1. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1
Energy Matters Summit
The role of ICT for the future of Clean
Energy Technologies
Rick Huijbregts
@CiscoSCRE
#CiscoSmartTO

2. © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2
51%
5%
2%
15%
27%
Food
Retailer
47%
5%
48%
Local
Government
40%
35%
15%
10%
Service
Provider
0
10
20
30
40
50
60
70
80
90
100
CO2Emissions(%)
12%
Road
75%
Air
10%
3%
Transportation
/ Logistics
12%
Road
75%
Air
92%
Prod.
7%
Grid
Loss
1% IT1% ICT
Energy
Producer
92%
Prod.
7%
Grid
Loss
Refrigeration
Manufacturing /
Logistics
Travel
ICT
Buildings
Banking
25%
20%
5%
50%
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MONITOR
MANAGE
REDUCE
Make Every Connection a Green Connection
Electricity Use in Offices
• More than 70% of electricity consumed in the United States
is used in office buildings.
• Lighting and office equipment account for almost 46% of an office
building's energy use.
• 25% of all air pollution comes from automobiles; the slower traffic
moves in a city, the greater the pollution in a city.
• 40% of the pollution in Beijing is caused by traffic congestion.
• Boston commuters burn 63 million gallons of fuel each year idling
in traffic jams.
Traffic Flows in Cities
Appliance Use in Homes
• In the average home, 75% of the electricity used to power home
electronics is consumed while the products are
turned off.
• High-tech electronics account for more than 13 percent of a typical
household energy budget. By 2020, it could be as much as 25
percent.

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50
2010 2015 2020
Billions (devices)
0
40
30
20
10
50Billion
“Smart Objects”
25
12.5
7.26.8 7.6
Inflection
point
World Population
Source: Cisco IBSG white paper “The Internet of Things”, April 2011. #CiscoSmartTO

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#CiscoSmartTO

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• Directly from Solar to Device
• No power transmission and conversion losses
• No conduits, electrical wiring (all CAT5 or 6)
• Heat-load reduction
• Reducing OPEX cost (energy, maintenance, moves/adds)
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“Don’t bother me with new ideas, I’ve got a battle to fight!”
#CiscoSmartTO

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Rick Huijbregts
@CiscoSCRE
#CiscoSmartTO