The document discusses Saudi Arabia's transformation through information and communication technology investments. It outlines Saudi Arabia's large budgets for education, healthcare, infrastructure and other sectors. It also summarizes Mobily's evolution from a mobile operator to a full ICT provider, including its data center expansion plans and managed services offerings through its strategic alliance with IBM. Mobily and IBM provide private cloud, security, and business continuity solutions to enterprise customers in Saudi Arabia.

1. CONFIDENTIAL | www.mobily.com.sa
KSA and ICT
Transformation
Presented By
Imran Ashraf
Director Cloud and Advance Services

2. 2 6/24/2014
KSA and ICT Transformation
KSA, at a GlanceA
B
Mobily ICT Service
D
E
Mobily IBM Alliance Services
C
References
IT Trends – An Internet minute and changing Dynamics

3. 3 6/24/2014
KSA and ICT Transformation
KSA, at a GlanceA
B
Mobily ICT Service
D
E
Mobily IBM Alliance Services
C
References
IT Trends – An Internet minute and changing Dynamics

4. 4 6/24/2014
Saudi Arabia Budget
Actual Budget set in the past 5 Years
0
100
200
300
400
500
600
700
800
900
2010 2011 2012 2013 2014
540
580
690
820 855
Saudi Arabia BUDGET Growth in the past 5 Years – Billion SAR

5. 5 6/24/2014
Saudi Arabia Income Growth
Actual Income for the past 5 Years
0
1000
2000
2009
2010
2011
2012
2013
505 735 1110 1240
1131
36% • 925 Billion SAR Expenditures
13% • 1131 Billion SAR Income
• 206 Billion SAR Surplus
2013 Budget vs Income
Saudi Arabia Actual Income for past 5 years - Billion SAR

6. 6 6/24/2014
Saudi Arabia at a glance
Major Investments on infrastructure to develop non-oil sectors
The kingdom is now considered as the economic powerhouse of
Gulf Cooperation Council (KSA represents – 44% of the GCC
GDP)
Saudi Arabia sits on more than 20% & 10% of world’s oil & gas
reserves respectively
Spending in 2014 will rise SR855 billion, Education is allocated
the biggest share of those departments disclosed in the budget, at
25 percent of total spending followed by the health and social
affairs with 12.2 percent.
• Education and Training, Total expenditure: $56 billion (SR210
billion)
• Health and Social Affairs, Total expenditure: $28.8 billion
(SR108 billion)
• Water, Agriculture, Industry, and Other Economic Resources,
Total expenditure: $16.3 billion (SR61 billion)
• Infrastructure and Transportation, Total expenditure: $17.8
billion(SR66billion)
• Municipality Services, Total expenditure: $10.4 billion (SR39
billion) 16%
19%
51%
Source : Saudi Arabia, IMF Official website + Internal Assessments (OBS HQ/ EEMEA region)
16%
7.8% 4.5%
Municipal & housing development
transport & telecommunication
economic resource development
Social Development & Healthcare
Education
24.5%
527
670 711 718 738 766
0
200
400
600
800
1000
2010 2011 2012 2013 2014 2015
GDP
Saudi Arabia- GDP US$Bn
CAGR 7.77%
Source: IMF Saudi Arabia Country Report July 2013
• Saudi Arabia and the United Arab Emirates (UAE) - the two main contributors
- are expected to grow by 4.0 percent and 3.5 percent respectively in 2013,
and 4.5 percent and 4.0 percent respectively in 2014.
Saudi Arabia focus
12.5 %
7 %

7. 7 6/24/2014
Saudi Arabia IT Spend Forecast
IT Market Set for Double-Digit Growth in 2014
 Overall IT spending in Saudi Arabia is set to increase 10.7%
in 2014 to total $11.50 billion
Consumer
36%
Communications
13%
Government
11%
Finance
9%
Oil & Gas
7%
Others
24%
Vertical Markets
Saudi Arabia 2014 Forecast
$m % of spend
Consumer $4,180 36.40%
Communications $1,504 13.10%
Government $1,203 10.50%
Finance $1,019 8.90%
Oil & Gas $817 7.10%
Others $2,774 24.10%
 The Saudi Arabia's IT market is the largest in the Middle
East and will remain so throughout the 2013–2017 forecast
period
 the government will continue to invest in large infrastructure
projects
 Government will be the fastest growing vertical with IT
investment expanding at a CAGR of 12.9% through 2017.
 The other two top-performing growth areas will be;
 Education (12.0%) and
 Oil and Gas (11.9%)
 IT spending in Saudi Arabia to increase at a CAGR of 8.9%
2013-2017 to reach $14.20 billion in 2017.
 From a technology perspective, investment growth will be
strongest in IT services and Software.
Source : IDC Saudi Arabia Vertical Markets 2013–2017 IT Spending Forecast -Jan 2014

