Chicago-based Revolutionary Media Group provides business management services and consulting for small businesses around the world. 312-725-8017 | mike@RevolutionaryMediaGroup.com
2. A 10,000 foot view on how we help you focus on what you do best!
In minutes, we’ll cover:
2
Contents
o Who
we
are
o What
our
purpose
is
o Why
it
matters
and
creates
value
o What
we’ve
learned
o What
our
method
is
o How
we
work
with
you
o What
your
next
steps
should
be
We’ll touch on:
3. About RMG
3
A
Content
and
Consulting
Agency
Established
in
2013
to
provide:
o Marketing
and
Management
Consultation
and
Services
for
!
o
Experts,
Brands,
Companies,
and
Orgs
!
o
On
a
Project
or
Retainer
Basis
That
is
far
beyond
traditional
“consulting”,
but,
rather:
o
Frees
you
to
concentrate
on
the
aspects
of
your
business
you
love
!
o Outsource
the
parts
you
don’t
o Positioning
you
for
sustained,
long
term
growth
4. Meet Your Team
4
Innovation and Integrity In Motion
10,000
hours
of
experience
each
in
helping
people
and
companies
leverage
their
expertise
to
free
them
to
focus
on
what
matters
to
them.
Mike Noonan
Executive
Director
Chris O’Malley
Visual
Guru
Jill Noonan
Project
Manager
Lisa Lau
Data,
Office
Ops,
Curation
6. When “Marketing” Morphs Into Management
6
Donny Osmond
Iconic
Entertainer
!
Daily
Deadlines,
Residual
Success
Over
Years
Dr. Bigelsen
Holistic
Health
Consultant
!
Full
blown
business
consultation
!
!
E & A
International
Singles
Social
Club
!
Marketing
morphed
into
sales
training
and
consultation,
B2B
dev.,
strategic
initiatives
Karim Chubin
Swiss
Naturopath
!
Legal
and
Biz
Ops
Consultation,
Partnership
Dev
7. 7
Consulting, Data, & Engagement
Strategies & Solutions
Processes,
Procedures,
Office
Management
Operations
Project & Operations Management That
Lets You Enjoy What You’ve Built.
Plans + Actions = Results
Showcase
to
Grow
Through
What
You
Do
Marketing
Communicate,
Explain
and
Retain
Customer Service Business Development
Strategize,
Maximize
&
Monetize
8. CDESS At Its Essence
8
Every org - from multi million
dollar corps to charities &
churches to mom-and-pops and
celebrities - has said they need:
1 Structure
2 Transparency &
Accountability
3 Support
9. RMG’s 3 Keys That Make Us Invaluable Partners
9
Momentum,
Maintenance
& Metrics
90
Day
Deliverable
Execution,
Metrics
Measurement,
Analyzation,
Plan
Assessment.
Execute, Measure, Analyze, Assess
Mission &
Models
What
are
we
trying
to
achieve,
who
are
we
trying
to
reach
and
impact
and
retain,
what
do
we
have
and
what
do
we
need,
and
who
are
the
best
in
this
space
we
can
look
to?
Alignment,
Audiences,
All
Stars,
Assets
Map
&
Men
&
Women
What
is
our
90,
180,
and
365
day
roadmap
and
schedule,
what
are
the
milestones,
what
assets
will
we
use
to
achieve
these
goals,
what
is
the
triage
order?
Plans,
Processes,
Profit
Centers?
10. Engage
Get
in,
get
acquainted.
Shadow & Assess
Develop
the
Plan,
Revise
Initial
Projections.
Day
30-‐60:
Record and Re-visit
Ask
and
uncover.
Interview & Investigate
Phase 1: Mission & Models
11. Phase 2: Map & Manpower
Systemize
Milestones
Established
and
Progress
Made
Executables
Goal
Assessments
and
Tweaks
Where
Needed.
Measurements & Adjustments
Present
you
with
Day
60-‐90
POA.
