What is ProductiveMuslim about?

1. BRAND
CONVICTION
www.pddbsa.com/

2. Organization
Where do we come from?
We believe in the power of productivity to
solve the problems of the Ummah

3. Organization
What are our ambitions?
To be a one-­stop productivity resource
for the Ummah

4. Audience
Who am we for?
Muslims, young and old, with an
intention to change for the better

5. Culture
Where is our world going?
Muslims are increasingly moving towards
in a way that is both accessible and
approachable

6. Culture
What is a cultural tension that
we can resolve?
Young Muslims are tired of being losers,
they strongly desire to be number one!

7. Category
What role do we play in the category?
We offer holistic productivity solutions
for Muslims worldwide.

8. Values
& Personality
What are we like as an organisation?
Hardworking, Sincere, Inspiring, Slick,
Institutionally Driven, Loathes
Mediocrity, Continuously Learning

9. What makes us
remarkable
What do we want to be known for?
#1 Productivity Resource for
Muslims Worldwide

10. What is our larger purpose?
Help the Ummah become #1