co-Founder Naveen Selvaduari “ Non-profits are about awareness, they want to get as many people to understand what they are doing. Foursquare is a great platform for that, and bringing people together, and make it easier together for them to understand.” 27. © 2011 Trinet Internet Solutions Connect With Friends Now your followers can see where you are at and you can see where your friends are at in real time. Zach is at the city bakery, and its only 3 miles from me. Maybe we should meet up and do lunch? The Point How it Works 28. © 2011 Trinet Internet Solutions Overview of Geo-location You Are Here The Question is... How can your nonprofit take advantage of this technology to increase donations? 31. How It Applies Knowing your supporters’ physical location allows you to connect them to local events, promotions or donation opportunities. © 2011 Trinet Internet Solutions 32. © 2011 Trinet Internet Solutions How It Applies Supporters can see other people who have taken advantage of your promotion or offer and may be motivated to act similarly. Hillary can see Kevin’s activity Location Based Services 48. Best QR Code Applications QR Code Reader and Scanner Quick Mark QR Code Reader QR Code Scanner Pro ScanLife © 2011 Trinet Internet Solutions 49. © 2011 Trinet Internet Solutions Inc. How To Create QR Codes http://qrcode.kaywa.com/ http://www.qurify.com/en/ http://www.qrstuff.com/ http://www.mobile-barcodes.com/qr-code-generator/ http://www.i-nigma.com/CreateBarcodes.html 50. © 2011 Trinet Internet Solutions Inc. TBN Case Study Show a Video Scan the QR code and it automatically directs you to this TBN video Source: Trinity Broadcasting Network 56. © 2011 Trinet Internet Solutions Steps Toward Implementation 3. Search & Add: Search for your organization on Foursquare. If it doesn’t appear, add your organization’s physical location Add new venue to Foursquare 58. © 2011 Trinet Internet Solutions Steps Toward Implementation 5. Track Results: Earth Justice received over 5,700 check-ins and raised over $50,000 toward their cause. © 2011 Trinet Internet Solutions 60. Q & A © 2011 Trinet Internet Solutions 61. Interested in a copy of this presentation? Scan this QR Code to sign up! © 2011 Trinet Internet Solutions 62. Session Evaluation Each entry via text or web is a chance to win great NTEN prizes throughout the day! Session Evaluations Powered By: TEXT Text 11ntclocal to 69866 ONLINE Use 11ntclocal at http://nten.org/ntc/eval 63. Contents not to be shared outside of intended organization or duplicated without written permission of Trinet Internet Solutions, Inc. Check-In at Booth #29 www.trinetsolutions.com Visit Booth #29 [email_address] © 2011 Trinet Internet Solutions Text “RONTRINET” to 50500 www.contxts.com Editor's Notes Press F5 or enter presentation mode to view the poll If you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone. In an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser: http://www.polleverywhere.com/multiple_choice_polls/NzA4NTExODI0 Need a NPO using geo-location example