AME 2012 Presentation

•

100 likes•5,548 views

Asian Marketing Effectiveness Presentation with Charles Wigley, Chairman of BBH Asia. [Please note: This is a low-res file because Slideshare only lets you upload 10mb for free and quite frankly, I'm not going to pay US$19 per month just so you lot can have a fancier looking preso which you'll probably ignore anyway. Ta]

Business Technology

WEST EAST

SAY FEEL

A different ARGUE ASSOCIATE

set of creative PROPOSITION

ABSTRACTION
SOCIAL CUES

TONE & MANNER / STYLE

start points? CONCEPT CONTEXT

CONCEPTUAL ABSTRACTION SOCIAL REALITY

AME 2012 Presentation

AME 2012 Presentation

AME 2012 Presentation

AME 2012 Presentation

More Related Content

More from Rob Campbell

This was not for - or on behalf - of R/GA. What was originally a talk on the importance of sub-culture became a talk on why Black Lives Matter is the only matter I care about right now ... how adland has to change and 6 things you can do TODAY to make a difference. It's all pictures rather than words, but it means a lot to me, because the people who helped me grow mean a lot to me. Maya Thompson. Breanna Jones. Chelsea Curry. [And every other person of colour who has been my friend, guide and ass kicker]

Rob Campbell + GroupThink = Be More Stupid

Rob Campbell + GroupThink = Be More Stupid

Rob Campbell + GroupThink = Be More Stupid

Brian Clough is a Creative Genius

Brian Clough is a Creative Genius

Brian Clough is a Creative Genius

Henry Ford Was A Liar

Henry Ford Was A Liar

Henry Ford Was A Liar

The Kennedys 'Failed Report' ...

The Kennedys 'Failed Report' ...

The Kennedys 'Failed Report' ...

Hearing Aid 2016 issue one

Hearing Aid 2016 issue one

Hearing Aid 2016 issue one

So a while back I did a presentation to the office on how to do presentations. This isn’t because I think I am very good at them, but because having done so many in my life – I know what simple things can make someone so much more effective when they do them. That said, I’m a bit of a hypocrite given I don’t follow every rule to the letter … but as someone said, those who can’t do, teach. Ahem. I should also point out that the title of this post is misleading. I don’t actually want to turn people into Freddie Mercury. Not only do I have doubts he’d be that good in the boardroom, the fact is his leotards would be a bitch to wear. That said, on the stage he was a beast. It didn’t matter if he was performing to 200 people or 200,000, all eyes were on him and he made sure his audience always went away getting exactly what they wanted and hoped for. And that’s what I mean by the title of the post. Promise. Anyway, as some of the slides are in my usual ‘picture, no words’ format … I thought I should give a brief breakdown of what they mean and then after that, it should all be fairly obvious. I hope. Unless you’re a thicko. Remember, this is not a blueprint for how to present, it’s simply 8 ‘tips’ that can make you – whatever your style – better. That’s not just because I don’t think anyone has the right to dictate presentation standards, but because the last thing the World needs is a bunch of people all adopting the same robotic approach to what they have to say. Anyway, to see the meaning of each slide, simply go here: http://wp.me/pSDH-4gd I hope it’s useful, even if you end up using it as tips of what NOT to do. Ta-ra.

How To Be Judged. Delightfully.

How To Be Judged. Delightfully.

How To Be Judged. Delightfully.

W+K Shanghai: Hearing Aid. Edition 1.

W+K Shanghai: Hearing Aid. Edition 1.

W+K Shanghai: Hearing Aid. Edition 1.

Mumbrella360 Presentation 2013

Mumbrella360 Presentation 2013

Mumbrella360 Presentation 2013

[Fake] H&M Fashion RFP

[Fake] H&M Fashion RFP

[Fake] H&M Fashion RFP

H&M FASHION RFP

H&M FASHION RFP

H&M FASHION RFP

Rob campbell nine msn final preso

Rob campbell nine msn final preso

Rob campbell nine msn final preso

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

Marketing At A Point Of Change

Marketing At A Point Of Change

Marketing At A Point Of Change

Brain

Short Preso

Cultural pisstaking

Cultural pisstaking

Cultural pisstaking

Introducing rob to w+k

Introducing rob to w+k

Introducing rob to w+k

2010 youth summit singapore slideshare

2010 youth summit singapore slideshare

2010 youth summit singapore slideshare

More from Rob Campbell (20)

Rob Campbell + GroupThink = Be More Stupid

Rob Campbell + GroupThink = Be More Stupid

Rob Campbell + GroupThink = Be More Stupid

Brian Clough is a Creative Genius

Brian Clough is a Creative Genius

Brian Clough is a Creative Genius

Henry Ford Was A Liar

Henry Ford Was A Liar

Henry Ford Was A Liar

The Kennedys 'Failed Report' ...

