A Keynote Presentation by Oluyomi Ojo at the opening of High Growth Africa Summit 2016 organised by Starta.

1. Starting from
scratch:
How to start with
nothing in Nigeria
Lessons from building
@oluyomiojo

2. You can't connect the
dots looking forward you
can only connect them
looking backwards. So
you have to trust that the
dots will somehow
connect in your future…
- Steve Jobs
@oluyomiojo

3. Most great companies are
born out of old experiences,
old skills and old sacrifices
coming together.
@oluyomiojo

4. My entire journey as entrepreneur started here:
N300 loan from my mum in 2001
@oluyomiojo

5. $60,000
Founder’s fund
Zero cash
In the bank at launch
No Investors
Zero external funding in view
@oluyomiojo

6. We either sell, grow,
make money or We die!
@oluyomiojo

7. The best funder
any startup can
have is the
customer

8. Build a business or
service people are
ready to pay for
1

9. 2 Be in an industry you
understand deeply.
Domain knowledge is key

10. 3Build a brand people
love by giving a lot of
damn. A whole lot of it
@oluyomiojo

11. 4
Execute within
your means.
Go lean to
grow big
@oluyomiojo

12. 5You must always be
selling. Never ever
play with marketing.
The survival of your
startup depend on it
@oluyomiojo

13. Most businesses die not
because they run out of
money, but because they
run out of customers
@oluyomiojo

14. Go out there
and build your
own rocket!!!
@oluyomiojo

15. Thank You!
@oluyomiojo