Full 4 Steps - http://bit.ly/1QHxKvI
Shopping cart abandonment is when a shopper places an item in their cart but doesn’t enter the checkout phase of the funnel or a shopper begins the checkout process but doesn’t complete it.
Here are 4 Key Steps to help online retailers to lower cart abandonment rates: http://bit.ly/1QHxKvI
The International Journal of Engineering and Science (The IJES)
How to lower cart abandonment in 4 steps?
1. How To Lower Cart
Abandonment In 4
Steps?
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2. "Don’t wait the cat to
bark, but align
your checkout with
the customer needs."
67% of shopping carts are abandoned
online.
$31 billion are soon to be the loses due
to shopping cart abandonment.
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3. Step 1.
Simplify The Checkout
• Deliver fewer checkout steps.
• Optimize the cart page design.
• Implement clear pricing and multiple
payment options.
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4. Step 2.
Surprise And Build
Trust
• Start with retargeting ads.
• Send follow-up and personalized cart
abandonment emails.
• Add wishlist options.
• Implement product suggestions.
• Also social tools and reviews.
• Convince about quality and origin.
• Deliver help at checkout.
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5. Step 3.
Optimize Your Delivery
Features
• Think about delivery optimization.
• How to afford free shipping.
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