This document provides tips for building a podcast on a budget. It discusses choosing budget equipment like headphones, microphones, and webcams that can cost under $200 total. It also recommends free or low-cost podcast hosting, recording, and editing software. The document gives ideas for finding guests, creating show notes, and promoting the podcast through social media and other podcasts. Resources recommended include Fiverr for logos and music from Audio Jungle.

1. Building a Podcast On
A Budget
Rob Cairns
Founder/Chief Creator of
Amazing Ideas/Podcaster
Stunningdigitalmarketing.com
Rob Cairns - Stunningdigitalmarketing.com

2. Who is Rob Cairns?
• Creator of The SDM Show
Podcast With Over 300
Episodes.
• Digital Marketer.
• WordPress Designer.
• Tech Junkie.
• Lover of Sports and The
Niagara Region.
Rob Cairns - Stunningdigitalmarketing.com

3. Things To Cover
1. Podcasting Background.
2. Types of Podcasts.
3. Equipment for Podcasting.
4. Podcast Hosting.
5. Booking Software.
6. Editing Software.
7. Creating Show Notes.
8. Finding Guests.
9. Promoting Your Podcast.
10. Resources.
Rob Cairns - Stunningdigitalmarketing.com

4. Types of Podcasting
1. Audio vs Video Podcasting
I. Differences between the two.
II. Which is easier?
2. Interviews vs Short Solo Episodes.
I. Why each type?
II. I do both for different audiences.
3. Live vs Taped
I. Challenges of Live.
II. Advantages of doing taped.
Rob Cairns - Stunningdigitalmarketing.com

5. Budget Equipment
 Numark HF125 Headphones - $18.99
 USB Audio Interface for Streaming and Podcasting
48v 2 Channel AudioBox Mic Preamps for Recording
Music by YOUSHARES $86.99
 Samson Q2U Handheld Dynamic USB Microphone
Recording and Podcasting Pack $106.37
 Logitech C920X Web Cam $99.99
*** All Items are on Amazon.
Rob Cairns - Stunningdigitalmarketing.com

6. Podcast Hosting / Website
 The Best budget hosting and it’s 100% FREE is
Anchor.fm
 For hosting your Podcast website use
WordPress. Its free to start.
 Good inexpensive hosting can be found at
Billyhost.com
 To register a domain use Namescheap.com
Rob Cairns - Stunningdigitalmarketing.com

7. Software For Podcasting
Audio
 Software for Booking – Tidycal $29 Lifetime.
 Recording Audio: Zencastr – It’s FREE.
 Editing: I use Audacity – It’s FREE.
 For leveling out my sound I use Auphonic (2
hours a month free and 9 hours a month is
$11usd).
 For live shows check out Streamyard. Easy to
setup – free and paid plans.
Rob Cairns - Stunningdigitalmarketing.com

8. Software For Podcasting
- Video
 OpenShot Video Editor – Good for Beginners
 DaVinci Resolve – Intermetidate to Advanced.
*** Both are FREE.
Rob Cairns - Stunningdigitalmarketing.com

9. Creating Show Notes
 If you have Microsoft 365 (Formally Office 365) you
have transcription – 5 hours a month using the web
version.
 Otter.AI – Free version has 300 transcription minutes
a month(30 minutes max per conversation). Paid
plans start at $8.33 usd per month.
Rob Cairns - Stunningdigitalmarketing.com

10. How To Find Guests
 Your in-person network.
 Your social media network – this works well for me.
 Referrals from others.
 From booking sites like PodcastGuests.
 Being on other podcasts.
Rob Cairns - Stunningdigitalmarketing.com

11. How to Promote Your Podcast
 Social Media.
 Word of Mouth.
 Talks.
 Appearing on other podcasts.
 Guest Blogging
Rob Cairns - Stunningdigitalmarketing.com

12. For Marketing Your Small
Business and Podcast
Rob Cairns - Stunningdigitalmarketing.com

13. A Resource To Help
Rob Cairns - Stunningdigitalmarketing.com

14. Resource to Get Logos Etc
Fiverr is a great place to get logos and voice overs for
introductions.
Rob Cairns - Stunningdigitalmarketing.com

15. Resource for Music
Audio Jungle is a great place to get music for your
podcast. It is part of the EnvatoMarket.
Rob Cairns - Stunningdigitalmarketing.com

16. Stay in Touch!
All contact links can be found at :
Stunningdigitalmarketing.info
Rob Cairns - Stunningdigitalmarketing.com

17. Thank You!
Thank You For Sharing Part of Your Day
With Me!
Rob Cairns - Stunningdigitalmarketing.com