Web Presence Quality Reporting as one of my 2018-2019 lectures at the University of Bergamo. It's stimulus material, posted to improve communication with current students. It's not interesting for the academia.
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Web Presence Quality Reporting
1. ITforTourismServices,UniBg2018-2019
How to write and edit a 7Loci
professional report, evaluating the
quality of a DMO web presence.
This task, by the way, contributes
to the evaluation of your own
eTourism compliance
WebPresence
QualityReporting
WebPresenceReporting.Lecture11,November23,2018
3. ITforTourismServices,UniBg2018-2019ITforTourismServices,UniBg2018-2019
What Are We Talking About Today?
1. Start From The Official Web Presence
2. What Is A Presentation For?
3. What Is A Report For?
4. Words vs. Pictures
5. Map Of The Web Presence
6. Formats and Weights
7. Lists of Strenghts and Weaknesses Are Welcome
WebPresenceReporting.Lecture11,November23,2018 page3
image credit toAttitude School imagecreditto IconFinder
image credit to
eTourismSummit.com
imagecreditto Designtoryimage credit toa-mentor
4. ITforTourismServices,UniBg2018-2019ITforTourismServices,UniBg2018-2019
Start From The Official Web Presence
Firstofall,makesurethat theofficialwebpresenceofthechosendestination
isaDMO’s.(Howcanyoutell…?)
Enquiryaboutthe destination’s tasksandtargets.
Consider whicharethedestination’s competitors?
Workintimetocompleteyour7Locievaluation.
WebPresenceReporting.Lecture11,November23,2018 page4
image credit to
eTourismSummit.com