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LIVE CASE ANALYSIS Group Members: Hiba Ali 039.05 Noor ul ain Adnan 118.06 Faiza Gillani 058.07 Mumtaz Zulfiqar 305.07
Welcome to Mobilink
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These figures are based as of end- February 2010. Rank Company Name Subscribers 1 China Mobile 522 M 2 Vodafone Group 333 M 3 Telefonica 202 M 4 AmericaMovil 201 M 5 Telenor Group 172 M 6 Deutsche Telecom 151 M 7 China Unicom 148 M 8 TeliaSonera 148 M 9 France Telecom 133 M 10 Bharti Airtel 125 M 11 MTN Group 116M 12 Mobile Telesystems 102 M 13 Reliance Communications 100 M 14 Orascom Telecom 99 M 15 AT&T 85 M
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MINOR ISSUES ,[object Object],[object Object],[object Object],[object Object]
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[object Object],[object Object],[object Object],Customers Yes ‘ providing best value to its customer’ Products or Services Yes ‘ mobile system of communications’ Markets Yes ‘ in Pakistan’ Technology No - Concern for Survival, Growth and Profitability No - Philosophy Yes ‘ providing best value’ Self – Concept Yes ‘ unmatchable’ Concern for Public Image No - Concern for Employees Yes ‘ providing bets value to its employees’
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WEAKNESSES STRENGTHS THREATS OPPORTUNITIES
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Mobilink strategic management report

  • 1. LIVE CASE ANALYSIS Group Members: Hiba Ali 039.05 Noor ul ain Adnan 118.06 Faiza Gillani 058.07 Mumtaz Zulfiqar 305.07
  • 3.
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  • 8. These figures are based as of end- February 2010. Rank Company Name Subscribers 1 China Mobile 522 M 2 Vodafone Group 333 M 3 Telefonica 202 M 4 AmericaMovil 201 M 5 Telenor Group 172 M 6 Deutsche Telecom 151 M 7 China Unicom 148 M 8 TeliaSonera 148 M 9 France Telecom 133 M 10 Bharti Airtel 125 M 11 MTN Group 116M 12 Mobile Telesystems 102 M 13 Reliance Communications 100 M 14 Orascom Telecom 99 M 15 AT&T 85 M
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