SlideShare a Scribd company logo
1 of 10
Internal and external influential factors (innovation climate)
Innovation Management − Influential Factors
Production
technology
Research
& development
Quality
management
Human resource
management
Corporate strategy and
culture
Teamwork
and motivation
Products &
services
Internal factors
External Factors
Innovation Management − House of Innovation
Elements and components which enable innovation processes
Innovation Management − Innovation Process
Result oriented service innovation process
Gate
1
Gate
2
Gate
3
Phase 2 Phase 3 Phase 4Phase 1 Gate
4
Phase 5
Rough concept
variants
Detailed conceptIdea generation
and evaluation
Identify
innovation potential
Implementation and
success control
Choice of search
fields
Prioritization of
project ideas
Decision on project
implementation
Review of the
concept
 Initiation
 Analysis
 Search Box
specifications
 Idea generation
 Idea selection
 Idea evaluation
 Market analysis
 Requirement analysis
 Financial analysis
 Description of service
 Creation process
 Resource planning
 Implementation plan
 Marketing plan
 Implementation
the company
 Launch
 Performance review
Defined
search fields
Idea profiles Business Opportunity
Description
Detailed concept Imported
services
Innovation Funnel − 4 Phases
Open innovation means to open up the innovation activities of the company to
the outside world, thus increasing their innovation potential
ProductionDevelopment
Evaluation /
selection
Idea
generation
New markets
Existing
markets
Corporate limit
Integrate ideas from outside
to the innovative
development
Exploit ideas which don’t fit to
own company strategy outside
of the company optimally
Innovation Strategy − Experience/ Learning Curve
Representation of the current phases of a product in the experience
Product A Product B Product C
* Measures:
 …
 …
 …
* Measures:
 …
 …
 …
* Measures:
 …
 …
 …
* Next steps, tasks and important implications for the strategic planning
EUR/pcs
1 2 4 53 6 7 8 9
Accumulated
production quantity
20
15
8,5
11,25
Download at www.PresentationLoad.com
Innovation Management − Innovation Strategy
Innovation strategies based on timely perspectives of market introduction
First to
Market
Pioneer Strategy
 Effective enforcement of innovations before
all other companies
 Short term monopoly
 High market entry costs and uncertainties
Follow
the Leader
Follower Strategy
 Second to market
 Imitation strategy that targets directly the
succession of pioneer
 User oriented further development of
already introduced innovations
 Differentiation between early and late
followers
Download at www.PresentationLoad.com
"Discoveries are often made
by not following instructions, by going off
the main road, by trying the untried.“
Frank Tyger
Click here to visit www.PresentationLoad.com
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Innovation-Management PPT Slide Templates

  • 1.
  • 2. Internal and external influential factors (innovation climate) Innovation Management − Influential Factors Production technology Research & development Quality management Human resource management Corporate strategy and culture Teamwork and motivation Products & services Internal factors External Factors
  • 3. Innovation Management − House of Innovation Elements and components which enable innovation processes
  • 4. Innovation Management − Innovation Process Result oriented service innovation process Gate 1 Gate 2 Gate 3 Phase 2 Phase 3 Phase 4Phase 1 Gate 4 Phase 5 Rough concept variants Detailed conceptIdea generation and evaluation Identify innovation potential Implementation and success control Choice of search fields Prioritization of project ideas Decision on project implementation Review of the concept  Initiation  Analysis  Search Box specifications  Idea generation  Idea selection  Idea evaluation  Market analysis  Requirement analysis  Financial analysis  Description of service  Creation process  Resource planning  Implementation plan  Marketing plan  Implementation the company  Launch  Performance review Defined search fields Idea profiles Business Opportunity Description Detailed concept Imported services
  • 5. Innovation Funnel − 4 Phases Open innovation means to open up the innovation activities of the company to the outside world, thus increasing their innovation potential ProductionDevelopment Evaluation / selection Idea generation New markets Existing markets Corporate limit Integrate ideas from outside to the innovative development Exploit ideas which don’t fit to own company strategy outside of the company optimally
  • 6. Innovation Strategy − Experience/ Learning Curve Representation of the current phases of a product in the experience Product A Product B Product C * Measures:  …  …  … * Measures:  …  …  … * Measures:  …  …  … * Next steps, tasks and important implications for the strategic planning EUR/pcs 1 2 4 53 6 7 8 9 Accumulated production quantity 20 15 8,5 11,25 Download at www.PresentationLoad.com
  • 7. Innovation Management − Innovation Strategy Innovation strategies based on timely perspectives of market introduction First to Market Pioneer Strategy  Effective enforcement of innovations before all other companies  Short term monopoly  High market entry costs and uncertainties Follow the Leader Follower Strategy  Second to market  Imitation strategy that targets directly the succession of pioneer  User oriented further development of already introduced innovations  Differentiation between early and late followers Download at www.PresentationLoad.com
  • 8. "Discoveries are often made by not following instructions, by going off the main road, by trying the untried.“ Frank Tyger
  • 9.
  • 10. Click here to visit www.PresentationLoad.com DOWNLOAD POWERPOINT SLIDES