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INTRODUCTION
A full service Internet Marketing company
www.seoservicecorp.com
About SEO Service Corporation (SSC)
 Established in 2013, SSC is a dedicated full service Internet Marketing
company with offices in Delhi NCR, Mumbai & Guwahati.
 We provide customized and out of the box online marketing solutions for
online businesses in US, EMEA & APAC regions.
 We have a team of world class digital marketers who had been
instrumental in strategizing Digital Marketing campaigns for Fortune 500s,
SMBs and Startups.
The leadership team
Amarjeet Sharma | Co-founder
Amarjeet has co-founded the company with Momy and Banajeet in 2013. The team has created a full fledged Digital
Marketing Agency with offices in Mumbai, Delhi and Guwahati. He brings with him 8 years of experience in Digital
Marketing. Prior to SSC, he had successfully lead the India Operation of Adlift Marketing Pvt Limited and had been
instrumental in driving the company to become one of India’s leading Online Marketing agency.
Momy Saikia | Co-founder
Momy Saikia comes with a very diverse background. She started her career as a Subsea Engineer but later found her
calling in Marketing and Advertising, and Corporate communication. After working for 4 years as consultant in the Oil and
Gas Industry across the globe, she moved back to India and has since worked in business development for IIM Kashipur,
finished a brief stint with United Nations in change management communication and worked as a copywriter at an ad
agency. With over 6 years of diverse work experience, she brings her wide expertise and creativity to all the campaigns like
no other.
Banajeet Sharma | Co-founder
Banajeet Sharma has over 7 years of experience in Search Marketing with a proven track record of developing successful
digital campaigns, encompassing the 7 forms of Online Marketing (SEO, Email, Social Media, Affiliate, Search Marketing,
Display & Re-Marketing). Banajeet was the Head of Digital Marketing for Ranghar Education Institutes Limited, where he
was responsible for SEO & SEM implementation. He played a significant role in helping Fast Rankings Online Pvt. Ltd
become the 1st BPO company of the North East India. Banajeet has also worked as a marketing consultant for Royal
Hotels, Goa.
Internet Marketing Strategy & Branding Solutions
Search Engine Optimization (SEO)
Social Media Optimization
Paid Advertising (Search, Social & Display)
Google Penalty Reversal
Online Reputation Management (ORM)
Content Services & Blog Management
Our service offerings
SEOServiceCorporation
Web Development & Designing
Our approach
We will identify your targeted audience and undertake focussed campaigns to help
you realise your primary objectives.
Primary Objectives
Increase Conversions
Increase Values of
Transaction
Increase Lifetime Values
of a Client
Increase Client
Retentions and Upsales
Next Steps
Increase Visits
Increase Tweets
/Shares /G+
Increase
Followers /Fans
Increase Brand
Mentions
Increase Pre
Conversion Action
Immediate Impact
High Quality
Link Building
Onpage
Increase DA /
PA /Alexa
Increase Page
Rank
Increase Crawl
Rate
Increase
Rankings
Online Marketing Services
Online
Reputation
Management
(ORM)
• Online Channel
Listening
• Search Engine
Reputation
Management
• Positive Review
Creation
• Online Brand
Management
Social Media
Marketing
(SMM)
• Audience
Segmentation
• Profile Creation
& management
• Social Media
Platform Audit
• Social
Engagement
Search Engine
Marketing
(SEM)/PPC
• Competitor
Research
• Bidding &
Advanced
Optimization
• Retargeting,
Predictive
Modeling
• Testing
• z
Search Engine
Optimization
(SEO)
• Keyword
Research &
Competitor
Analysis
• Content Strategy
• Technical SEO
and Platform
Architecture
• Link
Development
Tracking & Measuring Performance
Strategy & Planning
Identify Target Audience
Search Engine Optimization (SEO)
SEO Services that drives ranking
On Page Strategy Consulting Off Page Optimization
Keyword Research
Competitor Analysis
Technical SEO
Content Analysis
Advanced SEO
Reporting
Guest Posts
Infographics
Content Marketing
Blogs & Profiles
Social Mentions
Premium Links
SEO - OnPage Services
Keyword Analysis
Keyword Analysis & Recommendations
• Analyzing keyword sets for the vertical.
