SlideShare a Scribd company logo
1 of 20
How We Deliver
Digital Growth?
Why you need Digital Growth Strategy?
You don’t have a powerful online value proposition to show to your online visitors which
can convert into new customers/leads for your business.
You don’t know your online visitors coming to your website well enough.
You are wasting time and money by duplicating what other businesses are doing.
/ ontapgrowth #DigitalGrowth
We are living in connected digital world
where we interact in our daily lives
on Search, Social, Mobile, Display
and Video in one or another form.
Why we cannot leverage these digital platforms for
our own business for getting new customers/leads ?
“ “
/ ontapgrowth #DigitalGrowth
/ ontapgrowth #DigitalGrowth
THAT’S WHERE WE COMES IN
/ ontapgrowth #DigitalGrowth
What you want to achieve?
• I Want Leads/Sales/Customers and Maximize ROI.
• I Want Brand Visibility.
• I Want To Create Digital Buzz.
• I Want To Improve Digital Presence.
• I Want to Educate and Aware about my Products/Services to my targeted audience.
• I want to Attract Talent to work for us
/ ontapgrowth #DigitalGrowth
Have full clarity on three questions
Q1. What are my products/services/solutions and how it
Is different from the competition?
Q2. Which geographical location I want to reach my
ideal customers?
Q3. How you will divide your customers into different set of groups
And define key buyer influencer associated with them
/ ontapgrowth #DigitalGrowth
Successful Digital Growth Marketing Mix
= More Sales/Customers/Leads
SEARCH DISPLAY SOCIAL MOBILE VIDEOS
+ + + +
/ ontapgrowth #DigitalGrowth
We works with
• Small and Mid Sized Businesses
• Enterprises and Consumer Brands
• App Companies
• Ecommerce Businesses
• Digital Agencies/Creative Design Studios/Web & Graphic Design Companies/Media
Companies/Marketing Consultants/Publishing Houses/Brand Managers/Business
Consultants
/ ontapgrowth #DigitalGrowth
Case Studies
How we have helped Travel and Tourism company to achieve 40% sales growth
last year?
Company Profile - Luxo Italia is the leading luxury
travel company, specializing in exclusive, customized
private tours of Italy. Created for discerning travelers,
who expect the highest level of luxury service, our
private tours can be 100% tailored to meet client’s
expectations. We provide exclusive assistance from
the minute you begin planning your trip to the day
you return home.
/ ontapgrowth #DigitalGrowth
Case Studies
Challenge – Luxo Italia didn’t have a planned digital presence to attract enough customers to
grow their travel packages business and due to that they were missing lot of opportunities
during holiday season.
Which they could turn into opportunity by leveraging with digital marketing strategy which can
communicate to their target audience.
Solution – We have approved them and helped to craft a digital marketing plan right from
responsive website, branding, holiday special brochures, Facebook ads/Google ads campaign
and social media promotions to drive more targeted traffic to their website which has
potential to convert into online enquiries.
/ ontapgrowth #DigitalGrowth
Case Studies
Results Delivered
10,000 Facebook likes within 3 months and customer engagement
1,00,000 people reach on twitter
200 new enquiries for their travel packages which contributed 40% growth in their overall revenue
/ ontapgrowth #DigitalGrowth
Case Studies
How TiEcon 2015 achieved 110% growth in delegates registrations using our
Digital Growth strategies?
Organizer Profile - The Indus Entrepreneurs (TiE) is
the largest not-for-profit global organization focused
on promoting entrepreneurship. TiE helps budding
entrepreneurs by way of advice, guidance and
assistance through successful and experienced
professionals and entrepreneurs from different
industries. Its greatest strength is its network of 61
chapters across 18 countries that consist of many
participants in the global ecosystem.
TiE Kerala is the chapter of Kerala region.
/ ontapgrowth #DigitalGrowth
Case Studies
Challenge – The objective was to get a highest number of paid delegates registrations
from all the past three editions and gain maximum visibility across digital touch points.
Solution – Aiming at the right Digital Marketing mix Strategy as the key success.
On Tap Growth team came up with a three step approach. We framed a three step
approach after consulting with TiE Kerala Committee as Pre-event, During Event and Post
Event digital marketing strategy which allows us to communicate to the target audience
in Kerala and five major cities in India.
/ ontapgrowth #DigitalGrowth
Case Studies
Results Delivered during 75 days of campaign ;
20,000 website visitors with 700 delegates registrations compare to 360 registrations last year
Social media buzz created using #TiEconKer15
5,00,000 people reach across digital platforms
YouTube ads attracted quality views
/ ontapgrowth #DigitalGrowth
Customer Success Stories
They have team of experts managed to
complete our visionary project
amazingly well and with an extreme
care for professional management, on
time delivery and excellent
communication. I highly recommend
them and i truly think that 5 ***** are
not enough to express how good this
team is.
I can barely express how wonderful it
has been to work with On Tap Growth
Team. Firstly, the quality of work was
amazing. The entire Digital Strategy
they built for me has delivered proven
ROI. I would send any friend, contact or
client to get their website built through
On Tap Growth Team. They are
excellent on every level.
I am very happy with On Tap Growth
team goal based marketing approach
what they have delivered as digital
strategy and execution. They were
there through every step of the way,
easy to contact and get updated from
their in-house project management
system, and they produced an amazing
results on our campaigns. I look forward
to my continued relationship with the
team and would gladly refer them to
anyone.
Robert Hoisan
Director,RHM Media
Anthony Millington
CEO,Proclaim-media
Alan Greathead
Owner, Dynmsales
/ ontapgrowth #DigitalGrowth
Some of our Clients
/ ontapgrowth #DigitalGrowth
How we work with our customers
1. Consulting Retainer-ship - A fixed retainer fee towards a to z of your marketing and
digital advertising needs - design, communication, digital campaigns, strategy &
implementation. In short, we will be your full fledged Digital Strategist and monitoring the
KPI. If there's any production-related costs, we connect you directly with the respective
vendor whose charges are billed directly.
2. Project Based Fee - We also work on specific mandates, as per client requirement. Billing
is linked to our delivery. For instance, if your need is just to create a logo or website for a
new product or a brand, we deliver & charge for the specific.
3. Dedicated Digital Team - We will set up a digital team across creative marketing and
digital advertising business functions based on your marketing goals on full time monthly
basis, working from our premises or yours. these teams will be fully recruited, training and
managed by our us.
/ ontapgrowth #DigitalGrowth
How we work with our customers
Generation of ideas plays an important role in business
development and marketing. We do a lot of brainstorming with our
clients to generate and develop new ideas which could
communicate in best possible way to the target audience.
We follow a customer centric approach and follow success metrics like ROI
improvements to focus on cost saving and help our clients to increase ROI for
the money they spend.
We never compromise quality. We hire the best talent pool available in the
market
We listen to you patiently, understand your needs and formulate a strategy
according to your goals.
Ideation
ROI centric
Digital Talent Pool
Goal Based Approach
/ ontapgrowth #DigitalGrowth
Schedule a Meeting
We would like to understand your current marketing challenges and turn into
profitable opportunity for digital growth.
Or, Please say Hi at hello@ontapgrowth.com requesting to schedule a meeting with our Digital Experts.
Click Here To Schedule A Meeting
/ ontapgrowth #DigitalGrowth
T H A N K Y O U
/ontapgrowth
/ontapgrowth

