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It’s time to rewrite the rules of change in health and care 
Source of image: www.ohiolibertycoalition.org 
Helen Bevan 
APAC Forum 
Wednesday 3rd September 2014 
@HelenBevan 
#APACForum
@HelenBevan #APACForum 
“New truths begin as heresies” (Huxley, defending Darwin’s theory of natural selection) 
Source of image: installation by the artist Adam Katz 
www.thisiscolossal.com 
Via @NeilPerkin
@HelenBevan #APACForum 
The ideas in this talk come from our White Paper 
•Examines leading trends in change and transformation globally 
•How to make change happen at a faster rate and be more disruptive 
•Join the new breed of leaders of health and care globally, rewriting the rules of change and leading change from the future for different results 
www.nhsiq.nhs.uk/whitepaper
What is the single biggest thing that is happening in the world now that impacts on our ability to deliver? 
Source: http://peopledevelopmentmagazine.com/dr-john-kotter/
@HelenBevan 
@HelenBevan #APACForum 
SEISMIC SHIFTS
@HelenBevan 
@HelenBevan #APACForum 
SEISMIC SHIFTS
@HelenBevan 
@HelenBevan #APACForum 
Facebook didn’t exist, 
Twitter was still a sound, 
the cloud was still in the sky, 
4G was a parking place, 
LinkedIn was a prison, 
applications were what you sent to college, 
Skype was a typo 
Thomas Friedman, 
World Economic Forum, 
Quoted by http://ayeletbaron.com
@HelenBevan 
@HelenBevan #APACForum 
SEISMIC SHIFTS
@HelenBevan 
@HelenBevan #APACForum 
SEISMIC SHIFTS
@HelenBevan 
@HelenBevan #APACForum 
SEISMIC SHIFTS 
Change from the edge
@HelenBevan 
@HelenBevan #APACForum 
Many of the ways we go about improving health and care were designed in a different mindset 
for a different set of circumstances 
We are operating with 20th century change practice in a 21st century world 
: 
Source of images : http://www.slideshare.net/dachisgroup/dave- gray-the-connected-company
@HelenBevan
@HelenBevan 
@HelenBevan #APACForum 
Leading change in a new era 
Dominant approach 
Emerging direction
@HelenBevan 
@HelenBevan #APACForum 
The essential flaw of quality improvement methods 
The essential flaw of [quality improvement methodology] is that, when implemented, it tends to reinforce the mechanistic and hierarchical models that are consistent with the mental maps of most managers 
Chris Argyris, Flawed advice and the management trap 
Source of image: www.biblicalcreation.org.uk 
Read more at: 
http://www.slideshare.net/jurgenappelo/management-30-workout
@HelenBevan 
@HelenBevan #APACForum 
Leading change in a new era 
Dominant approach 
Emerging direction 
Most healthcare transformation efforts are driven from this side
@HelenBevan 
@HelenBevan #APACForum 
John Kotter, the most influential thought leader globally, recognises new approaches are needed 
FROM
@HelenBevan 
@HelenBevan #APACForum 
John Kotter: “Accelerate!” 
• We won’t create big change through hierarchy on its own 
•We need hierarchy AND network 
•Many change agents, not just a few, with many acts of leadership 
•At least 50% buy-in required 
•Changing our mindset 
•From “have to” to “want to” 
TO
@HelenBevan 
@HelenBevan #APACForum 
From “have to” to “want to” 
Source of image s:www.slideshare.net/mexicanwave/champions-trolls-10-years- of-the-cipd-online-community
@HelenBevan 
@HelenBevan #APACForum 
Unleashing the spirit of the volunteer 
You may be able to ‘buy’ a person’s back with a paycheck, position, power or fear but a human being’s genius, loyalty and tenacious creativity are volunteered only. 
