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Facebook Company Page – Low Cost
Alternative to Website
“What Do I do when I have just Rs. 15000/- budget
for digital marketing?”
• In this situation, you need to be clear of what you want – say you want to ‘sell your
products’ at this very moment.
• So, here with your low budget you can still optimize your profits
Here’s how -
Steps to:
Optimize Profits in Low Budget
with Facebook
Step 1 -
Step 2 -
• Create a Facebook company page instead of a full-fledged website.
• Complete your profile
• Connect to your existing customers & testimonials
• Get free Facebook apps like Contact Us.
• Set up a free Facebook store up to 10 products (this is the limit)
This is all FREE; you still have 15000/- untouched in your pocket.
• Decide on a buyer for your products
• Craft a detailed buyer persona for your products/services
Step 3 -
Step 4
• Go for paid advertisement of your Facebook company page
• Targeting only those who fall into your potential customer’s category
Time to empty your pocket now…
• Make money by selling your products/services from your Facebook company page
• Then go for a professional web designing company to develop a website for you
Advantages of a Facebook Company Page
• Ideal for B2C businesses
• Quick & easy setup with cost
• High brand visibility
• Measure user engagement level with Facebook Insights
• Ideal for marketing products with visual appeal
• Increase user participation by running campaigns like contests & polls
• Paid advertising – Target specific customer base & make maximum out of your budget
• Free Facebook apps for customer acquisition, CRM, support, etc
Then why to go for a website at all?
How long will you stay as a paying guest? You must buy your own home
• Website gives assurance to visitors that you exist and serious about business
• Website is a center point of your online & offline marketing activities
• You can offer visitors your mission, services, information, offers, discounts, client
testimonials, work portfolio, etc., all in one place and strategically placed in a way which is
high on emotional appeal.
• Website provides avenues like SEO to get ranked high in search results & gain more visitors
• Website gives you unlimited own space to write blogs, articles which can attract more &
more visitors.
• Website can be designed in alignment with your corporate brand
Therefore a website is a must have once you establish yourself.
www.paarami.com
Call: +91 98200 66022
Email: marketing@paarami.com

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Facebook Business Page – Low cost alternative to Website

  • 1. Facebook Company Page – Low Cost Alternative to Website
  • 2. “What Do I do when I have just Rs. 15000/- budget for digital marketing?” • In this situation, you need to be clear of what you want – say you want to ‘sell your products’ at this very moment. • So, here with your low budget you can still optimize your profits Here’s how -
  • 3. Steps to: Optimize Profits in Low Budget with Facebook
  • 4. Step 1 - Step 2 - • Create a Facebook company page instead of a full-fledged website. • Complete your profile • Connect to your existing customers & testimonials • Get free Facebook apps like Contact Us. • Set up a free Facebook store up to 10 products (this is the limit) This is all FREE; you still have 15000/- untouched in your pocket. • Decide on a buyer for your products • Craft a detailed buyer persona for your products/services
  • 5. Step 3 - Step 4 • Go for paid advertisement of your Facebook company page • Targeting only those who fall into your potential customer’s category Time to empty your pocket now… • Make money by selling your products/services from your Facebook company page • Then go for a professional web designing company to develop a website for you
  • 6. Advantages of a Facebook Company Page • Ideal for B2C businesses • Quick & easy setup with cost • High brand visibility • Measure user engagement level with Facebook Insights • Ideal for marketing products with visual appeal • Increase user participation by running campaigns like contests & polls • Paid advertising – Target specific customer base & make maximum out of your budget • Free Facebook apps for customer acquisition, CRM, support, etc
  • 7. Then why to go for a website at all? How long will you stay as a paying guest? You must buy your own home • Website gives assurance to visitors that you exist and serious about business • Website is a center point of your online & offline marketing activities • You can offer visitors your mission, services, information, offers, discounts, client testimonials, work portfolio, etc., all in one place and strategically placed in a way which is high on emotional appeal. • Website provides avenues like SEO to get ranked high in search results & gain more visitors • Website gives you unlimited own space to write blogs, articles which can attract more & more visitors. • Website can be designed in alignment with your corporate brand Therefore a website is a must have once you establish yourself.
  • 8. www.paarami.com Call: +91 98200 66022 Email: marketing@paarami.com