More Related Content

Viewers also liked

Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...
Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...
Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...Mobile Monday Amsterdam
 
Creating Successful Geofencing Campaigns – Case Studies
Creating Successful Geofencing Campaigns – Case Studies Creating Successful Geofencing Campaigns – Case Studies
Creating Successful Geofencing Campaigns – Case Studies Squeeze Mobi
 
smart ms voip for lte networks
smart ms voip for lte networkssmart ms voip for lte networks
smart ms voip for lte networksStreamWIDE
 
Marketing solutions braziloption2_final
Marketing solutions braziloption2_finalMarketing solutions braziloption2_final
Marketing solutions braziloption2_finalAdrianaForni
 
Mbrand3 - Model Case - Telecom [English version]
Mbrand3 - Model Case - Telecom [English version]Mbrand3 - Model Case - Telecom [English version]
Mbrand3 - Model Case - Telecom [English version]bombrand3
 
Business Lessons From 10 Internet Success Stories
Business Lessons From 10 Internet Success StoriesBusiness Lessons From 10 Internet Success Stories
Business Lessons From 10 Internet Success StoriesMediaSauce
 
eCommerce Case Studies - numbers inside!
eCommerce Case Studies - numbers inside!eCommerce Case Studies - numbers inside!
eCommerce Case Studies - numbers inside!Divante
 
50 Mobile Marketing Statistics, Trends & Insights
50 Mobile Marketing Statistics, Trends & Insights50 Mobile Marketing Statistics, Trends & Insights
50 Mobile Marketing Statistics, Trends & InsightsPocket Your Shop
 
