Agility and automation are key factors into today’s cloud era. It has never been easier to provision new instances on-demand with a few command lines. However, the actual machine images used to provision these instances, are typically still created and maintained by hand. To fully harness the cloud, organizations need to automate software and application onboarding. This presentation will explore how you can use the open-source Hammr command-line tool to automate machine image creation for cloud environments, including OpenStack, CloudStack and many more, from a single configuration file. You can also migrate workloads to cloud, and automate your end-to-end software development processes by integrating Hammr as part of your DevOps tool chain to easily build machine images then deploy and maintain your live running instances. This is a practical presentation with examples and live demo. UShareSoft will be submitting Hammr to OW2.