The world’s greatest problems will be solved by passionate, unleashed ‘volunteers’ 
Stephen Covey, Turn the ship around, via @MarkGraban 
Source of image: www.volunteerweekly.org 
‘ 
‘ 
’ 
’
@HelenBevan 
The Network Secrets of Great Change Agents Julie Battilana &Tiziana Casciaro 
1.As a change agent, my centrality in the informal network is more important than my position in the formal hierarchy 
2.If you want to create small scale change, work through a cohesive network 
If you want to create big change, create 
bridge networks between disconnected groups
@HelenBevan 
@HelenBevan #APACForum 
What’s your theory of change? 
Source of cartoon: Networkednonprofit.org
@HelenBevan 
@HelenBevan #APACForum 
Five enabling themes
@HelenBevan 
@HelenBevan #APACForum 
is the new normal! 
“By questioning existing ideas, by opening new fields for action, change agents actually help organisations survive and adapt to the 21st Century.” 
Céline Schillinger 
Image by neilperkin.typepad.com
@HelenBevan 
@corprebels 
corporaterebelsunited.com 
Across the world, the change agent movement Is exploding! 
@rebelsatwork rebelsatwork.com
@HelenBevan 
@HelenBevan #APACForum 
What happens to heretics/radicals/rebels/mavericks in organisations? 
Source of image: findingmyself.net
@HelenBevan 
@HelenBevan #APACForum
@HelenBevan 
@HelenBevan #APACForum 
What is a rebel? 
•The principal champion of a change initiative, cause or action 
•Rebels don’t wait for permission to lead, innovate, strategise 
•They are responsible; they do what is right 
•Rebels aim for greatness, healthy fire, worthiness 
•They name things that others don’t see yet 
•They point to new horizons 
•Without rebels, the storyline never changes 
Source : @PeterVan http://t.co/6CQtA4wUv1
@HelenBevan 
@HelenBevan #APACForum 
The 90/30 conundrum 
of senior leaders say that to create more innovation, they need to activate the radicals/ disruptive innovators in their organisations or systems 
of senior leaders are very satisfied that radicals/innovators can provide this value in their organisations or systems 
Source: rebelsatwork.com
@HelenBevan 
@HelenBevan #APACForum 
We need boatrockers! 
•Rock the boat but manage to stay in it 
•Walk the fine line between difference and fit, inside and outside 
•Able to challenge the status quo when we see that there could be a better way 
•Conform AND rebel 
•Capable of working with others to create success NOT a destructive troublemaker 
Source: Debra Meyerson
@HelenBevan 
Source : Lois Kelly www.rebelsatwork.com 
There’s a big difference between a rebel and a troublemaker 
Rebel
@HelenBevan 
@HelenBevan #APACForum 
Reflection 
•What are your insights around “rebels” and “troublemakers”? 
•What moves people from being “rebel” to “troublemaker”? 
•How do we protect against this?
@HelenBevan 
@HelenBevan #APACForum 
Probably the largest simultaneous improvement initiative in the history of healthcare 
A disruptive case study 
@HelenBevan #Quality2014 #f1
@HelenBevan 
@HelenBevan #APACForum 
NHS Change Day 
Aim: 
to create a mass movement of grass roots NHS staff and people who work with and use the NHS to pledge a simple act that can contribute to better patient care
@HelenBevan 
@HelenBevan #APACForum 
NHS Change Day 2014 More than 700,000 pledges to take action 
•81 separate Campaigns 
•86 million twitter impressions 
•35,400 video views 
•95,000 daily reach on Facebook 
•More than 98% of the activity through volunteers
@HelenBevan 
@HelenBevan #APACForum 
It started with a tweet in June 2012! 
Young clinical leaders and improvement leaders decided to start a social movement to improve care 
Damian Roland 
Stuart Sutton 
Helen Bevan 
@HelenBevan #Quality2014 #f1
@HelenBevan 
@HelenBevan #APACForum 
Probably the only winner of a global challenge to develop leaders in the corporate world that names Saul Alinsky and Marshall Ganz as major influencers 
@HelenBevan #Quality2014 #f1
@HelenBevan
@HelenBevan 
@HelenBevan #APACForum 
Evaluating NHS Change Day 
•We’re evaluating intention (pledging), initiation (doing) and outcomes (delivering) 
•We’re developing and testing new methods to show impact 
•We want to build new theory of large scale change
@HelenBevan 
@HelenBevan #APACForum 
Change Day is spreading……. 
