PACE-IT: CE 1.5 - LinkedIn
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Career Management & Entrepreneurship exam study guide presentations by instructor Mary Keany, MSLIS, MSIS - PACE-IT (Progressive, Accelerated Certifications for Employment in Information Technology)
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PACE-IT: CE 1.5 - LinkedIn
- 1. LinkedIn Profile CE 1.5: LinkedIn Profile Daniela Axinte and Mary Keany2015/2016
- 2. Topics for discussion • What is LinkedIn? • How to create an account? • How to create your profile? • Requesting endorsements • Connecting with people
- 3. What is LinkedIn? • Largest professional network • 300 million users • 200 countries • 94% of recruiters use LinkedIn and other social media to find candidates • Jobs posted exclusive on LinkedIn and nowhere else • Exposure to lots of people from around the world • Exposure to potential employers
- 4. Options available • Free account: profile • Paid accounts: • Premium • Job seeker • Sales professionals • Recruiters • Comparison table for premium • Comparison table for job seekers • Comparison table for sales professionals
- 5. Setting up an account and your profile • Click Here to access step-by-step instructions on how to setting up an account and your LinkedIn profile. Follow the instructions and set up your account and your profile.
- 6. Requesting endorsements • Don’t be shy: ask for endorsements.
- 7. Connecting with people • Connections. Connections. Connections.
- 8. Last minute tips • Don’t require people to know your email address in order to connect • Don’t spam people • Don’t send a request immediately after you send a connection request, unless you write in the short intro that this is the reason why you want to connect with them
- 9. About PACE-IT Program This workforce solution was 100 percent funded by a $3 million grant awarded by the U.S. Department of Labor's Employment and Training Administration. The solution was created by the grantee and does not necessarily reflect the official position of the U.S. Department of Labor. The Department of Labor makes no guarantees, warranties, or assurances of any kind, express or implied, with respect to such information, including any information on linked sites and including, but not limited to, accuracy of the information or its completeness, timeliness, usefulness, adequacy, continued availability or ownership. Funded by the Department of Labor, Employment and Training Administration, Grant #TC-23745-12-60-A-53. PACE-IT is an equal opportunity employer/program and auxiliary aids and services are available upon request to individuals with disabilities. For those that are hearing impaired, a video phone is available at the Services for Students with Disabilities (SSD) office in Mountlake Terrace Hall 159. Check www.edcc.edu/ssd for office hours. Call 425.354.3113 on a video phone for more information about PACE-IT Program. For any additional special accommodation needed, call SSD office at 425.640.1814. Edmonds Community College does not discriminate on the basis of race; color; religion; national origin; sex; disability; sexual orientation; age; citizenship; marital or veteran status; or genetic information in its programs and activities.
Editor's Notes
- LinkedIn is the largest network of professionals. It has over 300 million users from over 200 countries. It is a great tool for both employers and job seekers to find talent and jobs, respectively. Because the profile is visible to people with whom you worked before or work now, there is little embellishment of what you claim as your skills and work experience. First think recruiters look at is your social presence. LinkedIn is a great filter. Recruiters also perform searches for specific skills, so you can easily popup on their searches.
- The site has several options. The most common is the free account, which allows you to create a profile, connect with people, do job searches, joint different groups, read the LinkedIn news, checkout profiles of people and companies. The premium account allows you to see more information and to request introductions to other people outside your network. The Job Seekers option lets employers know that you are looking for a new job. It also comes with additional tools to help you find a job. There is an option for sales professionals to help them find potential clients and one for recruiters to find candidates. Start with the free account and see if you need to upgrade to a premium or a job seeker account.
- It’s very easy to create an account and your profile. As I mentioned before, the basic account is free. Just follow the instructions and you will be up and running in no time. Take your time to write the summary and the work experience. Use the resume as a guideline. Read the articles above to get ideas about what makes a great profile in LinkedIn. As you will see, they emphasize treating the profile more like a portfolio than a resume.
- Endorsements build your credibility. Especially, if you get them from people whom you work for. Colleagues and instructors make good endorsers as well. You will get a chance to review the endorsement before you posted. Actually, you have to click on “ Do you want to publish this endorsement?”. Once you publish it, you will be asked if you want to return the favor and write an endorsement for the person who just endorsed you. You should, as a courtesy, return the favor. But don’t answer something in a hurry. It will show. Take your time and write something nice and meaningful. They will appreciate it.
- The power of LinkedIn is the connections you make. To connect with people is simple: if you know the names of the persons you want to connect with, you do a search, and if they have a profile you will be asked how you know this person. Select the appropriate box and click “Connect”. Once your network starts to grow, LinkedIn will make recommendations for people you can connect with. They usually appear on the right hand corner of the webpage. Go through and see if you find anybody you might benefit from connecting with. Another way to add more connections, once you have a few, is to go through your own connections’ connections.
- To me, the whole purpose of LinkedIn is to connect with people who are otherwise removed from you – either geographically or company wise or position. So, you want to make it easier for them to find you. If you start asking people to know your latest email address that you used to set up your LinkedIn account, you limit the number of people who might be reaching out for you. One way LinkedIn is used frequently is to reconnect with former colleagues, bosses, or other business acquaintances. Which, automatically implies that you are using this service because you lost track of where they are and their current contact information. Once you send a request to someone, they have the option to “ignore” you. No harm done. But, blocking them just doesn’t send a good, warm, fuzzy feeling message. There is a reason why some do this. They’ve probably been burned by people who connected to them and then either spammed them or did some other unethical things. I found this to be rare and, if something like this happened, which it did recently, I simply ignored them. You can also kick them out of your network by clicking on their name, then on “More”, then on “Remove Connection”. Done. Easy. Same thing about you not spamming people. It’s just bad business practice.