BOSS Academy Radio is a podcast focused on providing entrepreneurs and business owners with strategies to grow their business. The host, Paul Kirch, draws on over 26 years of business experience. Each episode includes an interview with a successful business leader, author, or coach, or a topic discussion by Kirch. The podcast aims to provide practical tips and ideas for business owners to take immediate action. Listeners leave positive reviews, praising the valuable content and insights. Kirch is the CEO of Actus Sales Intelligence and brings his experience in sales, marketing, and leadership to the podcast.

1. Found at http://BOSSAcademy.com
Raising the BAR through
Business Ownership Success Strategies
Media Kit for

2. BOSS Academy Radio
Business Ownership Success Strategies
• BOSS Academy Radio is an interactive talk show, focused on providing
entrepreneurs and business owners real strategies to help them grow their
business. The content is truly centered upon Business Ownership Success
Strategies (BOSS).
• The program host, Paul Kirch, is an experienced sales leader and entrepreneur,
with more than 26 years of practical experience that he leverages for
commentary, interview interaction and true though leadership.
• Kirch provides a unique perspective, stemming from a career in sales,
marketing research, marketing and leadership, creates a multi-dimensional
perspective on business growth and what it takes to succeed in business,
today. Combined with guests who have strong business backgrounds, the
show creates aha moments and ideas for immediate action to impact their
business.
“Really enjoyed this podcast. Paul has great content that is really helpful and
has provoked lots of thought!”

3. BOSS Academy Radio
Business Ownership Success Strategies
• Show Content – Each show is comprised of one or both of the following:
– A Host Topic Show – Paul Kirch brings 26+ years of business experience as a sales leader,
entrepreneur, business owner, CEO, consumer, father and husband, to create engaging shows
with a host-only perspective, consisting of:
• Tips and Tools
• Training Topics (e.g., sales training topics, marketing concepts, real-world experience)
• Product/Company Reviews
• Other Topics, such as stories or examples from client interactions or other relevant
discussions
– Interview-based Conversation – Leveraging guests who are:
• Successful Business Leaders
• Authors
• Coaches
• Up-and-Comers – Entrepreneurs who are doing big things within their business. Generally
these guests are early in their entrepreneurial path, but are achieving success or are
paving a path others can or should follow
“Amazing content filled with value! Must listen podcast for entrepreneurs!”

4. BOSS Academy Radio
Business Ownership Success Strategies
• Specialty Shows – The main show focus is not industry, vertical or geography
specific. BOSS Academy does host a “niche” oriented, interview show, which
is promoted through a partnership with Quirks Media (magazine and media
publishing agency). This interview series is focused upon providing content for
the marketing research industry. This content is generally cross-promotional
and relevant to the primary listening audience. However, due to this niche
industry approach, these shows will exist on a unique portion of
BOSSAcademy.com.
– It is important to note… Sponsors will be provided the opportunity to support BOSS Academy
Radio’s primary show, as well as the niche-specific research show. Costs may vary and other
restrictions may apply, due to the nature of the partnership with Quirks Media.
“We can all use more useful tips to help us lead and grow our businesses –
Paul delivers here. Insightful guests and great topics. This is an excellent find!”

5. BOSS Academy Radio
Listeners to our Business Format are your targeted customers
“If you are in business, you should be listening to this! Looking forward to more episodes! Love this!”

6. • BOSS Academy primarily targets an upscale, well-educated audience
of adults 35+
• However, in today's changing economy, with more people now investing
in the stock and bond markets through employer benefits, the audience
has expanded to include a broader base of success-oriented consumers.
• These individuals are also interested in information and tools that can help them
grow their business or as a professional. This broader base includes the well-
educated, entrepreneurial-minded business professionals who “own” their own
firms or are in the planning/development stage or “start-up” phase. Also, “up and
coming” hi-tech professional, business leaders and manager are active followers
of BOSS Academy Radio.
BOSS Academy Audience
“If you can handle discomfort…you could quit your job and create a
business….Better yet create a business THEN quit your job.”

