Pivotal's mission is to transform how the world builds software using a holistic approach combining methodology, tools, platform, labs and services, and culture. The presentation discusses why software development is crucial for businesses to innovate, adapt, and engage customers, yet many enterprises struggle with it. Common problems include a poor agile state, unclear objectives, and low developer productivity. The presentation advocates adopting practices like lean, user-centered design, and extreme programming using balanced teams to build the right products faster. Case studies show how Thales and the US Air Force drove major transformations with Pivotal's approach.

1. © Copyright 2019 Pivotal Software, Inc. All rights Reserved.
Franck Liso
Pivotal Lab Director
4 July 2019
How to drive more value
from Innovation Initiatives

2. Cover w/ Image
Agenda
■ Background on Pivotal
■ Software Development Industry Themes
■ Best practices for Product Development
■ Success stories

3. Pivotal’s Mission
Is to transform how the world builds
software.

4. Pivotal’s partnership approach to software is holistic
Methodology
Learn the necessary practices to
build modern software
Tools
Build with products focused on
developer productivity
Platform
Run every app, on every cloud,
on a unified platform
Cloud-native
software
Pivotal Labs and
Services
Pivotal Cloud Foundry
Best-in-class products
Your teams
Pivotal
Culture
Continually improve and deliver
customer success

5. We believe it’s fundamental for all
companies to develop modern
software development capabilities
as a core competency.

6. Software is disrupting entire industries

7. The greatest risk for any business
today is the pace of change.

8. Your
customers
expect
seamless
digital
experience.
Reasons you should be good at software
You can
acquire and
engage
customers
faster and
cheaper
online.
You can
innovate and
adapt to
change more
rapidly.
Your
competition
is improving
Your
employees
expect it.

9. Enterprises that become good at
software create tremendous
value...

10. Domino’s Pizza has increased its stock price by 1600%
since 2011

11. Home Depot has increased its stock price by over 550%
since 2010

12. So what’s preventing enterprises
from being good at software?

13. State of Agile
is Poor
Reasons you should be good at software
Project
Mindset,not
Product
Mindset
Unclear if
teams are
building the
“right” thing
Dev
productivity
is low (40%)
Path to
production is
manual and
laborious

14. “We built something for
our customers but it
doesn’t meet their
needs. Users aren’t
adopting our product.”
“It takes forever to
release new features.
We see opportunities to
sell to new customers,
but we can’t respond
to change fast enough.”
“We handed off the
requirements to IT,
but then 6 months later
we got a product that
didn’t meet our
expectations.”
Common problems we hear from clients.

15. What can you do about it?

16. Get really good at building
software

17. Building successful products through Balanced Teams
Design
Will users like this?
Development
Can we build this?
Product
Management
Will this help the
business?
Product

18. Lean
Reducing the risk of building the
wrong thing while comfortably
changing direction
● Minimum Viable Product (MVP)
definition
● Lean experiments
● Identify & test assumptions
● Data driven decisions
User Centered Design
Ensuring the software solves a real
problem for real users in a desirable
and usable product.
● User Interviews
● Ethnographic studies
● Persona definition
● Prototype creation
Extreme Programming
Building working software at a
consistent speed and quality in the
face of changing requirements.
● Paired Programming
● Test-Driven Development
● Short iterations
● Continuous Integration /
Continuous Deployment
Development Design Product Management
PRACTICES PRACTICES PRACTICES

19. Big bet
Rebuild culture around
delivering innovation
at speed
Thales
➔ Built Digital Factory to
drive company-wide
transformation
➔ Top 100 Global Innovator
by Clarivate Analytics six
times in last eight years
80% of dev time spent coding
3 months to market rather
than years to production
99.7% uptime for apps on PCF
Products built on PCF run on
any cloud

20. Big bet
Rebuild culture around
delivering value at
speed
U.S. Air Force
➔ Current and future
conflicts won with data
and technology
➔ Projects resulted in
millions of dollars of
savings each week
18 different product teams
Shipping software daily
rather than yearly
Global deployments of PCF

21. Transforming how the world builds software
© Copyright 2019 Pivotal Software, Inc. All rights Reserved.