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Press Release
Submission
BY THEPORTLANDTIMES.COM
Proper Way to Reach Media
 Identify editors, journalists & reporters who would be most
interested in what you have to say
 Choose your media list carefully
 Only send your release to one person per news outlet
 End your press release with either ### or -30- typed
across the center of the page a couple lines below the
end of your text
 Be patient.
Not every editor or reporter will
respond to your submission.
Try a Different Press Release
Angle
Brainstorm different approaches
Ask Yourself –
What does your industry report on?
Is there a story there you could
develop involving your company?
What does your industry ignore?
You will only know if you try and send out a press release
to test
Then keep trying !
A successful PR campaign is made by
a series of press releases,
each
testing and trying different approaches
to garner Media Attention
PR Strategy
Here are some questions that can
generate Ideas for your press release –
 What are the blind spots within your
industry?
 Who is the enemy in your industry?
Big-box retailers or anything else?
 Who is the unnoticed hero in your
industry?
 Can you develop stats or a publish the
results of survey that
would be useful within my industry?
 Can you organize a list of trends or
predictions within your industry?
 Is there something counter to prevailing thoughts on a topic within your industry
you would be willing to develop thoughts on?
 Is there something local going on in your industry that deserves a national spotlight
(and vice-versa?
Get your news out in 3
easy steps
STEP 1. Create It
Write an announcement about your business. It could be a product or
promotion, a sale or a new location, a customer survey, or any other
newsworthy story.
STEP 2. Optimize It
Turn your news release into a search marketing asset with
theportlandtimes.com. Add keywords to target your customers and
Include a video and photos to attract more attention!
STEP 3. Distribute It
The Portland Times will deliver your story to every major search
engine, national news sites, and bloggers-generating visibility and
buzz for your business
CREATE OPTIMIZE DISTRIBUTE
“
”
THANK YOU !
FEEL FREE TO CONTACT US FOR MORE
INFORMATION !
Get in Touch!
Skype Name - Aleen Taylor
Skype Id-
live:cid.c3a23935c5ecb5e0
Whatsapp - +919212306116
Email -
contact@pressreleasepower.c
om
Mobile - +1 646 204 3425

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Press Release Submission

  • 2. Proper Way to Reach Media  Identify editors, journalists & reporters who would be most interested in what you have to say  Choose your media list carefully
  • 3.  Only send your release to one person per news outlet  End your press release with either ### or -30- typed across the center of the page a couple lines below the end of your text  Be patient. Not every editor or reporter will respond to your submission.
  • 4. Try a Different Press Release Angle Brainstorm different approaches Ask Yourself – What does your industry report on? Is there a story there you could develop involving your company? What does your industry ignore?
  • 5. You will only know if you try and send out a press release to test Then keep trying ! A successful PR campaign is made by a series of press releases, each testing and trying different approaches to garner Media Attention
  • 6. PR Strategy Here are some questions that can generate Ideas for your press release –  What are the blind spots within your industry?  Who is the enemy in your industry? Big-box retailers or anything else?
  • 7.  Who is the unnoticed hero in your industry?  Can you develop stats or a publish the results of survey that would be useful within my industry?  Can you organize a list of trends or predictions within your industry?  Is there something counter to prevailing thoughts on a topic within your industry you would be willing to develop thoughts on?  Is there something local going on in your industry that deserves a national spotlight (and vice-versa?
  • 8. Get your news out in 3 easy steps STEP 1. Create It Write an announcement about your business. It could be a product or promotion, a sale or a new location, a customer survey, or any other newsworthy story. STEP 2. Optimize It Turn your news release into a search marketing asset with theportlandtimes.com. Add keywords to target your customers and Include a video and photos to attract more attention!
  • 9. STEP 3. Distribute It The Portland Times will deliver your story to every major search engine, national news sites, and bloggers-generating visibility and buzz for your business CREATE OPTIMIZE DISTRIBUTE
  • 10. “ ” THANK YOU ! FEEL FREE TO CONTACT US FOR MORE INFORMATION ! Get in Touch! Skype Name - Aleen Taylor Skype Id- live:cid.c3a23935c5ecb5e0 Whatsapp - +919212306116 Email - contact@pressreleasepower.c om Mobile - +1 646 204 3425