Australia 
Sweden 
N Ireland 
Denmark 
Canada 
Netherlands 
Saudi Arabia 
USA 
Finland 
…….and many more
@HelenBevan 
@HelenBevan #APACForum 
Source: @NHSChangeDay 
Can I, dare I?
@HelenBevan 
@HelenBevan #APACForum 
•A virtual school 
•Anyone can join 
•All the resources are completely open 
•Five weeks of virtual lectures, study guides, materials, tweetchats 
•Demonstrate learning to earn a virtual badge 
The School for Health and Care Radicals
@HelenBevan 
@HelenBevan #APACForum 
The School for Health and Care Radicals 
More than 1,600 enrollees from 40 countries 
90 volunteer mentors 
Average weekly twitter reach 2.6 million 
Over 25,000 shares of the slides on SlideShare 
More than 10,000 shares of the study guides 
More than 10,000 tweets using #SCHRchat 
Storify has been viewed 2,000 times 
150 people achieved full graduation
@HelenBevan 
@HelenBevan #APACForum
@HelenBevan 
@HelenBevan #APACForum
@HelenBevan 
@HelenBevan #APACForum 
We learnt... 
1.The core audience is different to that which we anticipated 
2.The most important need is for connection and community 
3.How to build the relationship between tacit and explicit knowledge 
4.There is a massive untapped reservoir of energy and talent out there and the potential is outstanding 
www.changeday.nhs.uk/healthcareradicals
@HelenBevan 
@HelenBevan #APACForum 
Underpinning theme: 
“Tomorrow’s management systems will need to value diversity, dissent and divergence as highly as conformance, consensus and cohesion.” 
Gary Hamel 
Source of image: Paul Wearing
@HelenBevan 
Leading change 
from the edges 
Go out to your edges. Explore the possibilities. Because you will find more opportunity in the edges, where you will be able to imagine, invent and thrive 
Ayelet Baron
@HelenBevan 
@HelenBevan #APACForum 
Watch the four minute film here:
@HelenBevan 
@HelenBevan #APACForum 
•Identify your own opportunities to move to the edge 
•Think about how to ignite the disruptive innovators in your midst 
•Consider how you can enable change at a faster rate than the outside world
@HelenBevan 
@HelenBevan #APACForum 
As you create your roadmap for the future, make sure you are part of the steamroller, not part of the road 
Saavik Wilcox-Hamilton 
Source of quote: http://slidesha.re/1B6jrZw 
“ 
“
@HelenBevan 
@HelenBevan #APACForum 
References 
Baron A (2014) Preparing for a changing world: the power of relationships 
Bate P, Robert G, Bevan H. The next phase of healthcare improvement: what can we learn from social movements? Quality and Safety in Health Care. 2004 Feb;13(1):62-6. 
