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Crowdsourcing vs Community-Sourcing
           Amy Sample Ward




          Special Thanks To Our Sponsors
Helping ordinary people raise extraordinary amounts for nonprofits is all we do, and we love it.




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Today’s Speaker




                                   Amy Sample Ward
                                    Membership Director,
                                         NTEN



            Hosting:                                       Assisting with chat questions:
Sam Frank, Synthesis Partnership                           April Hunt, Nonprofit Webinars
CROUDSOURCING VS
COMMUNITY-SOURCING
AMY SAMPLE WARD
AGENDA

       Definitions
       What is it good for?
       Turn goals into action
       Case studies
       Getting started
       Discussion
DEFINITIONS
COMMUNITY




Flickr: efleming
NETWORK




Flickr: thefangmonster
CROWD




Flickr: SashaW
ENGAGEMENT




Flickr: dhillan
WHAT IS IT GOOD FOR?
COMMUNITY ENGAGEMENT




Flickr: cambodia4kidsorg
CROWDSOURCING




Flickr: James Cridland & billypalooza
VALUE ADD




Flickr: Hamed Saber & jimmcclarty
COMMUNITY VS CROWD




Flickr: acme
COMMUNITY & CROWD




Flickr: mrsmaxspix
ELEMENTS OF ENGAGEMENT
TIME




Flickr: joelanman
ACTION




Flickr: juniorvelo
PEOPLE




Flickr: rileyroxx
TURN GOALS INTO ACTION
STRATEGY




Flickr: hikingartist
GOALS
DESIGNING FOR THE COMMUNITY




Flickr: winton
DESIGNING FOR THE CROWD




Flickr: mckaysavage
CASE STUDIES
GETTING STARTED
GET STARTED TODAY

        Who’s your community?
        What’s your timeline?
        What is your staff/organizational
         capacity for supporting engagement?
        What influence can the community or
         crowd make in your work?
DISCUSSION
DISCUSSION

        What are your current goals and
         projects that you want to engage the
         community or crowd with?
        Are you looking to run a contest?
        Have you run a campaign or contest
         that you’d like to share?
THANKS

 AmySampleWard.org
 NTEN.org | SocialBySocial.com



 Twitter: @AmyRSWard
 Email: amy@amysampleward.org
Find the listings for our current season of webinars
                     and register at

            NonprofitWebinars.com

                     Chris Dumas
              Chris@NonprofitWebinars.com
                     707-812-1234



             Special Thanks To Our Sponsors

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