The Kennedys 'Failed Report' ...

The Kennedys 'Failed Report' ...

Hearing Aid 2016 issue one

Hearing Aid 2016 issue one

Hearing Aid 2016 issue one

How To Be Judged. Delightfully.

How To Be Judged. Delightfully.

How To Be Judged. Delightfully.

W+K Shanghai: Hearing Aid. Edition 1.

W+K Shanghai: Hearing Aid. Edition 1.

W+K Shanghai: Hearing Aid. Edition 1.

Mumbrella360 Presentation 2013

Mumbrella360 Presentation 2013

Mumbrella360 Presentation 2013

[Fake] H&M Fashion RFP

[Fake] H&M Fashion RFP

[Fake] H&M Fashion RFP

H&M FASHION RFP

H&M FASHION RFP

H&M FASHION RFP

Rob campbell nine msn final preso

Rob campbell nine msn final preso

Rob campbell nine msn final preso

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

How to ask tough questions without it being tough.

Marketing At A Point Of Change

Marketing At A Point Of Change

Marketing At A Point Of Change

Brain

Short Preso

Cultural pisstaking

Cultural pisstaking

Cultural pisstaking

Introducing rob to w+k

Introducing rob to w+k

Introducing rob to w+k

2010 youth summit singapore slideshare

2010 youth summit singapore slideshare

2010 youth summit singapore slideshare

Recently uploaded

Mondelez State of Snacking and Future Trends 2023

Mondelez State of Snacking and Future Trends 2023

Mondelez State of Snacking and Future Trends 2023

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

It will be International Nurses' Day on 12 May

It will be International Nurses' Day on 12 May

It will be International Nurses' Day on 12 May

Falcon's Invoice Discounting: Your Path to Prosperity

Falcon's Invoice Discounting: Your Path to Prosperity

Falcon's Invoice Discounting: Your Path to Prosperity

hemanthkumar470700

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS Live Booking Contact Details :- WhatsApp Chat :- [+91-9999965857 ] The Best Call Girls Delhi At Your Service Russian Call Girls Delhi Doing anything intimate with can be a wonderful way to unwind from life's stresses, while having some fun. These girls specialize in providing sexual pleasure that will satisfy your fetishes; from tease and seduce their clients to keeping it all confidential - these services are also available both install and outcall, making them great additions for parties or business events alike. Their expert sex skills include deep penetration, oral sex, cum eating and cum eating - always respecting your wishes as part of the experience (07-May-2024(PSS)

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...

Call Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL IN We are Providing :- ● – Private independent collage Going girls . ● – independent Models . ● – House Wife’s . ● – Private Independent House Wife’s ● – Corporate M.N.C Working Profiles . ● – Call Center Girls . ● – Live Band Girls . ●- Foreigners & Many More . Service type: 1.In call 2.out call 3. full Lip to Lip kiss 4.69 5.b-job without Condom 6. Hard Core sex & Much More. 7 Body to Body Touch 8 Kissing 9 Sucking Boobs and More 10 Enjoy by Hand 11 Relax By Oral 12 Sex with Happy Ending • In Call and Out Call Service • 3* 5* 7* Hotels Service • 24 Hours Available • Indian, Russian, Punjabi, Kashmiri Escorts • Real Models, College Girls, House Wife, Also Available • Short Time and Full Time Service Available • Hygienic Full AC Neat and Clean Rooms Avail. In Hotel 24 hours • Daily Escorts Staff Available • Minimum to Maximum Range Available.c al