How Successful Brand Marketers Combine the Power of Mobile Data Science And C...
How Successful Brand Marketers Combine the Power of Mobile Data Science And C...How Successful Brand Marketers Combine the Power of Mobile Data Science And C...
How Successful Brand Marketers Combine the Power of Mobile Data Science And C...InMobi
 
5 Trends That Will Actually Revolutionize Digital Marketing
5 Trends That Will Actually Revolutionize Digital Marketing5 Trends That Will Actually Revolutionize Digital Marketing
5 Trends That Will Actually Revolutionize Digital MarketingAlex Cernatescu
 
e-Commerce Technology
e-Commerce Technologye-Commerce Technology
e-Commerce TechnologyDivante
 
Vodaphone online marketing case study
Vodaphone online marketing case studyVodaphone online marketing case study
Vodaphone online marketing case studyBhawani N Prasad
 
Business of Value Added Services in New Mobile Era: From Strategy and Busines...
Business of Value Added Services in New Mobile Era: From Strategy and Busines...Business of Value Added Services in New Mobile Era: From Strategy and Busines...
Business of Value Added Services in New Mobile Era: From Strategy and Busines...Ali Saghaeian
 
Retail Mobile Marketing Webinar
Retail Mobile Marketing WebinarRetail Mobile Marketing Webinar
Retail Mobile Marketing WebinarWaterfall Mobile
 

Viewers also liked (15)

Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...
Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...
Chetan Sharma - Author of: Mobile Marketing: Supercharge your brand in an exp...
 
Creating Successful Geofencing Campaigns – Case Studies
Creating Successful Geofencing Campaigns – Case Studies Creating Successful Geofencing Campaigns – Case Studies
Creating Successful Geofencing Campaigns – Case Studies
 
smart ms voip for lte networks
smart ms voip for lte networkssmart ms voip for lte networks
smart ms voip for lte networks
 
Marketing solutions braziloption2_final
Marketing solutions braziloption2_finalMarketing solutions braziloption2_final
Marketing solutions braziloption2_final
 
Mbrand3 - Model Case - Telecom [English version]
Mbrand3 - Model Case - Telecom [English version]Mbrand3 - Model Case - Telecom [English version]
Mbrand3 - Model Case - Telecom [English version]
 
Business Lessons From 10 Internet Success Stories
Business Lessons From 10 Internet Success StoriesBusiness Lessons From 10 Internet Success Stories
Business Lessons From 10 Internet Success Stories
 
Mobile Marketing with Apple Passbook
Mobile Marketing with Apple PassbookMobile Marketing with Apple Passbook
Mobile Marketing with Apple Passbook
 
eCommerce Case Studies - numbers inside!
eCommerce Case Studies - numbers inside!eCommerce Case Studies - numbers inside!
eCommerce Case Studies - numbers inside!
 
50 Mobile Marketing Statistics, Trends & Insights
50 Mobile Marketing Statistics, Trends & Insights50 Mobile Marketing Statistics, Trends & Insights
50 Mobile Marketing Statistics, Trends & Insights
 
How Successful Brand Marketers Combine the Power of Mobile Data Science And C...
How Successful Brand Marketers Combine the Power of Mobile Data Science And C...How Successful Brand Marketers Combine the Power of Mobile Data Science And C...
How Successful Brand Marketers Combine the Power of Mobile Data Science And C...
 
5 Trends That Will Actually Revolutionize Digital Marketing
5 Trends That Will Actually Revolutionize Digital Marketing5 Trends That Will Actually Revolutionize Digital Marketing
5 Trends That Will Actually Revolutionize Digital Marketing
 
e-Commerce Technology
e-Commerce Technologye-Commerce Technology
e-Commerce Technology
 
Vodaphone online marketing case study
Vodaphone online marketing case studyVodaphone online marketing case study
Vodaphone online marketing case study
 
Business of Value Added Services in New Mobile Era: From Strategy and Busines...
Business of Value Added Services in New Mobile Era: From Strategy and Busines...Business of Value Added Services in New Mobile Era: From Strategy and Busines...
Business of Value Added Services in New Mobile Era: From Strategy and Busines...
 
