Today’s consumers are increasingly turning to social media to find the information that influence their purchasing decisions, as well as share their own retail experiences with others. From marketing and sales to customer service, the entire retail experience is going digital, and the success of your retail brand hinges on how you build your own presence and engage in the social space. What are some ways you can adapt as the needs of your brand and your customers change and evolve? Are you listening and engaging in social media conversations around your brand?
Whether you are just getting started in the social space or have an existing social media strategy that’s ready for the next level, this retail industry-specific eBook, Social Media Strategy for the Retail Industry, will answer your questions, get you thinking and inspire you for the future.