• Analyzing head, torso and tail segments using 3rd party tools , including Google Keyword Tool,
wordtracker and internal analytics.
• Creating a “go to” keyword document that cements the foundation for all future SEO projects
and recommendations – referred as Keyword-URL mapping document.
Technical & Advanced SEO
Advanced SEO Strategies
• Providing strategy recommendation to created advanced interlinking modules within the site.
These include:
o Related Searches
o Product recommendation engines
o Micro-formats implementations
Technical SEO (Platform & Architecture)
• Create and deliver technical site audit
• Analyze existing platform and
architecture strengths and weaknesses
from an SEO standpoint.
• Launch and deliver an information
architecture project that includes:
o Navigational Analysis & Recommendation
o URL structure
o 301 redirects and canonical tags
o Crawlability & Indexing Issues
o Sitemap Strategy
Content Analysis
Content Strategy
• Analyze current content across all pages and deliver a content strategy that increases
traffic to existing and new content pages.
• Work closely with content teams of Client to evangelize the importance of SEO and
share best practices.
Title & Meta Tag Recommendations
• Based on keyword analysis, we would create unique title & meta tags for each page on
your website, using SEO best practices.
Competitor Analysis
Competitive Analysis
• On Page analysis of competitor sets and best in class SEO sites.
• Link analysis of competitor sets and best in class SEO sites.
• Work closely with Client’s business teams to integrate their competitive leanings.
Your
Competitors are
your best
Teachers
SEO Link building services
Developing Quality Links Is Key
Search for relevant sites to link from
Boost Ranking for competitive keywords
1 2
34
Acquire high quality Links
Analyze Quality of the Linking Site
Infographics, Guest Posts, Articles, PR, Social Mentions
Competitive Link Audit : Get unique link building ideas
Search Engine Marketing (SEM)
Our SEM Process
Optimized Ad Creation
Keyword Selection
Ad Copy optimization
Budget Optimization
Bid Optimization
Post Campaign Optimization/Tracking
Behavioral Re-Targetting
Keyword Selection – Targeting Keywords That are ROI+
Ad Creation & Testing
Steps to Create Ad
3 simple steps will drive you to the
amazing online advertising channels
•Keywords
•Ads creative (T&Ds)
•Bid and Ad position
Competitive Analysis – Ad copies
Effective Campaign – Three Pillars of Success
 Catalogs Pages
 Shopping carts
 Check-outs
 Subscription
 Sign-ups
 Product configurators
 Store locators
Landing Page Optimization and Testing (A/B or Multivirate)
4
1
2
3
 Optimize promotional
elements
 Good candidates for MVT
 Optimize data collection
and application flow
 Good candidates for A/B
testing
Display Advertising
Our Display Advertising Process
Retargeting
Display Advertising
Pixel Integration
Creative Management
Planning & Buying
Post Campaign Optimization/Tracking
New Audience
Extension
Your
Website/product_
details page
Your
Ad
Your Website
Your Website
Retargeting - Continue The Conversation
On average, 98%
of the prospects
visiting your site
leave without
converting.
A prospect
might abandon
from the home
page or detailed
product pages.
Your ads appear
on sites they like
to visit, ensuring
you stay in their
sight.
The prospect
returns and
completes the
transaction.
1
4 3
2
Audience Extension – Reach new users that are similar to
existing customers – Look-alike targeting
1. Users visit your website 2. Google ad network analyzes
advertisements, that are
converting customers, to create a
profile segment based on criteria,
including demographics and
online behaviors
3. Google ad network matches new
users, based on these profile
segments, to display relevant
advertisements when those users
browse the internet.
4. New users visit
advertiser’s site
Your Website
Audience Extension – Target users based on their browsing
behavior and interests – Behavioral Targeting
ANALYZE CLUSTER TARGET
Internet Audience
Google Ad
Planner
Contextual/Behavoural
Segmentation
Parents
Privacy Advocates
Social Media Optimization
Social Need Analysis
Target Identification
Profile Optimization
Campaign Strategy
Management & Monitoring
Engagement
Monitoring
Tracking & Analytics
Our Approach - SMO
Social Need Analysis & Target Identification
We perform social need analysis to determine the social
network(s) that we need to target, based on your product
or service offerings.