Retail Mobile Marketing Webinar
Retail Mobile Marketing WebinarRetail Mobile Marketing Webinar
Retail Mobile Marketing Webinar
 

Recently uploaded

Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityMonishka Adhikari
 
Miss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMiss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMagdalena Kulisz
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local LeadsSearch Engine Journal
 
Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project VideoSineadBidwell
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFarrel Brest
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxGeorgeCulica
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...CIO Business World
 
Prezentare Brandfluence 2023 - Social Media Trends
Prezentare Brandfluence 2023 - Social Media TrendsPrezentare Brandfluence 2023 - Social Media Trends
Prezentare Brandfluence 2023 - Social Media TrendsCristian Manafu
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...CIO Business World
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignnersmuntasibkhan58
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...Hugues Rey
 
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfResearch and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfVWO
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDemandbase
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...sowmyrao14
 
Digital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigiKarishma
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garsiderobwhite630290
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfmayanksharma0441
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationAli Raza
 
Infographics about SEO strategies and uses
Infographics about SEO strategies and usesInfographics about SEO strategies and uses
Infographics about SEO strategies and usesbhavanirupeshmoksha
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internetnehapardhi711
 

Recently uploaded (20)

Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic Creativity
 
Miss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdfMiss Immigrant USA Activity Pageant Program.pdf
Miss Immigrant USA Activity Pageant Program.pdf
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
Storyboards for my Final Major Project Video
Storyboards for my Final Major Project VideoStoryboards for my Final Major Project Video
Storyboards for my Final Major Project Video
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview Assignment
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptx
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
 
Prezentare Brandfluence 2023 - Social Media Trends
Prezentare Brandfluence 2023 - Social Media TrendsPrezentare Brandfluence 2023 - Social Media Trends
Prezentare Brandfluence 2023 - Social Media Trends
 
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
Most Impressive Construction Leaders in Tech, Making Waves in the Industry, 2...
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignners
 
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
(Generative) AI & Marketing: - Out of the Hype - Empowering the Marketing M...
 
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdfResearch and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
Research and Discovery Tools for Experimentation - 17 Apr 2024 - v 2.3 (1).pdf
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...
 
Digital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G Age
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store Optimization
 
Infographics about SEO strategies and uses
Infographics about SEO strategies and usesInfographics about SEO strategies and uses
Infographics about SEO strategies and uses
 
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the InternetExploring Web 3.0 Growth marketing: Navigating the Future of the Internet
Exploring Web 3.0 Growth marketing: Navigating the Future of the Internet
 

How We Deliver Digital Growth?

