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1. Poultry Processing Market – India
August 2017
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2. Poultry Processing Market in India 2017
Executive Summary
Market Overview
Drivers and
Challenges
Competitive
Landscape
 The poultry processing industry in India is expected to grow at a CAGR of X% between FY 2016 and FY 2022 to reach a value of INR X bn from its FY
2016 value of INR X bn
 India is the fastest growing economy in the world. It has the largest population of livestock
 Processed poultry includes frozen and canned meat, sausages, ready-to-eat, and ready-to-cook products
 The Government of India has taken several steps to develop cold storage infrastructure to provide safe and hygienic meat to the consumers
 Measures such as 100% FDI in the food processing sector in India and implementation of GST from July 1, 2017, are boosting the growth of the
poultry processing market in India
 The GST Council has put fresh meat under the nil tax slab rate and frozen meat products under 12% tax slab rate
 The southern states of India are the major poultry meat producers in the country
Drivers
 Rising income and increased spending on processed meat
 Increased per capita consumption
 Government initiatives
 Increased accessibility and availability of processed poultry
Challenges
 Gap in the supply chain
 Environmental challenges and newer disease profiles
 Social acceptance
Major Players
Venky’s (India) Ltd. Amrit Hatcheries Pvt. Ltd. Arambagh Hatcheries Ltd. Suguna Foods Pvt. Ltd.
Baramati Agro Ltd. Godrej Tyson Foods Ltd. Skylark Foods Ltd. VKS Farms Pvt. Ltd.
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3. Socioeconomic Indicators
Market Overview
Market Influencers
Competitive Landscape
Recent Developments
Appendix
3
Trade Analysis

4. Poultry Processing Market in India 2017
Socioeconomic Indicators
Total Population
4
Population Density
1,500
1,000
500
0
201620152010
mn
X%
202020192018201720122011 20142013
0
100
200
300
400
500
2019201820152014
+1.2%
2020
Persons per sq. km
2013201220112010 20172016

5. Poultry Processing Market in India 2017
SAMPLE
Market Definition and Structure
5
Food Processing
Meat and Poultryx x x x
• Poultry processing is the conversion of live poultry into raw poultry products for human consumption
• The processed poultry meat market has as its principal products chicken meat, turkey meat, and geese meat
• Chilled meat is produced from freshly slaughtered poultry and refrigerated without being frozen
• Frozen meat is processed from freshly slaughtered poultry and preserved by freezing the meat at a temperature of -18°C
• Processed meat includes bacon, sausages, salami, boneless breast, and hot dogs
• Poultry meat is rich in protein and has a low calorific value
• Chicken is the most preferred poultry meat in India
x
x x
Focus of study
x
x x x

6. Poultry Processing Market in India 2017
Market Overview
6
Market Size and Growth Forecast
0
20
40
60
80
100
FY 2016 FY 2017e FY 2021e FY 2022eFY 2019eFY 2018e FY 2020e
INR bn
X%
Current Market Scenario
• The poultry processing industry in India is expected to grow at a CAGR of X% between FY 2016 and FY 2022 to reach a value of INR X bn from its FY 2016 value of INR X bn
• India is emerging as the world's second largest poultry market with an annual growth of more than X% in terms of volume
 The annual growth rate of egg production is X%. India is ranked sixth in broiler production with an annual production of X mn tons of broiler meat
• xx

7. Poultry Processing Market in India 2017
SAMPLEMarket Segmentation
7
State-wise Segmentation – Top Five States by Production of Eggs (FY 2016)
State-wise Segmentation – Top Five States by Production of Poultry Meat (FY 2016)
0
5
10
15
20
25
Tamil NaduAndhra Pradesh Maharashtra Punjab
bn
Kerala
0
100
200
300
400
Tamil NaduUttar Pradesh Maharashtra
‘000 MT
Haryana West Bengal

8. Poultry Processing Market in India 2017
SAMPLEExport: 02071200
8
Export (Value)
0
200
400
600
800
FY 2013 FY 2014 FY 2015
INR mn
FY 2017
X%
FY 2016
0
2,000
4,000
6,000
8,000
FY 2016 FY 2017
X%
FY 2013 FY 2014 FY 2015
‘000 Kgs
Export (Volume)
HS Code 02071200 refers to meat/edible offal of fowls of the species gallus domesticus not cut in pieces, frozen