8. 8 6/24/2014
Middle East IT Spending and Forecast (2014)
IT spending will be split over Devices, Software and Telecom
*Source : IDC November , 2013
Forecasted Middle East IT Spending for 2014
• ICT Market to Hit $96 Billion Mark in 2014
• Top 3 Fastest Growing IT Market WW
• +7.3% IT ($32B)
• +4.0% Telco Services
• +5.1% ICT
-
2,000
4,000
6,000
8,000
10,000
12,000
Saudi
Arabia
UAE Egypt Kuwait Qatar Oman Bahrain Jordan Lebanon Other ME
9,838
6,525
2,539
1,445 1,377
663 509 492 439
6,062
10,934
6,811
2,899
1,573 1,515
669 557 514 479
6,103
2013 2014
Saudi & Qatar 10+% growth in 2014
“Partial” Recovery in Egypt (2007/08 levels)
Moderate UAE growth: led by Software & IT Services
US$M
• 4 Key Sectors to Represent 74% of IT Spend
Public sector, BFSI, Comms & Consumer

9. 9 6/24/2014
Global Information Technology Report - Government ICT Usage
KSA Government approach towards ICT adoption in Public Sector
142 Countries ranked across the globe
Government Online Services Index 19
Government Prioritization of ICT 14
Importance of ICT to government
vision of the future
7
Source: “The Global Information Technology Report for 2013”,Analysis of 142 Countries throughout the world
World Ranking of ICT
ICT in the
Government Sector:
To what extent does government have a clear implementation plan for utilizing
information and communication technology to improve your country’s overall
competitiveness?
How much priority does the government in your country place on information
and communication technology
The Government Online Service Index assesses the quality of
government’s delivery of online services
• Outstanding Vision from the KSA Government on the future and importance of
ICT adoption across the public sector
• ICT realization across the public sector has advanced incredibly last year, yet
still has to catch up and close the gap with the vision and strategy
Was 5th in 2012
Was 73rd in 2012

10. 10 6/24/2014
Global Information Technology Report - Government ICT Usage
KSA Government approach towards ICT adoption in Public Sector
142 Countries ranked across the globe
Government Online Services Index 19
Government Prioritization of ICT 7
Importance of ICT to government
vision of the future
8
Source: “The Global Information Technology Report for 2013”,Analysis of 142 Countries throughout the world
2014 World Ranking of ICT
ICT in the
Government Sector:
To what extent does the KSA government have a clear implementation plan
for utilizing information and communication technology to improve your
country’s overall competitiveness?
How much priority does the government in KSA place on information and
communication technology
The Government Online Service Index assesses the quality of
government’s delivery of online services
• Outstanding Vision from the KSA Government on the future and importance of
ICT adoption across the public sector
• ICT realization across the public sector has advanced incredibly last year, yet
still has to catch up and close the gap with the vision and strategy
Was 7th in 2013
Was 73rd in 2012
Was 14th in 2013

11. 11 6/24/2014
KSA and ICT Transformation
KSA, at a GlanceA
B
Mobily ICT Service
D
E
Mobily IBM Alliance Services
C
References
IT Trends – An Internet minute and changing Dynamics

12. 12 6/24/2014
20 new victims
of identity theft
$83,000 in sales
6 new Wikipedia
articles published
639,800 GB of Global
IP data transferred
20 million
photo views
3,000 photo uploads
61,141 hours
of music
1,300 new mobile
users
135 Botnet infections
320+ new Twitter
accounts
100,000 new tweets
204 million emails sent
Any 60 Seconds
An Internet minute in 2013
Bandwidth Demand reaching new record heights
2+million
search queries
277,000 logins
6 million
Facebook views
30 Hours of
video uploaded
1.3 million video
views
100+ new
Linkedin accounts
47,000 App downloadsApps
Source: IDC competing for 2020, Intel Infographic - 2013

