These are the slides from Jonathan Seroussi's workshop at Product of Things Conference in Tel Aviv on July 2018: Who is this workshop for: this workshop is for those who wish to learn from common mistakes of other IoT companies around the following topics: experience design, analytics, agile processes and more. After this workshop you will be able to: - Better prioritize experience related issues with the physical device. - Use and recommend the tools to gather the analytics you need from the end device. - Handle the embedded software and hardware engineers resistance to agile processes and frequent releases. What is covered: - Tools and processes for embedded software agile development. - Physical device UX issues and pitfalls - Analytics for devices: the need, tools, and techniques. In this workshop, Jonathan will give the crowd the opportunity to learn from the collective experience design mistakes that can be found in the IoT domain and to utilize this knowledge into practices everyone can use on their product.