Where can I find my
Target Audience ?
Profile Optimization & Setups
We optimize, create and setup your profile on different Social Networking
platforms, with proper Description and Design and SEO integrated. These
actions help to rank your accounts higher in Search Engines for business. We
also install meaningful plugins in every account to create additional features for
user engagement and credibility.
Strategy, Management, Monitoring & Engagement
Campaign Strategy:
We strategize campaigns
according to geographic and
demographic target audience for
your business to ensure
maximum ROI
Management, Monitoring & Engagement: We monitor all social channels
and engage proactively on your behalf or as third party, depending on your
requirement. For engagement we always try to update every online
network with proper content, polls, contests, images and videos.
ORM & Group Management
Online Reputation Management & Social Listening:
Online is the fastest media and can hit you like a storm, if
anything goes wrong. We keep a tab on all social channels
and help you manage your brand reputation by taking
proactive stance in any discussion about your brand.
To create maximum online buzz for your business and services, we create /
participate in online group discussions on your behalf, that are relevant to your
business. Further we try to create more awareness about your business on
different online networks.
Reporting
Reporting & Executive Communication
Reporting
• Analyze and benchmark current reporting for SEO.
• Create specifications for reports that are needed by the Client’s marketing team to
benchmark performance.
• Deliver monthly reports for link building and rankings for core SEO initiatives.
Executive Communication
• A Review of tasks, responsibilities and expected Deliverables before each phase.
• Regular meetings with Project Stake Holders.
• Identification of Project Concerns, Risks and Issues.
• Obtaining Stakeholder Feedback and Taking Appropriate Actions.
• Measures of Success.
Contact us
amarjeet@seoservicecorp.com
+91 882 650 4789
Amarjeet Sharma
Co-founder | CEO
Momy Saikia
Co-founder
momy@seoservicecorp.com
+91 981 938 0493
Seoservicecorpwww.seoservicecorp.com
Specific | Measurable | Achievable | Realistic | Time Constrained
CLICK HERE FOR A FREE AUDIT
REPORT OF YOUR WEBSITE
(worth $799)

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SEO Service Corp - Company presentation

  • 1. INTRODUCTION A full service Internet Marketing company www.seoservicecorp.com
  • 2. About SEO Service Corporation (SSC)  Established in 2013, SSC is a dedicated full service Internet Marketing company with offices in Delhi NCR, Mumbai & Guwahati.  We provide customized and out of the box online marketing solutions for online businesses in US, EMEA & APAC regions.  We have a team of world class digital marketers who had been instrumental in strategizing Digital Marketing campaigns for Fortune 500s, SMBs and Startups.
  • 3. The leadership team Amarjeet Sharma | Co-founder Amarjeet has co-founded the company with Momy and Banajeet in 2013. The team has created a full fledged Digital Marketing Agency with offices in Mumbai, Delhi and Guwahati. He brings with him 8 years of experience in Digital Marketing. Prior to SSC, he had successfully lead the India Operation of Adlift Marketing Pvt Limited and had been instrumental in driving the company to become one of India’s leading Online Marketing agency. Momy Saikia | Co-founder Momy Saikia comes with a very diverse background. She started her career as a Subsea Engineer but later found her calling in Marketing and Advertising, and Corporate communication. After working for 4 years as consultant in the Oil and Gas Industry across the globe, she moved back to India and has since worked in business development for IIM Kashipur, finished a brief stint with United Nations in change management communication and worked as a copywriter at an ad agency. With over 6 years of diverse work experience, she brings her wide expertise and creativity to all the campaigns like no other. Banajeet Sharma | Co-founder Banajeet Sharma has over 7 years of experience in Search Marketing with a proven track record of developing successful digital campaigns, encompassing the 7 forms of Online Marketing (SEO, Email, Social Media, Affiliate, Search Marketing, Display & Re-Marketing). Banajeet was the Head of Digital Marketing for Ranghar Education Institutes Limited, where he was responsible for SEO & SEM implementation. He played a significant role in helping Fast Rankings Online Pvt. Ltd become the 1st BPO company of the North East India. Banajeet has also worked as a marketing consultant for Royal Hotels, Goa.