  • 2. Why you need Digital Growth Strategy? You don’t have a powerful online value proposition to show to your online visitors which can convert into new customers/leads for your business. You don’t know your online visitors coming to your website well enough. You are wasting time and money by duplicating what other businesses are doing. / ontapgrowth #DigitalGrowth
  • 3. We are living in connected digital world where we interact in our daily lives on Search, Social, Mobile, Display and Video in one or another form. Why we cannot leverage these digital platforms for our own business for getting new customers/leads ? “ “ / ontapgrowth #DigitalGrowth
  • 5. / ontapgrowth #DigitalGrowth What you want to achieve? • I Want Leads/Sales/Customers and Maximize ROI. • I Want Brand Visibility. • I Want To Create Digital Buzz. • I Want To Improve Digital Presence. • I Want to Educate and Aware about my Products/Services to my targeted audience. • I want to Attract Talent to work for us
  • 6. / ontapgrowth #DigitalGrowth Have full clarity on three questions Q1. What are my products/services/solutions and how it Is different from the competition? Q2. Which geographical location I want to reach my ideal customers? Q3. How you will divide your customers into different set of groups And define key buyer influencer associated with them
  • 7. / ontapgrowth #DigitalGrowth Successful Digital Growth Marketing Mix = More Sales/Customers/Leads SEARCH DISPLAY SOCIAL MOBILE VIDEOS + + + +
  • 8. / ontapgrowth #DigitalGrowth We works with • Small and Mid Sized Businesses • Enterprises and Consumer Brands • App Companies • Ecommerce Businesses • Digital Agencies/Creative Design Studios/Web & Graphic Design Companies/Media Companies/Marketing Consultants/Publishing Houses/Brand Managers/Business Consultants
  • 9. / ontapgrowth #DigitalGrowth Case Studies How we have helped Travel and Tourism company to achieve 40% sales growth last year? Company Profile - Luxo Italia is the leading luxury travel company, specializing in exclusive, customized private tours of Italy. Created for discerning travelers, who expect the highest level of luxury service, our private tours can be 100% tailored to meet client’s expectations. We provide exclusive assistance from the minute you begin planning your trip to the day you return home.
  • 10. / ontapgrowth #DigitalGrowth Case Studies Challenge – Luxo Italia didn’t have a planned digital presence to attract enough customers to grow their travel packages business and due to that they were missing lot of opportunities during holiday season. Which they could turn into opportunity by leveraging with digital marketing strategy which can communicate to their target audience. Solution – We have approved them and helped to craft a digital marketing plan right from responsive website, branding, holiday special brochures, Facebook ads/Google ads campaign and social media promotions to drive more targeted traffic to their website which has potential to convert into online enquiries.
  • 11. / ontapgrowth #DigitalGrowth Case Studies Results Delivered 10,000 Facebook likes within 3 months and customer engagement 1,00,000 people reach on twitter 200 new enquiries for their travel packages which contributed 40% growth in their overall revenue
  • 12. / ontapgrowth #DigitalGrowth Case Studies How TiEcon 2015 achieved 110% growth in delegates registrations using our Digital Growth strategies? Organizer Profile - The Indus Entrepreneurs (TiE) is the largest not-for-profit global organization focused on promoting entrepreneurship. TiE helps budding entrepreneurs by way of advice, guidance and assistance through successful and experienced professionals and entrepreneurs from different industries. Its greatest strength is its network of 61 chapters across 18 countries that consist of many participants in the global ecosystem. TiE Kerala is the chapter of Kerala region.
  • 13. / ontapgrowth #DigitalGrowth Case Studies Challenge – The objective was to get a highest number of paid delegates registrations from all the past three editions and gain maximum visibility across digital touch points. Solution – Aiming at the right Digital Marketing mix Strategy as the key success. On Tap Growth team came up with a three step approach. We framed a three step approach after consulting with TiE Kerala Committee as Pre-event, During Event and Post Event digital marketing strategy which allows us to communicate to the target audience in Kerala and five major cities in India.
  • 14. / ontapgrowth #DigitalGrowth Case Studies Results Delivered during 75 days of campaign ; 20,000 website visitors with 700 delegates registrations compare to 360 registrations last year Social media buzz created using #TiEconKer15 5,00,000 people reach across digital platforms YouTube ads attracted quality views
  • 15. / ontapgrowth #DigitalGrowth Customer Success Stories They have team of experts managed to complete our visionary project amazingly well and with an extreme care for professional management, on time delivery and excellent communication. I highly recommend them and i truly think that 5 ***** are not enough to express how good this team is. I can barely express how wonderful it has been to work with On Tap Growth Team. Firstly, the quality of work was amazing. The entire Digital Strategy they built for me has delivered proven ROI. I would send any friend, contact or client to get their website built through On Tap Growth Team. They are excellent on every level. I am very happy with On Tap Growth team goal based marketing approach what they have delivered as digital strategy and execution. They were there through every step of the way, easy to contact and get updated from their in-house project management system, and they produced an amazing results on our campaigns. I look forward to my continued relationship with the team and would gladly refer them to anyone. Robert Hoisan Director,RHM Media Anthony Millington CEO,Proclaim-media Alan Greathead Owner, Dynmsales
  • 17. / ontapgrowth #DigitalGrowth How we work with our customers 1. Consulting Retainer-ship - A fixed retainer fee towards a to z of your marketing and digital advertising needs - design, communication, digital campaigns, strategy & implementation. In short, we will be your full fledged Digital Strategist and monitoring the KPI. If there's any production-related costs, we connect you directly with the respective vendor whose charges are billed directly. 2. Project Based Fee - We also work on specific mandates, as per client requirement. Billing is linked to our delivery. For instance, if your need is just to create a logo or website for a new product or a brand, we deliver & charge for the specific. 3. Dedicated Digital Team - We will set up a digital team across creative marketing and digital advertising business functions based on your marketing goals on full time monthly basis, working from our premises or yours. these teams will be fully recruited, training and managed by our us.
  • 18. / ontapgrowth #DigitalGrowth How we work with our customers Generation of ideas plays an important role in business development and marketing. We do a lot of brainstorming with our clients to generate and develop new ideas which could communicate in best possible way to the target audience. We follow a customer centric approach and follow success metrics like ROI improvements to focus on cost saving and help our clients to increase ROI for the money they spend. We never compromise quality. We hire the best talent pool available in the market We listen to you patiently, understand your needs and formulate a strategy according to your goals. Ideation ROI centric Digital Talent Pool Goal Based Approach
  • 19. / ontapgrowth #DigitalGrowth Schedule a Meeting We would like to understand your current marketing challenges and turn into profitable opportunity for digital growth. Or, Please say Hi at hello@ontapgrowth.com requesting to schedule a meeting with our Digital Experts. Click Here To Schedule A Meeting
  • 20. / ontapgrowth #DigitalGrowth T H A N K Y O U /ontapgrowth /ontapgrowth