Recommended
More Related Content
Viewers also liked
Recently uploaded
Recently uploaded (20)
SEO Keyword research
- 1. 5 Steps for SEO Competitive Analysis & Research Step 1: Keyword Research Step 2: Identify Your Top Competitors Step 3: Analyze Your Competitors Step 4: Social Media and Content Audit Step 5: Determine Your Barrier to Entry and Strategy Now I am Going to discuss in a nutshell.
- 2. Step 01 : Keyword Research • Go to Google keyword planner • write your specific keyword in search for new keywords usng a phrase,website or category • Click keyword ideas • Find your keywords using 3 procedure – Monthly Search >300 (buying keywords) – Competition should have Low – Suggested bid should have at least $.50
- 3. Step 02 : Identify Your Top Competitors • Once you have selected your keyword then go to https://www.semrush.com/ website and write down your keyword and see the top 10 competitors if you already purchase.
- 4. Step 03 : Analyze Your Competitors • After passing step 02 then go to http://www.linkresearchtools.com/ • You will find there : each competitor, including Link Velocity, Domain Authority, Inbound Links, Social Shares, Domain Age, and much more • Download Their Backlink Profile: • Analyze Their Topical Authority • Establish Industry Averages:
- 5. Step 04 : Social Media and Content Audit • you’ll need to research their content marketing and social media strategy • Evaluate their blog, Facebook, Twitter, LinkedIn and Pinterest accounts. This will help you determine how active you need to be in terms of creating and sharing content, and again, to determine your first targets in terms of follower acquisition and engagement ratio.
- 6. Step 05 : Determine Your Barrier to Entry and Strategy • When you have completed 04 steps then you should have planned how to publish your content, backlinks, traffic engaging etc.