13. 13 6/24/2014
Future Growth
Traffic Staggering Increase over the years
the global
population
The number of networked
devices by 2015 = 2x
In 2013 - 639,800 GB of Global IP data
transferred in 60 seconds
The number of networked
devices in 2013 =
the global
population
To view all video crossing
the IP networks each
second
By 2015 it will take
5 years
Source: Intel Infographic - 2013

14. 14 6/24/2014
From Silo’s approach to ICT hub
Changing the IT Industry Dynamics to federated converged
Environments
Telco’s
IT Service
Providers
HW & SW
Providers
Enterprise
Telco’s
Enterprise
Telco’s
IT Service
Providers
HW & SW
Providers
Enterprise Enterprise Enterprise
Telcos
HW & SW
Providers
Telco’s
Enterprise EnterpriseConsumer of Services
IT Service
Providers
IT Service
Providers IT Service
Providers
HW & SW
Providers
Yesterdays/Todays
Silo Model
Todays Hybrid
Model
Tomorrows Telco’s
become Epicenter
TELCO’s/ICT providers Become Epicenter

15. 15 6/24/2014
KSA and ICT Transformation
KSA, at a GlanceA
B
Mobily ICT Service
D
E
Mobily IBM Alliance Services
C
References
IT Trends – An Internet minute and changing Dynamics

16. 16 6/24/2014
COMPANY BACKGROUND
About Mobily
• 40% market share.
• 770 million shares issued.
• Share launch value SAR 10.
• 7.7 billion in paid up capital.
• Current share value SAR 86.5
• Awarded license in summer 2004.
• Listed on Tadawul in December 2004.
• Launched Commercially on May 25th, 2005
Mobily Ownership Structure:
• Formalized acquisition of Bayanat Al Oula by April
2008.
• Formalized acquisition of Zajil International
Telecommunications in November 2008.
60.8%
Publicly listed and
minority
shareholders
11.8%
GOSI27.4%
Etisalat
(UAE)
Profile Highlights
Acquisitions
Public Disclosure
Mobily current market capital SAR 7.7billion

17. 17 6/24/2014
2005 2006 2007 2008 2009 2010 2011 2012 2014
Security and
Advance
services
Evolve from a Mobile Voice Operator to Full ICT Provider
Managed
Cloud Services
Mobile
Operator
– GSM –
Data Services
Data Center
Managed Services
Mobily Evolution
Mobily Transformation and Infrastructure Evolution
Evolve from a Mobile Voice Operator to Full ICT Provider

18. 18 6/24/2014
6 MW Capacity
760 m2 White Space
Since 2009
Riyadh Melgha 1
Data Center
8.4MW Capacity
3,400m2 White Space
Since July 2013
Riyadh Melgha 2
Data Center
10MW Capacity
5,300m2 White Space
Since Q2 2013
Jeddah Data Center
7 MW Capacity
2700 m2 White Space
Since June 2012
Dammam Data
Center
Mobily Data Centers Highlights

19. 19 6/24/2014
Data Centers Expansion Plan
Mobily Data Centers Expansion Plan and Highlights
Mobily Data Center Geographic Expansion

20. 20 6/24/2014
Data Center Facilities
Geographic Diversity across the Kingdom
Latency between both sites is around 10
to 15 ms Over DWDM L1 connectivity.
This setup is typical for Active/Warm
solutions with Asynchronous replication
High RTO & RPO

21. 21 6/24/2014
Data Center Facilities
Geographic Diversity across the Kingdom
Latency between sites is less than 5 ms
Over DWDM L1 connectivity.
This setup is typical for Active/Active
solutions with Synchronous replication
Help to reduce RTO & RPO

22. 22 6/24/2014
Mobily Network
Fiber Optic Network
22,000+ km fiber optic network across KSA, 10 rings.
Fiber optic rings

