2. • Consider Social media as a tool of management
• Explore best practices
• Look at practical applications

8. Set aside time every day
Utilize volunteers

9. Online Social Networks Top Five?

10. Estimated 550,000,000 unique users each month
Estimated 90,500,000 unique users each month
Estimated 89,800,000 unique users each month
Estimated 50,000,000 unique users each month
Estimated 42,000,000 unique users each month
Unique user each month = How many different people used it during the month.

12. • Employee access
• Account management
• Acceptable use
• Employee conduct
• Content
• Security
• Legal issues
• Citizen conduct
Social Media: The Good, the Bad and the Ugly for Municipalities by
Adrian Herbst, Casey Lide; The Baller Herbst Law Group