Battilano J, Casciaro T (2013) The network secrets of the great change agents Harvard Business Review, July-August 
Bevan H, Plsek P, Winstanley (2011) Leading Large Scale Change - Part 1, A Practical Guide 
Bevan H (2011) Leading Large Scale Change - Part 2, The Postscript 
Bevan H, Fairman S (2014) The new era of thinking and practice in change and transformation, NHS Improving Quality 
Change Agents Worldwide (2013) Moving forward with social collaboration SlideShare 
Diaz-Uda A, Medina C, Schill E (2013) Diversity’s new frontier 
Fuda P (2012) 15 qualities of a transformational change agent 
Hamel G (2014)Why bureaucracy must die 
Jarche, H (2013) Rebels on the edges
@HelenBevan 
@HelenBevan #APACForum 
References 
Jarche H (2014) Moving to the edges 
Kotter J (2014) Accelerate! Harvard Business Review Press 
Merchant N (2013) eleven rules for creating value in the social era 
Llopis G (2014) Every leader must be a change agent or face extinction 
Meyerson D (2001) Tempered Radicals: how people use differences to inspire change at work Harvard 
Meyerson D (2008) Rocking the boat: how to effect change without making trouble Harvard BP 
Perkins N (2014) Bats and pizzas (agility and organisational change) 
Schillinger C (2014) Top-Down is a Serious Disease. But It Can Be Treated 
Shinners C (2014) New Mindsets for the Workplace Web 
Stoddard J (2014)The future of leadership 
Williams B (2014) Working Out Loud: When You Do That… I Do This 
Weber Shandwick (2014) Employees rising: seizing the opportunity in employee activism 
Verjans S (2013) How social media changes the way we work together

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Transformational change: it's time to rewrite the rules of change in health and care

  • 1. It’s time to rewrite the rules of change in health and care Source of image: www.ohiolibertycoalition.org Helen Bevan APAC Forum Wednesday 3rd September 2014 @HelenBevan #APACForum
  • 2. @HelenBevan #APACForum “New truths begin as heresies” (Huxley, defending Darwin’s theory of natural selection) Source of image: installation by the artist Adam Katz www.thisiscolossal.com Via @NeilPerkin
  • 3. @HelenBevan #APACForum The ideas in this talk come from our White Paper •Examines leading trends in change and transformation globally •How to make change happen at a faster rate and be more disruptive •Join the new breed of leaders of health and care globally, rewriting the rules of change and leading change from the future for different results www.nhsiq.nhs.uk/whitepaper
  • 4. What is the single biggest thing that is happening in the world now that impacts on our ability to deliver? Source: http://peopledevelopmentmagazine.com/dr-john-kotter/
  • 7. @HelenBevan @HelenBevan #APACForum Facebook didn’t exist, Twitter was still a sound, the cloud was still in the sky, 4G was a parking place, LinkedIn was a prison, applications were what you sent to college, Skype was a typo Thomas Friedman, World Economic Forum, Quoted by http://ayeletbaron.com
  • 10. @HelenBevan @HelenBevan #APACForum SEISMIC SHIFTS Change from the edge
  • 11. @HelenBevan @HelenBevan #APACForum Many of the ways we go about improving health and care were designed in a different mindset for a different set of circumstances We are operating with 20th century change practice in a 21st century world : Source of images : http://www.slideshare.net/dachisgroup/dave- gray-the-connected-company
  • 13. @HelenBevan @HelenBevan #APACForum Leading change in a new era Dominant approach Emerging direction
  • 14. @HelenBevan @HelenBevan #APACForum The essential flaw of quality improvement methods The essential flaw of [quality improvement methodology] is that, when implemented, it tends to reinforce the mechanistic and hierarchical models that are consistent with the mental maps of most managers Chris Argyris, Flawed advice and the management trap Source of image: www.biblicalcreation.org.uk Read more at: http://www.slideshare.net/jurgenappelo/management-30-workout
  • 15. @HelenBevan @HelenBevan #APACForum Leading change in a new era Dominant approach Emerging direction Most healthcare transformation efforts are driven from this side
  • 16. @HelenBevan @HelenBevan #APACForum John Kotter, the most influential thought leader globally, recognises new approaches are needed FROM
  • 17. @HelenBevan @HelenBevan #APACForum John Kotter: “Accelerate!” • We won’t create big change through hierarchy on its own •We need hierarchy AND network •Many change agents, not just a few, with many acts of leadership •At least 50% buy-in required •Changing our mindset •From “have to” to “want to” TO
  • 18. @HelenBevan @HelenBevan #APACForum From “have to” to “want to” Source of image s:www.slideshare.net/mexicanwave/champions-trolls-10-years- of-the-cipd-online-community