  • 4. Internet Marketing Strategy & Branding Solutions Search Engine Optimization (SEO) Social Media Optimization Paid Advertising (Search, Social & Display) Google Penalty Reversal Online Reputation Management (ORM) Content Services & Blog Management Our service offerings SEOServiceCorporation Web Development & Designing
  • 5. Our approach We will identify your targeted audience and undertake focussed campaigns to help you realise your primary objectives. Primary Objectives Increase Conversions Increase Values of Transaction Increase Lifetime Values of a Client Increase Client Retentions and Upsales Next Steps Increase Visits Increase Tweets /Shares /G+ Increase Followers /Fans Increase Brand Mentions Increase Pre Conversion Action Immediate Impact High Quality Link Building Onpage Increase DA / PA /Alexa Increase Page Rank Increase Crawl Rate Increase Rankings
  • 6. Online Marketing Services Online Reputation Management (ORM) • Online Channel Listening • Search Engine Reputation Management • Positive Review Creation • Online Brand Management Social Media Marketing (SMM) • Audience Segmentation • Profile Creation & management • Social Media Platform Audit • Social Engagement Search Engine Marketing (SEM)/PPC • Competitor Research • Bidding & Advanced Optimization • Retargeting, Predictive Modeling • Testing • z Search Engine Optimization (SEO) • Keyword Research & Competitor Analysis • Content Strategy • Technical SEO and Platform Architecture • Link Development Tracking & Measuring Performance Strategy & Planning Identify Target Audience
  • 8. SEO Services that drives ranking On Page Strategy Consulting Off Page Optimization Keyword Research Competitor Analysis Technical SEO Content Analysis Advanced SEO Reporting Guest Posts Infographics Content Marketing Blogs & Profiles Social Mentions Premium Links
  • 9. SEO - OnPage Services
  • 10. Keyword Analysis Keyword Analysis & Recommendations • Analyzing keyword sets for the vertical. • Analyzing head, torso and tail segments using 3rd party tools , including Google Keyword Tool, wordtracker and internal analytics. • Creating a “go to” keyword document that cements the foundation for all future SEO projects and recommendations – referred as Keyword-URL mapping document.
  • 11. Technical & Advanced SEO Advanced SEO Strategies • Providing strategy recommendation to created advanced interlinking modules within the site. These include: o Related Searches o Product recommendation engines o Micro-formats implementations Technical SEO (Platform & Architecture) • Create and deliver technical site audit • Analyze existing platform and architecture strengths and weaknesses from an SEO standpoint. • Launch and deliver an information architecture project that includes: o Navigational Analysis & Recommendation o URL structure o 301 redirects and canonical tags o Crawlability & Indexing Issues o Sitemap Strategy
  • 12. Content Analysis Content Strategy • Analyze current content across all pages and deliver a content strategy that increases traffic to existing and new content pages. • Work closely with content teams of Client to evangelize the importance of SEO and share best practices. Title & Meta Tag Recommendations • Based on keyword analysis, we would create unique title & meta tags for each page on your website, using SEO best practices.
