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10 Pitfalls to Avoid
When Replatforming to Shopify Plus
Replatforming & Optimizing Shopify Plus Mini Series: Day 1
Your presenter
Andrew Pizula
Director of eCommerce Solutions
I. About BVAccel
II. About Shopify Plus
III. 10 Pitfalls
IV. Q&A
V. Wrap Up
Summary
BVAccel
Fastest growing Shopify Agency in the the world
and the only agency who is an official top partner
with:
We’ve Tra...
About Shopify Plus
A cloud based, fully hosted enterprise
ecommerce platform for high volume
merchants.
Fully Hosted
Unlim...
10 Pitfalls to Avoid
How to recognize the most common pitfalls with examples
#1
“I need a platform that
will let me develop
anything I want.”
Do you want to be a technology company or
focus on sellin...
#2
“I need to be on the platform
that my largest competitors
are on.”
Shopify can now do things that the big players
can d...
#3
Shiny Object
Syndrome
Don’t re-platform with the intention of
implementing every bell and whistle you’ve
ever imagined
#4
“I want the most
unique looking site
out there.”
There needs to balance between Design +
Conversion
#5
“We must
preserve all
features!”
Define the features are critical to your
business and what brings the most value.
#6
“It has to be perfect
when it launches!”
Don’t extend your timeline for features that may not
be critical. Outline an M...
#7
“We can just rely on
the newer system to
handle it.”
Yes, you are implementing a new
ecommerce system, but make sure it...
#8
When you build it
they will come!
Don’t forget about the top of the funnel!
Focus on attracting the right customers!
#9
Don’t sweat the
small stuff
80% of your revenue will come from 20% of
your feature list.
#10
Thinking that
features will work
Don’t think it, prove it with data. Become
data driven.
Additional Questions for Andrew?
andrew@bvaccel.com
@BVAccel
To learn more about BVAccel, visit:
www.bvaccel.com
Join us t...
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Day 1 BVAccel + add-shoppers

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The first day of our two-day miniseries, where we speak about the common pitfalls to avoid when re-platforming to Shopify Plus. You'll learn from first-hand experience how to:

Not sacrifice performance for perfection
Balance design and conversion
Replatform with agility in mind

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Day 1 BVAccel + add-shoppers

  1. 1. 10 Pitfalls to Avoid When Replatforming to Shopify Plus Replatforming & Optimizing Shopify Plus Mini Series: Day 1
  2. 2. Your presenter Andrew Pizula Director of eCommerce Solutions
  3. 3. I. About BVAccel II. About Shopify Plus III. 10 Pitfalls IV. Q&A V. Wrap Up Summary
  4. 4. BVAccel Fastest growing Shopify Agency in the the world and the only agency who is an official top partner with: We’ve Transformed over 50 brands:
  5. 5. About Shopify Plus A cloud based, fully hosted enterprise ecommerce platform for high volume merchants. Fully Hosted Unlimited Bandwidth 0% Transaction Fees 99.99% Server Uptime Dedicated Account Manager Migrate from Magento offer
  6. 6. 10 Pitfalls to Avoid How to recognize the most common pitfalls with examples
  7. 7. #1 “I need a platform that will let me develop anything I want.” Do you want to be a technology company or focus on selling your products? Pick an ecommerce platform that enables your marketing team to scale the business
  8. 8. #2 “I need to be on the platform that my largest competitors are on.” Shopify can now do things that the big players can do at a fraction of the cost.
  9. 9. #3 Shiny Object Syndrome Don’t re-platform with the intention of implementing every bell and whistle you’ve ever imagined
  10. 10. #4 “I want the most unique looking site out there.” There needs to balance between Design + Conversion
  11. 11. #5 “We must preserve all features!” Define the features are critical to your business and what brings the most value.
  12. 12. #6 “It has to be perfect when it launches!” Don’t extend your timeline for features that may not be critical. Outline an MVP, launch it, and build features over time.
  13. 13. #7 “We can just rely on the newer system to handle it.” Yes, you are implementing a new ecommerce system, but make sure it supports your operations.
  14. 14. #8 When you build it they will come! Don’t forget about the top of the funnel! Focus on attracting the right customers!
  15. 15. #9 Don’t sweat the small stuff 80% of your revenue will come from 20% of your feature list.
  16. 16. #10 Thinking that features will work Don’t think it, prove it with data. Become data driven.
  17. 17. Additional Questions for Andrew? andrew@bvaccel.com @BVAccel To learn more about BVAccel, visit: www.bvaccel.com Join us tomorrow at 2pm EDT for Day 2 of our Replatforming & Optimizing Shopify Plus Mini Series! Be prepared for more actionable insights from another BVAccel expert, along with AddShoppers Director of Growth, Peter Messmer.

The first day of our two-day miniseries, where we speak about the common pitfalls to avoid when re-platforming to Shopify Plus. You'll learn from first-hand experience how to: Not sacrifice performance for perfection Balance design and conversion Replatform with agility in mind

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