  • 19. @HelenBevan @HelenBevan #APACForum Unleashing the spirit of the volunteer You may be able to ‘buy’ a person’s back with a paycheck, position, power or fear but a human being’s genius, loyalty and tenacious creativity are volunteered only. The world’s greatest problems will be solved by passionate, unleashed ‘volunteers’ Stephen Covey, Turn the ship around, via @MarkGraban Source of image: www.volunteerweekly.org ‘ ‘ ’ ’
  • 20. @HelenBevan The Network Secrets of Great Change Agents Julie Battilana &Tiziana Casciaro 1.As a change agent, my centrality in the informal network is more important than my position in the formal hierarchy 2.If you want to create small scale change, work through a cohesive network If you want to create big change, create bridge networks between disconnected groups
  • 21. @HelenBevan @HelenBevan #APACForum What’s your theory of change? Source of cartoon: Networkednonprofit.org
  • 22. @HelenBevan @HelenBevan #APACForum Five enabling themes
  • 23. @HelenBevan @HelenBevan #APACForum is the new normal! “By questioning existing ideas, by opening new fields for action, change agents actually help organisations survive and adapt to the 21st Century.” Céline Schillinger Image by neilperkin.typepad.com
  • 24. @HelenBevan @corprebels corporaterebelsunited.com Across the world, the change agent movement Is exploding! @rebelsatwork rebelsatwork.com
  • 25. @HelenBevan @HelenBevan #APACForum What happens to heretics/radicals/rebels/mavericks in organisations? Source of image: findingmyself.net
  • 27. @HelenBevan @HelenBevan #APACForum What is a rebel? •The principal champion of a change initiative, cause or action •Rebels don’t wait for permission to lead, innovate, strategise •They are responsible; they do what is right •Rebels aim for greatness, healthy fire, worthiness •They name things that others don’t see yet •They point to new horizons •Without rebels, the storyline never changes Source : @PeterVan http://t.co/6CQtA4wUv1
  • 28. @HelenBevan @HelenBevan #APACForum The 90/30 conundrum of senior leaders say that to create more innovation, they need to activate the radicals/ disruptive innovators in their organisations or systems of senior leaders are very satisfied that radicals/innovators can provide this value in their organisations or systems Source: rebelsatwork.com
  • 29. @HelenBevan @HelenBevan #APACForum We need boatrockers! •Rock the boat but manage to stay in it •Walk the fine line between difference and fit, inside and outside •Able to challenge the status quo when we see that there could be a better way •Conform AND rebel •Capable of working with others to create success NOT a destructive troublemaker Source: Debra Meyerson
  • 30. @HelenBevan Source : Lois Kelly www.rebelsatwork.com There’s a big difference between a rebel and a troublemaker Rebel
  • 31. @HelenBevan @HelenBevan #APACForum Reflection •What are your insights around “rebels” and “troublemakers”? •What moves people from being “rebel” to “troublemaker”? •How do we protect against this?
  • 32. @HelenBevan @HelenBevan #APACForum Probably the largest simultaneous improvement initiative in the history of healthcare A disruptive case study @HelenBevan #Quality2014 #f1
  • 33. @HelenBevan @HelenBevan #APACForum NHS Change Day Aim: to create a mass movement of grass roots NHS staff and people who work with and use the NHS to pledge a simple act that can contribute to better patient care
  • 34. @HelenBevan @HelenBevan #APACForum NHS Change Day 2014 More than 700,000 pledges to take action •81 separate Campaigns •86 million twitter impressions •35,400 video views •95,000 daily reach on Facebook •More than 98% of the activity through volunteers
  • 35. @HelenBevan @HelenBevan #APACForum It started with a tweet in June 2012! Young clinical leaders and improvement leaders decided to start a social movement to improve care Damian Roland Stuart Sutton Helen Bevan @HelenBevan #Quality2014 #f1
  • 36. @HelenBevan @HelenBevan #APACForum Probably the only winner of a global challenge to develop leaders in the corporate world that names Saul Alinsky and Marshall Ganz as major influencers @HelenBevan #Quality2014 #f1
  • 38. @HelenBevan @HelenBevan #APACForum Evaluating NHS Change Day •We’re evaluating intention (pledging), initiation (doing) and outcomes (delivering) •We’re developing and testing new methods to show impact •We want to build new theory of large scale change
  • 39. @HelenBevan @HelenBevan #APACForum Change Day is spreading……. Australia Sweden N Ireland Denmark Canada Netherlands Saudi Arabia USA Finland …….and many more
  • 40. @HelenBevan @HelenBevan #APACForum Source: @NHSChangeDay Can I, dare I?
