SpringOne Platform 2017 Brian Roche, Cognizant The rapid advancement of technology has created an inescapable reality that every company must evolve in order to maintain their relevancy in the digital economy. This need to change is the existential crisis facing us all. In this talk Brian Roche will share his lessons learned in leading transformation across two enterprise companies enabling them to compete effectively in the Digital Economy.

1. The Journey to DevOps: What I Learned
From Leading Transformation at Two
Enterprise Companies
By Brian Roche
@brianrochebos
1

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BRIAN ROCHE
@BRIANROCHEBOS
THE DIGITAL ECONOMY
CHANGES EVERYTHING
DISRUPTION
9/10
COMPANIES
WILL SEE
REVENUE
STALLED
DUE TO
DIGITAL
DISRUPTION
RECOVERY
ONLY
ONE
WILL
RECOVER
FROM
THAT
STALL
THE FUTURE
UNLOCK
VALUE
INNOVATE
AND LEVERAGE
NEW TECHNOLOGY
REIMAGINE
CUSTOMER
EXPERIENCE

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BRIAN ROCHE
@BRIANROCHEBOS
BUSINESS
VALUE/REVENUE
INNOVATION
LEVERAGE TECHNOLOGY FOR
GREATER BUSINESS VALUE
MAINTENANCE
KEEP THE BUSINESS RUNNING
RE-IMAGINE
DELIGHT THE USER
REDEFINE COMPETITIVE ADVANTAGE
C-SUITE CHALLENGES
CIOS ARE ALREADY SPENDING 18% OF
THEIR BUDGET IN SUPPORT OF
DIGITALIZATION; THAT NUMBER WILL
INCREASE TO 28 PERCENT BY 2018
– GARTNER
TOP PERFORMING BUSINESSES WITH A
TRANSFORMATION INITIATIVE HAVE
SPENT 34% OF THEIR BUDGET ON
DIGITAL AND WILL SPEND 44% IN 2018.
– GARTNER

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BRIAN ROCHE
@BRIANROCHEBOS
4
DIGITAL TRANSFORMATION IS HARD.
THE PURPOSE OF THIS TALK IS SIMPLE.
IF I COULD GO BACK IN TIME,
THIS IS THE ADVICE I’D GIVE MYSELF.

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BRIAN ROCHE
@BRIANROCHEBOS
5
INTRODUCTIONS
BRIAN ROCHE
VICE PRESIDENT
OF PRODUCTS
EMAIL
BRIAN@COGNIZANT.COM
TWITTER
@BRIANROCHEBOS
Software Engineering

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Creative Commons Attribution-NonCommercial license: http://creativecommons.org/licenses/by-nc/3.0/
BRIAN ROCHE
@BRIANROCHEBOS
6
TRANSFORMATION IS HARD
SOMETIMES YOU’LL FEEL LIKE AN ISLAND

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BRIAN ROCHE
@BRIANROCHEBOS
7
the journey.

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Creative Commons Attribution-NonCommercial license: http://creativecommons.org/licenses/by-nc/3.0/
BRIAN ROCHE
@BRIANROCHEBOS
8
great
things
come
from
humble
beginnings

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BRIAN ROCHE
@BRIANROCHEBOS
9
start
with
matters.
somethingthat
revenue adoption investment+ =

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BRIAN ROCHE
@BRIANROCHEBOS
10
people. culture.
sectionone.
location.

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BRIAN ROCHE
@BRIANROCHEBOS
NEW
TALENT
TEST PAL IMMERSION ENGAGE TRANSFORM
THE JOURNEY BEGINS
WITH A CODING TEST OR
A PRODUCT MANAGER
EXAM
PAL PROVIDES THE
FOUNDATIONAL
EXPERIENCE
CANDIDATES NEED
IMMERSION IN A
COGNIZANT LABS
FACILITY TO PRACTICE
WITH THE EXPERTS
ENGAGE WITH THE
FORTUNE 2,000 TO
BUILD THE NEXT
GENERATION OF APPS
SEED A NEW COGNIZANT
LABS OFFICE AND TRAIN
THE NEXT GENERATION
OF COGNIZANT
DEVELOPERS
NEW CULTURE
NEW WAY OF WORKING
NEW WAY TO WIN
great results are
achieved with great
teams. here’s
our hiring process
HIRING