7. The following are actual reviews of BOSS Academy Radio.
For more, visit http://www.bossacademy.com/boss-reviews/
What Listeners are Saying

8. John Sculley is Amazing
A guest like John Sculley is a rarity. The former CEO of Apple Computers? PepsiCo? Just awesome.
He gave such amazing insights and the entire show was packed full of Wow moments. One piece
after another.
Great show for small businesses
Paul delivers great value for small business owners. Love this show!
A+ Podcast
Love it!! This show has so much great information and practical advice that has been my weekly
source of information. Keep up the good work.
Loving the Tools
Paul - love the tools and tips that you are packing into each of your episodes. Your marketing and
sales background is shining through and will benefit all listeners whether a beginner or a seasoned
veteran. Thanks for the show and please keep up the great content.
Paul is GREAT
Paul has a ton of great ideas and tips for being successful in your business and if you
can easily apply it to your dream. Will recommend it to my friends as well as listen in
on my own, Thanks Paul!
What Listeners are Saying
These are actual reviews of BOSS Academy Radio.
For more, visit http://www.bossacademy.com/boss-reviews/

9. Great Stuff!
Really informative and applicable info for business growth & advice!! Well done!
Like a BOSS!
This is what passion means - how to get it right as a business owner. Lots of actionable content -
easy to listen too, actionable - love this. SUBSCRIBE!
John Sculley!
Wow Paul’s making it rain with BOSS Academy, loving the interview with John Sculley. Excited to see
this grow. Thanks John, keep it up!
Wealth of knowledge!
This podcast has great audio quality but aside from that Paul has a wealth of knowledge when it
comes to business. I love his easy-going style and the information that he shares really allows you to
think differently when it comes to business.
From wantepreneur to BOSS!
What a great show, Paul does an amazing job in providing us listeners with information that
can really help us go from wantepreneurs to bosses!
What Listeners are Saying
These are actual reviews of BOSS Academy Radio.
For more, visit http://www.bossacademy.com/boss-reviews/

10. Paul Kirch is known as an accomplished sales and sales management
professional, though his background is so much broader. He is currently the
President/CEO of Actus Sales Intelligence, a sales intelligence agency,
known for helping its clients “sell smarter.” Actus ultimately strives to help its
clients focus on driving growth and creating sustainable futures through more
strategic sales efforts. Actus helps its clients identify areas of improvement
and then provides tools and training to help them take the next step toward
achieving their goals. He founded Actus in 2009 as means of giving back to
help others achieve business success. Paul has proven to be a big picture
thinker throughout his career, which makes him suited to lead his company
and play an active role in the success of their clients.
Paul’s career began in 1988 when he started writing professional advertising
copy, while pursuing a degree in Journalism. In 1990, he joined the world
famous Gallup Organization, where he spent the next 10 years. During this
time, he served in various operations roles, such as programmer, project
manager, and technical consult team lead. He was awarded with various
prestigious awards during his time, such as Innovator of the Year, Rising
Star, to name a few. He was responsible for managing some of Gallup’s
most high-profile accounts, including AT&T, TCI Cable, Blue Cross/Blue
Shield, and many more. He eventually left to pursue a career in sales and
sales leadership. He was always a top performer, receiving President’s Club
Status multiple times throughout his sales tenure. In fact, during his time at
Harris Interactive, he was the first person to receive President’s Club
recognition in his rookie year. In addition, he has achieved PRC certification
(Professional Research Certification) for the sales mastery category.
Throughout his career, he has built a reputation as a leader, strong
communicator, a big picture thinking, trusted partner, consultant and friend to
many. Those skills, along with his many other positive character traits, have
prepared him to lead Actus Sales Intelligence.
During his career, he has learned many powerful lessons, such as the power
of giving back. Through volunteerism, Kirch has developed a strong personal
brand, has been seen as a trusted advisor and leader. He has served as a
leader for various business organizations including the American
Show Host
Paul Kirch

11. Advertising Campaign Packages
Option I: The BOSS Sponsor Level
Monthly Net Rate: $500.00 (6 Month Commitment)
Sponsor Receives: CO-TITLE Sponsorship
• In show Produced mention as show sponsor out of every break (:30 live
endorsement follows).
• Sponsor tag in all show promotional spots.
• One Professionally Produced Commercial Spots in Each Show:
– Spot length: :30 or :60
• Sponsor inclusion in BOSS Academy Banner and on BOSSAcademy.com.
Monthly Investment: $500.00*
* Spot Production Costs Included in Rate
Hosted by Paul Kirch
Tune-in: BOSSAcademy.com
iTunes
Stitcher
Soundcloud
Paul Kirch, CEO of Actus Sales Intelligence
http://BOSSAcademy.com
pkirch@BOSSAcademy.com
214-295-6111

12. • The BOSS Academy is available around the globe
at BOSSAcademy.com.
• All shows are also available in fully produced
form for download and use by sponsor and
guests for additional promotion at
http://soundcloud.com/bossacademyradio .
• BOSSacademy.com will also feature sponsors,
and their company products and services.
• BOSSacedemy.com will host downloadable
versions of the shows, providing for additional
exposure.
• Additional sponsor benefits will be provided
through BOSSAcademy.com and will be
promoted through various marketing efforts.
Paul Kirch, CEO of Actus Sales Intelligence
http://BOSSAcademy.com
pkirch@BOSSAcademy.com
214-295-6111