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Given at the ONLINE 2010 Conference, 30/11/10
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25 barriers to web 2 implementation
1.
25 barriers to
Web 2 implementation ... and how to overcome them. Phil Bradley http://www.philb.com
2.
1. It’s just
a fad
3.
2. We can’t measure
its effectiveness
4.
3. We don’t have
the time to do this
5.
4. We have
to get it right first time
6.
5. What if
the application goes down?
7.
6. We don’t own
the resource and can’t brand it
8.
7. We can’t blog.
What if people write nasty things?
9.
8. There are security implications
10.
9. It’s an
IT issue and not your job
11.
10. Our bureaucracy couldn’t work with
this stuff
12.
11. What about the
porn and other unsuitable material?
13.
12. What if
our staff spend all day on these things?
14.
13. It’s been filtered
because of ‘x’
15.
14. Staff don’t want
to learn new things
16.
15. We’ve never done
it this way
17.
16. We can’t have
everyone doing their own thing!
18.
17. IT can’t support
all of this!
19.
18. These resources could be
unreliable
20.
19. It has advertising
21.
20. But we
have a CMS for that
22.
21. We can’t protect
staff privacy
23.
22. All resources must be
available equally to all
24.
23. What about all
the legal implications?
25.
24. It might contravene
our Acceptable Use Policy
26.
25. No. You can’t
27.
So...
28.
Change the conversation
29.
What’s the worst that could
happen?
30.
Don’t ask ‘Who will
let me?’
31.
Say ‘Who will stop
me?’
32.
Thanks to:• Barbed
wire: http://www.flickr.com/photos/tearsandrain/2868003710/sizes/l/in/photostream/ • Wire fence: http://www.flickr.com/photos/thecaucas/2788775729/sizes/l/in/photostream/ • Thames Barrier http://www.flickr.com/photos/koltregaskes/740748269/sizes/l/in/photostream/ • Fence http://www.flickr.com/photos/jordialfaro/4625488604/sizes/o/in/photostream/ • Brighton Marina http://www.flickr.com/photos/dominicspics/4754017940/sizes/l/in/photostream/ • Barbed wire http://www.flickr.com/photos/vogelium/187744625/sizes/o/in/photostream/ • Security barriers http://www.flickr.com/photos/misterben/501928491/sizes/l/in/photostream/ • Park gate http://www.flickr.com/photos/ell-r-brown/4624850459/sizes/l/in/photostream/ • Security barriers http://www.flickr.com/photos/ell-r-brown/4759572931/sizes/l/in/photostream/ • Caution tape http://www.flickr.com/photos/fatty/52186368/sizes/l/in/photostream/ • Great Barrier Reef http://www.flickr.com/photos/dicknella/3080681304/sizes/l/in/photostream/ • Bike seat barriers http://www.flickr.com/photos/herzogbr/1500089833/sizes/l/in/photostream/ • London underground http://www.flickr.com/photos/tompagenet/318656457/sizes/l/in/photostream/ • Leaf http://www.flickr.com/photos/lincolnian/2018870787/sizes/o/in/photostream/ • Wooden fort http://www.flickr.com/photos/sigma/166169671/sizes/o/in/photostream/ • Padlock http://www.flickr.com/photos/lizjones/295567490/sizes/l/in/photostream/ • Dry stone wall http://www.flickr.com/photos/8507625@N02/3418922443/sizes/l/in/photostream/ • Country fencing http://www.flickr.com/photos/lukinosity/4976811640/sizes/l/in/photostream/ • Rusty keyhold http://www.flickr.com/photos/auntiep/179105281/sizes/l/in/photostream/ • No entry sign http://www.flickr.com/photos/antphotos/2386609497/sizes/l/in/photostream/ • Stonewall Jackson http://www.flickr.com/photos/martinpro/3324213683/sizes/l/in/photostream/ • Brick wall http://www.flickr.com/photos/vizzzual-dot-com/2226095398/sizes/l/in/photostream/ • Security gates http://www.flickr.com/photos/wolflawlibrary/3814435509/sizes/l/in/photostream/ • Jail bars http://www.flickr.com/photos/62387405@N00/228803447/sizes/l/in/photostream/ • Yellow knot http://www.flickr.com/photos/limonada/214375219/sizes/l/in/photostream/ • Sound barrier http://www.flickr.com/photos/sp8254/4915357604/sizes/l/in/photostream/ • Open padlock http://www.flickr.com/photos/topcat_angel/1830725234/sizes/l/in/photostream/ • Field http://www.flickr.com/photos/abstract_effects/4817648093/sizes/l/in/photostream/ • Mountains http://www.flickr.com/photos/abstract_effects/4335246844/sizes/o/in/photostream/ • Mountains 2 http://www.flickr.com/photos/abstract_effects/4157866475/sizes/o/in/photostream/
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