23. 23 6/24/2014
Border GatewayCable Station
Electricity
SMW3
SMW4
SEACOM
FLAG/FALCON
FOG
IMEWE
Jeddah
(Mobily)
JED CLS
Aqaba
CLS (JTG)
Fujairah
CLS
To Kuwait
To Bahrain
To Qatar
To UAE
To Yemen
To Jordan FOG
Bahrain
CLS
TGN Eurasia
Border & International connectivity
Mobily International Connectivity Network
Mobily Existing International Connectivity Network

24. 24 6/24/2014
Mobily Business
Cloud Solutions
(MBCS)
Infrastructure
as a service:
•Cloud Server
•Hybrid Cloud
•Private Cloud
•Private Smart
Desktop Cloud
Software as a
Service:
•Business
Email
•Cloud
Advisory
Business
Continuity &
Resilience
Services (BCRS)
SmartCloud
Managed
Backup (SCMB)
SmartCloud
Virtualized
Server
Recovery (VSR)
Data Centre
Services (DCS)
Advanced Co-
Location
Service
Co-Location
Service
Managed
Infrastructure
Services (MIS)
Managed
Backup &
Restore
Managed
Server
Managed
Security
Services (MSS)
Managed
Firewall, IPS, &
UTM
Security Events
and Logs
Management
Vulnerability
Mgmt. Service
Anti-DDos
Service
Web and
Email Security
Services
Unified
Collaboration
Services (UCS)
Unified
Communication
Mobily
TelePresence
Interactive
Business TV
(IPTV)
Hosting and Managed Services

25. 25 6/24/2014
Hosting and Managed Services

26. 26 6/24/2014
Requirement
Initiation
Data Center
Service
IT Forward
Planning Service
Disaster Recovery
Service
Migration Service
4 Pillars of ICT
Transformation
ICT Advisory Services
ICT Transformation Ecosystem
Mobily Advisory Service
IT Strategy:
• Applications impact & development /
Server impacts
• Cloud, Virtualization, Standardization,
effects on overall sizing , etc
Disaster Recovery Strategy:
• Regulatory requirements
• Business RTO & RPO necessities
• Recoverability options effect on DC
options
Facilities Strategy:
• Power & Cooling Calculations,
• Fire Protection & Security
• Sizing, initial and long-term
• Layout, initial concepts, space drivers etc
1
2
3
4 Migration Strategy:
• Applications
• Infrastructure / seeding environment
• Testing, Failover
4
3 2
1
Key Strategies

27. 27 6/24/2014
KSA and ICT Transformation
KSA, at a GlanceA
B
Mobily ICT Service
D
E
Mobily IBM Alliance Services
C
References
IT Trends – An Internet minute and changing Dynamics

28. 28 6/24/2014
Mobily-IBM Strategic Alliance
• Private Cloud (Pure flex)
• Virtual Desktop Infrastructure (VDI)
• Private Modular Cloud (PMC)
Private Cloud Stack
• Managed and Monitored Firewall
• Managed and Monitored IDPS
• Managed Unified Threat
• Hosted Vulnerability Service (VMS)
• Hosted Security Events and Log Management
Managed Security Services (MSS)
• Virtual Server Recovery
• Smart Cloud Managed Backup
BCRS ( VSR & SCMB)

29. 29 6/24/2014
Mobily - IBM Public Security Operations Center (SOC)
 20,000-plus devices under contract
 3,700-plus managed security services
clients worldwide
 9B-plus events managed per day
 1,000-plus security patents*
 133 monitored countries (MSS)
10
Security operations centers
11
Security development labs
10
Security research centers
400
Security operations analysts
520
Field security specialists
941
Professional services security
consultants
3,300
Strategic outsourcing security
delivery resources
 The Riyadh SOC infrastructure is the
exact and only replica of IBM Atlanta
SOC
Atlanta, US
Riyadh,
KSA
Atlanta, US
Brussels, BE
Hortolandia
, Brazil
TJ Watson, US
Detriot, US
Alamden, US
Ottawa, CA
Toronto, CA
Toronto, CA
Zurich, CH
New Delhi, IN
PUNE, IN Bangalore, IN
Tokyo, JP
Tokyo, JP
Brisbane , AU
Boulder, US
 Security Operation Center
 Security Research Center

30. 30 6/24/2014
Thank You