  • 13. Competitor Analysis Competitive Analysis • On Page analysis of competitor sets and best in class SEO sites. • Link analysis of competitor sets and best in class SEO sites. • Work closely with Client’s business teams to integrate their competitive leanings. Your Competitors are your best Teachers
  • 14. SEO Link building services
  • 15. Developing Quality Links Is Key Search for relevant sites to link from Boost Ranking for competitive keywords 1 2 34 Acquire high quality Links Analyze Quality of the Linking Site
  • 16. Infographics, Guest Posts, Articles, PR, Social Mentions
  • 17. Competitive Link Audit : Get unique link building ideas
  • 19. Our SEM Process Optimized Ad Creation Keyword Selection Ad Copy optimization Budget Optimization Bid Optimization Post Campaign Optimization/Tracking Behavioral Re-Targetting
  • 20. Keyword Selection – Targeting Keywords That are ROI+ Ad Creation & Testing Steps to Create Ad 3 simple steps will drive you to the amazing online advertising channels •Keywords •Ads creative (T&Ds) •Bid and Ad position Competitive Analysis – Ad copies Effective Campaign – Three Pillars of Success
  • 21.  Catalogs Pages  Shopping carts  Check-outs  Subscription  Sign-ups  Product configurators  Store locators Landing Page Optimization and Testing (A/B or Multivirate) 4 1 2 3  Optimize promotional elements  Good candidates for MVT  Optimize data collection and application flow  Good candidates for A/B testing
  • 23. Our Display Advertising Process Retargeting Display Advertising Pixel Integration Creative Management Planning & Buying Post Campaign Optimization/Tracking New Audience Extension
  • 24. Your Website/product_ details page Your Ad Your Website Your Website Retargeting - Continue The Conversation On average, 98% of the prospects visiting your site leave without converting. A prospect might abandon from the home page or detailed product pages. Your ads appear on sites they like to visit, ensuring you stay in their sight. The prospect returns and completes the transaction. 1 4 3 2
  • 25. Audience Extension – Reach new users that are similar to existing customers – Look-alike targeting 1. Users visit your website 2. Google ad network analyzes advertisements, that are converting customers, to create a profile segment based on criteria, including demographics and online behaviors 3. Google ad network matches new users, based on these profile segments, to display relevant advertisements when those users browse the internet. 4. New users visit advertiser’s site Your Website
  • 26. Audience Extension – Target users based on their browsing behavior and interests – Behavioral Targeting ANALYZE CLUSTER TARGET Internet Audience Google Ad Planner Contextual/Behavoural Segmentation Parents Privacy Advocates
  • 28. Social Need Analysis Target Identification Profile Optimization Campaign Strategy Management & Monitoring Engagement Monitoring Tracking & Analytics Our Approach - SMO
  • 29. Social Need Analysis & Target Identification We perform social need analysis to determine the social network(s) that we need to target, based on your product or service offerings. Where can I find my Target Audience ?
  • 30. Profile Optimization & Setups We optimize, create and setup your profile on different Social Networking platforms, with proper Description and Design and SEO integrated. These actions help to rank your accounts higher in Search Engines for business. We also install meaningful plugins in every account to create additional features for user engagement and credibility.
  • 31. Strategy, Management, Monitoring & Engagement Campaign Strategy: We strategize campaigns according to geographic and demographic target audience for your business to ensure maximum ROI Management, Monitoring & Engagement: We monitor all social channels and engage proactively on your behalf or as third party, depending on your requirement. For engagement we always try to update every online network with proper content, polls, contests, images and videos.
  • 32. ORM & Group Management Online Reputation Management & Social Listening: Online is the fastest media and can hit you like a storm, if anything goes wrong. We keep a tab on all social channels and help you manage your brand reputation by taking proactive stance in any discussion about your brand. To create maximum online buzz for your business and services, we create / participate in online group discussions on your behalf, that are relevant to your business. Further we try to create more awareness about your business on different online networks.
  • 34. Reporting & Executive Communication Reporting • Analyze and benchmark current reporting for SEO. • Create specifications for reports that are needed by the Client’s marketing team to benchmark performance. • Deliver monthly reports for link building and rankings for core SEO initiatives. Executive Communication • A Review of tasks, responsibilities and expected Deliverables before each phase. • Regular meetings with Project Stake Holders. • Identification of Project Concerns, Risks and Issues. • Obtaining Stakeholder Feedback and Taking Appropriate Actions. • Measures of Success.
  • 35. Contact us amarjeet@seoservicecorp.com +91 882 650 4789 Amarjeet Sharma Co-founder | CEO Momy Saikia Co-founder momy@seoservicecorp.com +91 981 938 0493 Seoservicecorpwww.seoservicecorp.com Specific | Measurable | Achievable | Realistic | Time Constrained CLICK HERE FOR A FREE AUDIT REPORT OF YOUR WEBSITE (worth $799)

Editor's Notes

  1. Initiative tailored to google, tougher to please and biger market