Recommendations
Goal
Setting
and
Accountability
Tracking
Delivery Timelines
12. Magnify
Day
90-‐180
Progress
Check
Review
What
progress
on
growth
initiatives
has
been
made?
What
are
your
thoughts
on
renewal
of
RMG?
What
has
been
the
impact?
Rejuvenate
Re-‐establish
the
goals,
the
methods,
and
Days
180-‐365
plans.
Renew
Phase 3: Momentum and Maintenance
14. Marketing + Customer Service:
Inbound + Outbound Outreach and Engagement
14
Social Media
Multi-‐channel
management
Web
24/7/365
Pipeline
Filling
Events
Best-‐in-‐class,
Buzzworthy
Presence
Tracking
Goal-‐setting,
metrics,
analyzation,
re-‐
calibration.
Phone,
Email,
Text
Digital ToolsPeople Power
Multi-‐channel
management
15. Business Development
15
You’ve built a strong business. Now it’s time to ensure its long term success and diversify your revenue
streams. Weather the storms and creative multiple active and
passive sources of income.
Who in your
organization is
dedicated to
growth
initiatives,
revenue stream
assessment and
enhancement,
partnership
cultivation, and
strategic
project
management
currently?
!
Can this area
be improved?
Strategic PartnershipsE-Commerce
Existing Rev Streams
Objective Assessment of the
good, the bad, and the ugly that is
Where can we leverage the 24/7
digital nature of modern sales?
Who and what can we invite,
leverage, network with, and exploit?
RetentionEfficiency Professional Focus
Where are the leakage and
shrinkage points with your system?
What can we do to economically
enhance the customer experience
(aka keeping ‘em happy)
Add a team of people dedicated to
your success (for about the cost of
just one low to mid level employee)
17. What if…
17
Growth, Expansion, Piece of MindRetention + UpsellsLTV
Our
plan
for
you
is
simple:
You
know
what
yesterday
and
today
look
like.
What
about
tomorrow?
Lifetime Value
What
is
the
Lifetime
Value
of
a
Customer?
What
if
you
lose
more
than
the
average?
What
impact
could
losing
20
customers
make
over
a
year?
What
if
20
leave
per
year
over
5?
New Beginnings…
How
much
is
your
piece
of
mind
worth?
Knowing
you
have
support
and
structure?
Knowing
you
have
polished
and
passionate
advocates
on
your
team?
What
impact
can
increasing
your
customer
retention
PLUS
even
an
incremental
percentage
uptick
on
the
top-‐line
have
on
the
bottom
line
if
you
are
operating
at
max
efficiency?
Rev Dev
?? ?
18. 18
Terms
Ala
carte
pricing
is
$497
per
week
(roughly
10
billable
hours
@
$50/hour).
All
plans
require
a
minimum
initial
term
of
13
weeks.
All
fees
are
paid
in
advance
of
services
rendered
by
major
credit
card.
The
prices
above
cover
RMG’s
personnel
costs
Any
tools
you
approve
of
for
your
project
will
be
billed
direct
to
you
(examples
include
web
hosting,
email
programs,
Quickbooks,
etc.).
All
engagements
include
a
1
year
NDA.
Partner+ Clarification
This
plan
is
a
full
service
management
consultation
+
billable
hours
and
deliverables
wrapped
in
one!
It
differs
from
the
“Partner”
plan
in
that
we
guarantee
Category
Exclusivity
within
50
miles
of
your
business.
We
split
(75%
to
you!)
the
net
increase
in
profits
over
the
average
of
your
3
previous
year’s
revenue.
Example:
We
help
you
increase
profits
by
$100,000,
you
keep
$75,000!
It’s
the
best
of
all
world’s:
You
get
piece
of
mind,
a
team
supporting
you
for
about
the
same
price
as
one
(1)
“General
Manager”,
and
we
are
highly
incentivized
to
produce
big
gains
for
you!
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19. Next Steps
Pick
a
Path
Prepare
A
Plan
&
Program
Track,
Analyze,
Assess
Tweak,
Re-‐Calibrate,
Re-‐consider