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BRIAN ROCHE
@BRIANROCHEBOS
12
PAIRING
TDD
CD
BML
ELIMINATE
WASTE
MVP
FEEDBACK
BALANCED
TEAMS
THE IMPORTANCE OF EMPATHY
CONSCIOUS AND DELIBERATE EMPATHY IS
AT THE HEART OF EVERYTHING WE DO.
WHEN WE HAVE EMPATHY FOR EACH
OTHER, WE HAVE EMPATHY FOR THE
CUSTOMER.
GETTING
STARTED

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BRIAN ROCHE
@BRIANROCHEBOS
13
we love them but
one size does not fit all
MODERN
Collaboration
Open workplaces promote collaboration and
access to the entire team. This enables us to
make quick decisions and move fast.
Whisper Zones
Not every task requires violent constant
collaboration. Occasionally we need quiet
time to get work done.
one size does not fit all,
variety is key. we’ve
adapted our approach to
the modern office by
listening to our most
valuable asset -
our people
DevOps Adoption
Taking down the physical walls accelerated
our adoption of DevOps and helped us
deconstruct the organizational silos that were
barriers to success.
OFFICES
DevOps XP Lean Startup Running Lean

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BRIAN ROCHE
@BRIANROCHEBOS
14
roles. innovation.
sectiontwo.
communities.

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BRIAN ROCHE
@BRIANROCHEBOS
15
act your way to new thinking.

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BRIAN ROCHE
@BRIANROCHEBOS
16
anatomy of a
Transformation
Movement
focus alignment discipline
Top Down
No transformation movement succeeds without leadership
support. Transformation impacts every part of the business.
To pull off such a massive shift organizations need to accept
that not changing is the existential threat.
Leaders play a key role in defining the goals of transformation.
Supporting experiments and adoption of Lean. Leaders need a
point-of-view and to continue to re-enforce that stance
through the change. Increasing investments around
innovation and placing the customer at the center of everything
we do.
Leadership
Bottom Up
The skills that got you to this point in your career may not be
the skills that enable you to thrive in the Digital Economy. We
each own the learning investment needed to acquire the skills
to enable our company to be successful.
Learn and embrace new technology. Reskill yourself so
you can continue to be an asset to your company. Breakdown
organizational silos and find ways to work together. Become
customer and user obsessed and place their needs at the
center of everything you do.
Individuals

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BRIAN ROCHE
@BRIANROCHEBOS
carve-out
Innovation
Large organizations have challenges
startups don’t face. Legacy process ‘its
always been done this way’. Operational
commitments override any type of
optimize the business initiative or
transformation movement.
Creating capacity for innovation will be
critical to any organization’s success, but
what is the formula? Here are 4 things you
can do today to create space for
innovation.
The Value-Line
Make a list of all the work your team is doing.
Ask the hard question, is that work
contributing to your team’s core initiatives.
Be ruthless in cutting work that isn’t
imperative to your team’s mission.
Duplicative work
Large companies are notorious for
duplicating work in different teams. Identify
work that’s happening in multiple teams and
share the burden. In turn you will both
create capacity for innovation.
Fixing the wrong problem
How many times has a team you depend on
not delivered on their commitments? So you
shouldered the work because it was critical
to your success? Hold them accountable for
their deliverables.
Automation
This one is simple and our Digital Economy
is built on the premise that we identify the
work that knowledge workers don’t need to
do and we automate it. Find that work within
your team and automate away.

18. Unless otherwise indicated, these slides are © 2013 -2016 Piv otal Software, Inc. and licensed under a
Creative Commons Attribution-NonCommercial license: http://creativecommons.org/licenses/by-nc/3.0/
BRIAN ROCHE
@BRIANROCHEBOS
The Cognizant Technical Community exists
to identify, expose, collaborate and share
innovation happening across the company.
Intrepreneurs have a startup mentality except they
don’t work in a startup. They are everywhere and
they’re creating great technology inside your
company. Find them, give them a voice and
celebrate their success. Internal communities help
to remove organizational boundaries and focus on
what matters, customers.
the Power of
Communities
Share
Collaborate
Engage
Innovate
Code Community
Slack
* An intrapreneur is someone who behaves like an entrepreneur but is often
employed in a large company that is not a traditional startup.

