Get the Full Debrief: www.psfk.com/report/nomad-class PSFK’s Work Debrief: Nomad Class examines the untethered lifestyles of a growing cross-generational tribe of educated, influential and affluent professionals. It explores the trends emerging around the lifestyle of this group of early adopters and how they will impact the mainstream in the next 18-36 months. Find inspiration in this 20+ page report from: - 6 trends driving change for a new class of consumers - 25+ best-in-class examples of companies innovating in the space - Deep-dive articles about brands catering to the nomadic lifestyle - Key takeaways for larger industries including Retail, Health, Finance and Travel - Insights and statistical support from leading experts around the globe If you are interested in seeing a presentation of this report or would like to understand how PSFK can help your team ideate new possibilities for your brand, contact us at sales@psfk.com Issue date: February 2016

1. THE RISE OF THE ANYTIME, ANYWHERE, ANYHOW NOMAD CLASS
WORK DEBRIEF
@psfk | #NomadClass
SUMMARY

2. GET THE REPORT
Inspired by a new generation of borderless creatives and
professionals, PSFK’s Work Debrief on the Nomad Class
examines the new trends driving a emerging lifestyle of
untethered living:
The 20+ page report includes:
• 6 trends driving change for a new class of consumers
• 25+ best-in-class examples
• Deep-dive articles about brands catering to the nomadic
lifestyle
• Key takeaways for the Retail, Health, Finance and Travel
industries and others
• Insights and statistical support from leading experts
• Plus a 29 page full presentation deck
Download the Full Report at: psfk.com/nomad-class
Access all Debriefs and Reports
as a PSFK Member: psfk.com/membership

3. ABOUT THIS REPORT
A growing cross-generational tribe of educated,
influential and affluent professionals are striving to
lead a nomadic life. For them, concepts like
borders, time-zones and office-spaces can be
ignored in lieu of a connected ecosystem of tools
and services that help them live, work and play in a
way that may seem extreme to many of us today,
but will become the norm for a much larger group
of professionals in the next few years.
Piers Fawkes
Founder & Editor-In-Chief
PSFK.com & PSFK Labs
Download the Full Report at:
psfk.com/report/nomad-class
@PSFK | #NomadClass Published February 2016

4. THE RISE OF THE
NOMAD CLASS
Desire For
Location Independence
80% to 90% of working
Americans would like to work
remotely at least part time.
2005-2014 American Community
Survey, U.S. Census Bureau, 2015
Macro Shift
Towards Nomadic Living
60% of today’s office-based
employees are expected to work
remotely by 2022.
Media Business Survey,
Virgin, 2015
Benefits Of
Remote Working
Remote employees are up to 13%
more productive, feel less
distracted and report higher
work satisfaction levels.
Quarterly Journal Of Economics,
2014-2015
@PSFK | #NomadClass

5. WHAT DEFINES THE NEW NOMAD
2
An Omnipresent
Community
1
Portable
Luxuries
3
Packable
Safety Net
4
Purposeful
Itineraries
5
Never Out
Of Touch
@PSFK | #NomadClass

6. 6 TRENDS DEFINING THE NEW NOMAD
1
Entrepreneurial
Escapes
4 Instant-Access
Communities
5 Boundless
Assistants
6
Turn-Key
Comforts
1 Portable
Productivity
2 Remote
Collaboration
3

7. READ THE
FULL REPORT
To access the full 28 page report, including:
• Comprehensive trends driving change for a new class
of consumers
• 25+ best-in-class examples of leading brands and
startups in the space
• Key takeaways for the Retail, Health, Finance and
Travel industries and others
• Deep-dive articles about brands catering to the
nomadic lifestyle
• A future-focused look book imagining workplace
designs of the future
• Insights and statistical support from leading experts
• Plus a 29 page full presentation deck
Issue 5 | Published February 2016
Download the Full Report at:
psfk.com/nomad-class
@PSFK | #NomadClass

8. ACCESS
INNOVATION
PSFK membership provides you a constantly
updated database of over 50,000 ideas for you to
leverage as you build the future.
PSFK Membership includes access to:
•360+ Innovation Stories Monthly
•Archive of over 55,000 Ideas
•All PSFK Published Debriefs And Reports
•Events and Networking Opportunities
Become A PSFK Member to access all
PSFK Labs Reports: psfk.com/membership
PREMIUMPURPLEBASIC

9. @PSFK | #NomadClass
GET THE REPORTABOUT PSFK LABS
Each day we share better ways to live, work, and play
through PSFK.com and social platforms. We publish
trend reports in across areas such as design, retail,
technology and travel.
Our debriefs and white-papers are written by our PSFK
Labs innovation consultants – a group of researchers
who study market trends and advise brands like Apple,
BMW, Google and Samsung, helping them develop new
products, services and ways to interact with their
consumers.
If you are interested in seeing a presentation of this
Debrief or would like to understand how PSFK Labs can
help your team ideate new possibilities for your brand,
contact us at sales@psfk.com
labs.psfk.com

10. THE RISE OF THE ANYTIME, ANYWHERE, ANYHOW NOMAD CLASS
WORK DEBRIEF
@psfk | #NomadClass
SUMMARY