9. Poultry Processing Market in India 2017
SAMPLEExport Segmentation: 02071200
9
Country-wise Segmentation (Value-wise)
FY 2016 FY 2017
Country-wise Segmentation (Volume-wise)
Maldives
Bhutan
Oman
Baharain
Bhutan
Baharain
Oman
Maldives
FY 2016 FY 2017
Baharain
Bhutan
Maldives
Oman
Maldives
Baharain
Bhutan
Oman
HS Code 02071200 refers to meat/edible offal of fowls of the species gallus domesticus not cut in pieces, frozen

10. Poultry Processing Market in India 2017
SAMPLEImport: 02072500
10
Import (Value)
0
2
4
6
FY 2014FY 2013
INR mn
X%
FY 2017FY 2016FY 2015
0
5
10
15
20
X%
FY 2017FY 2016FY 2015FY 2014FY 2013
‘000 Kgs
Import (Volume)
HS Code 02072500 refers to meat and edible offal of turkeys whole, frozen

11. Poultry Processing Market in India 2017
SAMPLEImport Segmentation: 02072500
11
Country-wise Segmentation (Value-wise)
FY 2016
Country-wise Segmentation (Volume-wise)
FY 2016
HS Code 02072500 refers to meat and edible offal of turkeys whole, frozen
India did not import meat and edible
offal of turkeys whole, frozen in FY
2016
India did not import meat and edible
offal of turkeys whole, frozen in FY
2016
Turkey
Singapore
Austria
Turkey
Singapore
Austria
FY 2017
FY 2017

12. Poultry Processing Market in India 2017
Market Drivers
12
• Per capita disposable income in India is
increasing steadily and has resulted in an
increased demand for processed meat
• xx
Rising income and increased spending on
processed meat
• India has a population of 1.23 bn and has
the 2nd largest consumer group in the world
• xx
Rising per capita consumption
• Various governmental policies are aimed at
helping the poultry processing market in
India
• xx
Government initiatives

13. Poultry Processing Market in India 2017
Competition
13
List of Major Players
Name Website
Company 1
Company 2
Company 3
Company 4
Company 5
Company 6
Company 7
Company 8
Company 9
Company 10

14. Poultry Processing Market in India 2017 14
Company Information
Corporate Address
Tel No.
Fax No.
Website
Year of Incorporation
Business Description
• xx
Public: Domestic Company – Company A
Products and Services
Category Products/Services
xx xx
xx xx
xx xx
xx xx
Key People
Name Designation
Person 1 Chief Executive Officer
Person 2 Chief Operating Officer
Person 3 Head – Operations
Person 4 Chief Marketing Officer

15. Poultry Processing Market in India 2017 15
Key RatiosFinancial Snapshot
Key Financial Performance Indicators
Indicators Value
Market Capitalization (INR mn)
Total Enterprise Value (INR mn)
EPS (INR)
PE Ratio (Absolute)
Particulars 2013 2014 2015 2016
Profitability Ratios
Gross Margin %
Net Income Margin %
EBITDA Margin %
EBITA Margin %
EBIT Margin %
Return on Assets %
Return on Capital %
Return on Equity %
Return on Common Equity %
Liquidity Ratios
Current Ratio
Quick Ratio
Leverage Ratios
Total Debt/Equity
Total Debt/Capital
Interest Coverage
Efficiency Ratios
Total Asset Turnover
Fixed Asset Turnover
Accounts Receivable Turnover
Inventory Turnover
Net Profit / LossTotal Income
x
z
x
c
d
e
a
b
c
d
e
f0
y
FY 2016FY 2015FY 2014FY 2012
Public: Domestic Company – Company A (Contd.)

16. Poultry Processing Market in India 2017 16
Key Business Segments Key Geographic Segments
0%
20%
40%
60%
80%
100%
FY 2015FY 2014FY 2013 FY 2016
Segment 3Segment 2Segment 1
0%
20%
40%
60%
80%
100%
2016FY 2015FY 2014FY 2013
Country 1 Country 2
Public: Domestic Company – Company A (Contd.)

17. Poultry Processing Market in India 2017 17
Company Information
Corporate Address
Tel No.
Fax No.
Website
Year of Incorporation
Business Description
• xx
Private: Domestic Company – Company B
Products and Services
Category Products/Services
xx xx
xx xx
xx xx
xx xx
Key People
Name Designation
Person 1 Chief Executive Officer
Person 2 Chief Operating Officer
Person 3 Head – Operations
Person 4 Chief Marketing Officer

18. Poultry Processing Market in India 2017
Recent Developments
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Date Category Description Impact
May 6, 2017 Product Launch Medium
Feb 28, 2017 Promotions and Branding Medium
Feb 6, 2017 Product Launch Medium
Sep 26, 2016 Restructuring Medium
Jul 13, 2016 Capacity Expansion Medium
Dec 18,2015 Product Expansion High

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