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The top OOH spending categories: The Real World October 2015

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The top OOH spending categories: January –August 2015
Top 10 Categories
Entertainment
and leisure
Cosmetics &
Personal care
Telecoms
Motors
Finance
Travel &
Transport
Drink
Media Govt, social,
political
£100.0m
18.6%
£64.5m
10.9%
£50.7m
21.0%
£43.0m
6.2%
£37.9m
0.1%
£18.5m
0.5%
£21.1m
-8.1%
£22.4m
14.7%
£33.4m
3.4%
£37.3m
27.1%
Food
Total market £498m (+11.1%)

Published in: Marketing
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