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL

kapoorjyoti4444

Business Model Canvas (BMC)- A new venture concept

Business Model Canvas (BMC)- A new venture concept

Business Model Canvas (BMC)- A new venture concept

Pharma Works Profile of Karan Communications

karancommunications

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

priyanshujha201

Organizational Transformation Lead with Culture

Organizational Transformation Lead with Culture

Organizational Transformation Lead with Culture

Call Girls In Majnu Ka Tilla (Delhi) Call or Whataap {+91-8377877756} Escorts Provide 24×7 Available With Room ☆☆TIMINGS 24 HOURS OPENS☆☆☆ Booking Now Gentleman Only:-Call Now Best High Class Normal Call Girls Escorts Service In Delhi NCR 24-7 Hours Available Service I provide In Delhi NCR Female Escorts Sex Service 100% Customers Satisfaction Guarantee VIP Profiles Top Grade Service 100% Cooperative All round Service ꧁❤8377877756❤꧂ InCall: – You Can Reach At Our Place in Delhi Our place Which Is Very Clean Hygienic 100% safe Accommodation OutCall: – Service For Out Call You Have To Come Pick The Girl From My Place. We Also Provide Door Step Services. Note: – Pic Collectors Time Passers And Bargainers Stay Away As We Respect The Value Of Your Money And Time And Expect The Same From You. 8377877756. Hygienic: – Full Ac Neat And Clean Rooms Available In Hotel 24 * 7 Hrs In Delhi NCR 8377877756. Place: – South Extension Nehru Place Saket Malviya Nagar Munirka Vasant Kunj Safdarjung Katwaria Sarai Lajpat Nagar Kalkaji Hauz Khas Mahipalpur Dwarka Karol Bagh Noida Gurgaon Faridabad All Outcall Only Hotel Service In Delhi Ncr 8377877756. We are providing. : – House Wife’s : – Private Independent House Wife’s : – Private Independent Collage Going Girls : – Corporate MNC Working Profiles : – Call Center Girls : – Live Band Girls : – Foreigners and Many More: – Independent Models Service type : – Incall Short 2500 : – Outcall Short 3500 : – Incall Night 8500 : – Outcall Night 95,00 For Pictures And Other Details Pls Whatsapp Me Otherwise Call Me Any Time Incall Outcall Both Are Services Available Door Step, House, Apartment, Guest House, Flate, All Star Hotel Available ꧁❤8377877756❤꧂ THANKS FOR VISITING. Booking 24×7 HRS

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756

dollysharma2066

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore Booking Contact Details :- WhatsApp Chat :- +91-7737669865 2-May-2024(SMW) Call Girls In Model Towh Bangalore +91-7737669865 !! Best Woman Seeking Man Call Girls Service, Escorts Service in Home Hotel in Bangalore NCR 24 Hours Available Service Call Girls, Contact Us +91-7737669865 (Any Time. Any Where) Call Girls in Bangalore, Noida, Gurgaon, Ghaziabad,Sexy Indian Female Escorts Service Bangalore NCRWelcome To Bangalore Escorts Service – An All Over New Bangalore Very Sexy Hot Call Girls Agency Service Escorts In South BangaloreNCRBangalore’s No. 1 High Profile Independent Female Escorts Service. We Provide Good Quality Educated Profile At Very Regnebal Price 100% Safe And Original.We Are Provide Escorts Service All OYO Hotels ,3*,4*,5* Star Hotel And Home Flat, Apartment. Guest-House. Services In -Call And Out – Call Both Are Services Available. 24Hrs. Any Time Any Where. In All Over Bangalore Noida Gurgaon Ghaziabad Faridabad.More Information And Contact Profile Real Pic Visit Our Website City Wise Escorts Service Agency.Good Looking Cheap And Best Models Girls U Can Get Best Click On Link……Night Call Girls Now In Hotel Le Meridien Gurgaon Near Female Escort One Shot — 5000/in call (time 1 hour), 6000/out call Two shot with one girl — 8000/in call (time 2 hour), 10000/out call Body to body massage with sex- 8000/in call (time 1 hour) Full night Service for one person– 12000/in call, 13000/out call (shot limit 3-4 shots) Full night Service for more than 1 person — please contact Us —7737669865 We are available 24*7 all days of the year. Call us — 7737669865 Thank you for Visiting.