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BRIAN ROCHE
@BRIANROCHEBOS
19
socialscience.
sectionthree.
failfast. case study.

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BRIAN ROCHE
@BRIANROCHEBOS
20
Translating human insights
into meaningful digital
experiences.
INSIGHT TO CODE
socialscience
The study of society and the manner
in which people behave and influence
the world around us. It tells us about
the world beyond our immediate
experience, and can help explain how
our own society works - from the
causes of unemployment or what helps
economic growth, to how and why
people vote, or what makes people
happy.
designthinking
Hypothesis driven discovery with the
intent to uncover and empathize with
unmet user needs. A methodology
used by designers to draw upon logic,
imagination, intuition, and systemic
reasoning, to explore possibilities of
what could be—and to create desired
outcomes that benefit the end user.
We translate social science based
understanding into modern software
experiences. Resulting in lower cost,
rapid innovation cycles with greater
certainty. Sense-making has become
extremely important in the Digital Economy
where user needs are constantly evolving.
nextgeneration
vs.

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BRIAN ROCHE
@BRIANROCHEBOS
failingfast
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declining revenues quarter over quarter is
an example of the wrong type of failure.
this is failing fast.
disrupt yourself.
Dedicate time quarterly to disrupt
yourself. Identify weakness in your
technology or strategy and try to
exploit it. Once exposed close those
gaps before your competitors do.
need for speed.
Removing roadblocks and enabling
teams to deliver fast will increase
customer feedback. Faster feedback
accelerates learning. Companies that
adapt quickly to market needs will
win.
start small.
Start with something small and
iterate quickly. Relentlessly focus on
MVPs (Minimum Viable (valuable)
Products and increase learning
cycles.
customer journeys.
Customer adoption will lead to.
Revenue will always be the
scorecard. Begin with a
meaningful customer journey and
demonstrate success.

22. Unless otherwise indicated, these slides are © 2013 -2016 Piv otal Software, Inc. and licensed under a
Creative Commons Attribution-NonCommercial license: http://creativecommons.org/licenses/by-nc/3.0/
BRIAN ROCHE
@BRIANROCHEBOS
22
insight to code.green field.app transformation.value stream.
case study.
This is the story of a 20+ year old startup.
A company that began with a simple goal,
to service the needs of its clients.
It has grown to over 250,000 people strong and
over the course of its life-span has been
through many transformations in response to
market changes and adapting client needs.
This company is yet again transforming its
people and technology in response to the needs
of the
Digital Economy.
Software Engineering
No one succeeds in their transformation
without help. They need a partner on the
journey to embrace a new culture and to
adapt to market needs.
We are transforming and we can
accelerate your journey to compete and
win in the Digital Economy.

23. Unless otherwise indicated, these slides are © 2013 -2016 Piv otal Software, Inc. and licensed under a
Creative Commons Attribution-NonCommercial license: http://creativecommons.org/licenses/by-nc/3.0/
BRIAN ROCHE
@BRIANROCHEBOS
23
change is hard.
Everyone has a plan 'till they get punched in the
mouth. – Mike Tyson

24. Unless otherwise indicated, these slides are © 2013 -2016 Piv otal Software, Inc. and licensed under a
Creative Commons Attribution-NonCommercial license: http://creativecommons.org/licenses/by-nc/3.0/
BRIAN ROCHE
@BRIANROCHEBOS
24
bringing it all
together.
the world has changed
success is not guaranteed
but failure is if you do nothing.
the timing will never be perfect.
transform your team. transform your company. transform yourself.

25. Unless otherwise indicated, these slides are © 2013 -2016 Piv otal Software, Inc. and licensed under a
Creative Commons Attribution-NonCommercial license: http://creativecommons.org/licenses/by-nc/3.0/
BRIAN ROCHE
@BRIANROCHEBOS
25
we are hiring.
brianrochebos
brian@cognizant.com
thank you.

26. BRIAN ROCHE
@BRIANROCHEBOS
Learn More. Stay Connected.
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#springone@s1p
BRIAN ROCHE
VICE PRESIDENT
OF PRODUCTS
EMAIL
BRIAN@cognizant.COM
TWITTER
@BRIANROCHEBOS