  • 41. @HelenBevan @HelenBevan #APACForum •A virtual school •Anyone can join •All the resources are completely open •Five weeks of virtual lectures, study guides, materials, tweetchats •Demonstrate learning to earn a virtual badge The School for Health and Care Radicals
  • 42. @HelenBevan @HelenBevan #APACForum The School for Health and Care Radicals More than 1,600 enrollees from 40 countries 90 volunteer mentors Average weekly twitter reach 2.6 million Over 25,000 shares of the slides on SlideShare More than 10,000 shares of the study guides More than 10,000 tweets using #SCHRchat Storify has been viewed 2,000 times 150 people achieved full graduation
  • 45. @HelenBevan @HelenBevan #APACForum We learnt... 1.The core audience is different to that which we anticipated 2.The most important need is for connection and community 3.How to build the relationship between tacit and explicit knowledge 4.There is a massive untapped reservoir of energy and talent out there and the potential is outstanding www.changeday.nhs.uk/healthcareradicals
  • 46. @HelenBevan @HelenBevan #APACForum Underpinning theme: “Tomorrow’s management systems will need to value diversity, dissent and divergence as highly as conformance, consensus and cohesion.” Gary Hamel Source of image: Paul Wearing
  • 47. @HelenBevan Leading change from the edges Go out to your edges. Explore the possibilities. Because you will find more opportunity in the edges, where you will be able to imagine, invent and thrive Ayelet Baron
  • 48. @HelenBevan @HelenBevan #APACForum Watch the four minute film here:
  • 49. @HelenBevan @HelenBevan #APACForum •Identify your own opportunities to move to the edge •Think about how to ignite the disruptive innovators in your midst •Consider how you can enable change at a faster rate than the outside world
  • 50. @HelenBevan @HelenBevan #APACForum As you create your roadmap for the future, make sure you are part of the steamroller, not part of the road Saavik Wilcox-Hamilton Source of quote: http://slidesha.re/1B6jrZw “ “
  • 51. @HelenBevan @HelenBevan #APACForum References Baron A (2014) Preparing for a changing world: the power of relationships Bate P, Robert G, Bevan H. The next phase of healthcare improvement: what can we learn from social movements? Quality and Safety in Health Care. 2004 Feb;13(1):62-6. Battilano J, Casciaro T (2013) The network secrets of the great change agents Harvard Business Review, July-August Bevan H, Plsek P, Winstanley (2011) Leading Large Scale Change - Part 1, A Practical Guide Bevan H (2011) Leading Large Scale Change - Part 2, The Postscript Bevan H, Fairman S (2014) The new era of thinking and practice in change and transformation, NHS Improving Quality Change Agents Worldwide (2013) Moving forward with social collaboration SlideShare Diaz-Uda A, Medina C, Schill E (2013) Diversity’s new frontier Fuda P (2012) 15 qualities of a transformational change agent Hamel G (2014)Why bureaucracy must die Jarche, H (2013) Rebels on the edges
  • 52. @HelenBevan @HelenBevan #APACForum References Jarche H (2014) Moving to the edges Kotter J (2014) Accelerate! Harvard Business Review Press Merchant N (2013) eleven rules for creating value in the social era Llopis G (2014) Every leader must be a change agent or face extinction Meyerson D (2001) Tempered Radicals: how people use differences to inspire change at work Harvard Meyerson D (2008) Rocking the boat: how to effect change without making trouble Harvard BP Perkins N (2014) Bats and pizzas (agility and organisational change) Schillinger C (2014) Top-Down is a Serious Disease. But It Can Be Treated Shinners C (2014) New Mindsets for the Workplace Web Stoddard J (2014)The future of leadership Williams B (2014) Working Out Loud: When You Do That… I Do This Weber Shandwick (2014) Employees rising: seizing the opportunity in employee activism Verjans S (2013) How social media changes the way we work together