2. Introduction
Known for its taste and affordable price
Moto: Providing Quality and hygienic food
Mission Statement
A Large Product Line
2002, Introduced Mechanized rice plant
system
Technology usage helping time and cost
reduction
3. Supply Chain
Target Market: “Walking Customers”
“Focus on Self Purchasing, remaining
Outsourced”
Products for Supply chain
Centralized Warehouse
No distribution channel
Pricing based on
• Rice
• Chicken
• Transport
4. Improvement In Supply Chain
Improvement in supply chain
Introduce a new software based
management system
Move towards more de-centralized system
Promote Logistics
Enhance POS service