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

Value Proposition canvas- Customer needs and pains

Value Proposition canvas- Customer needs and pains

Value Proposition canvas- Customer needs and pains

Call Girls in Malviya Nagar Delhi +91-959961-/-3876 Best Woman Seeking Man Call Girls Service, Escorts Service in Home Hotel in Delhi NCR 24 Hours Available Service Call Girls, Contact Us (Any Time. Any Where) Call Girls in Delhi, Noida, Gurgaon, Ghaziabad,Sexy Indian Female Escorts Service Delhi NCR Welcome To Delhi Escorts Service – An All Over New Delhi Very Sexy Hot Call Girls Agency Service Escorts In South DelhiNCR Delhi’s No. 1 High Profile Independent Female Escorts Service. We Provide Good Quality Educated Profile At Very Regnebal Price 100% Safe And Original. We Are Provide Escorts Service All OYO Hotels ,3*,4*,5* Star Hotel And Home Flat, Apartment. Guest-House. Services In -Call And Out – Call Both Are Services Available. 24Hrs. Any Time Any Where. In All Over Delhi Noida Gurgaon Ghaziabad Faridabad. More Information And Contact Profile Real Pic Visit Our Website City Wise Escorts Service Agency. Good Looking Cheap And Best Models Girls U Can Get Best Click On Link……959961-/-3876 Night Call Girls Now In Hotel Le Meridien Gurgaon Near Female Escort Service – 24×7 . Call Whatsapp, +91-9711014705 Our Services and Rates: 959961-/-3876 – In call Shot 1500 Out Call Short 2000 : – In call Night 6000 Out Call Night 7000 Minimum To Maximum Range Available Only Serious And Genuine Persons Can Contact 959961-/-3876

Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876

Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876

Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876

Phases of Negotiation .pptx

Phases of Negotiation .pptx

Phases of Negotiation .pptx

nandhinijagan9867

Katrina Personal Brand Project and portfolio 1

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

Dr. Admir Softic_ presentation_Green Club_ENG.pdf

Dr. Admir Softic_ presentation_Green Club_ENG.pdf

Dr. Admir Softic_ presentation_Green Club_ENG.pdf

John Halpern sued for sexual assault.pdf

John Halpern sued for sexual assault.pdf

John Halpern sued for sexual assault.pdf

Recently uploaded (20)

Mondelez State of Snacking and Future Trends 2023

Mondelez State of Snacking and Future Trends 2023

Mondelez State of Snacking and Future Trends 2023

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

It will be International Nurses' Day on 12 May

It will be International Nurses' Day on 12 May

It will be International Nurses' Day on 12 May

Falcon's Invoice Discounting: Your Path to Prosperity

Falcon's Invoice Discounting: Your Path to Prosperity

Falcon's Invoice Discounting: Your Path to Prosperity

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL

Business Model Canvas (BMC)- A new venture concept

Business Model Canvas (BMC)- A new venture concept

Business Model Canvas (BMC)- A new venture concept

Pharma Works Profile of Karan Communications

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

Organizational Transformation Lead with Culture

Organizational Transformation Lead with Culture

Organizational Transformation Lead with Culture

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

Value Proposition canvas- Customer needs and pains

Value Proposition canvas- Customer needs and pains

Value Proposition canvas- Customer needs and pains

Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876

Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876

Call Girls in Delhi, Escort Service Available 24x7 in Delhi 959961-/-3876

Phases of Negotiation .pptx

Phases of Negotiation .pptx

Phases of Negotiation .pptx

Katrina Personal Brand Project and portfolio 1

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

Dr. Admir Softic_ presentation_Green Club_ENG.pdf

Dr. Admir Softic_ presentation_Green Club_ENG.pdf

Dr. Admir Softic_ presentation_Green Club_ENG.pdf

John Halpern sued for sexual assault.pdf

John Halpern sued for sexual assault.pdf

John Halpern sued for sexual assault.pdf

AME 2012 Presentation

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

11.

12.

13.

14.

15.

16.

17.

18.

19.

20.

21.

22.

23.

24.

25.

26.

27.

28.

29.

30.

31.

32.

33.

34.

35.

36.

37.

38.

39.

40.

41.

42.

43.

44.

45.

46.

47.

48.

49.

50.

51.

52.

53.

54.

55.

56.

57.

58.

59.

60.

61.

62.

63.

64.

65.

66.

67.

68.

69.

70.

71.

72.

73.

74.

75.

76.

77.

78.

79.

80. WEST EAST SAY FEEL A different ARGUE ASSOCIATE set of creative PROPOSITION ABSTRACTION SOCIAL CUES TONE & MANNER / STYLE start points? CONCEPT CONTEXT CONCEPTUAL ABSTRACTION SOCIAL REALITY