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September 19–20, 2013 | Herwijnen, Netherlands
Geodesign Summit Europe
September 19–20, 2013 | Herwijnen, Netherlands

GeoDesign In practice
Lessons learned & future developments

Robin Seijdel, StrateGis
Robin Seijdel

•

Co-founder of StrateGis

•

Driven by developing tools for participatory design and
decision making

•

Practical
StrateGis

•

GeoDesign for Urban Development since 2006, > 100
projects

•

3D GeoDesign solution:
the Urban Developer

•

Demand driven
What do we do?
B. Build: we build 2 & 3D GeoDesign models for Urban
Development
L. Learn: we learn and understand by enriching our
models with data and analysis
T. Transform: we simulate and assess transformations
in the urban environment
Especially in the early stages of decision making
Available information

Impact of decisions on the
end product

Lifecycle

Spekkink and van Wijk [1998]

When there is
something to choose
For large projects and portfolios
Almere
• 60.000 dwellings
• 100.000 jobs

• 2013 - 2030
Port of Rotterdam
Redevelopment business cases

Development strategy Stadshavens

City of Rotterdam
In the front office
Goals for our Urban Developer (a few)
● Solid financial model (Discounted Cash Flow)
● Interactive and fast

● Scalable conceptual object model: UIM
● Etc.
New

Urban Information Model
Each object class has it’s own
specific:
• Interface

existing

• Set of attributes & algorithms
• Aggregation routines
• Relations with other object
classes
Step 1: Build the model (automated ‘snaphot’)
GIS file/database with attributes

GIS importer & attribute
mapper

Fully annotated & functional
3D Geodesign model
Result step 1
Step 2: Learn by observing
Step 2: Learn by analyzing

(selectable heat maps)

Select objects
through legend

Financial analysis present situation
Step 3: Transform
Uuse sequence of
heatmaps as filter
(zoom in on target
area’s)
Apply measures
to selected
objects
Step 3: Transform and assess
Fast 3D
content
creation
Step 4: Optimize (financial)
Step 4: Optimize (spatial)
Step 5: report

Fabriek

Sloop
Sanering
Bouwrijpmaken
Terreininrichting
VTU/POK & onvoorzien

Woningbouw

Open, transformatie
Open, nieuwbouw
Dicht, transformatie
-1,25
-1,81
-0,53
-0,12
-0,12
-0,19
-0,19
-0,18
-1,15
-1,20
-0,83
-1,03
-1,26
-0,58

Geen haven

Havenmond links

Havenmond rechts

mln
mln
mln
mln
mln

-0,55
-0,51
-1,07
-0,80

-1,48
-0,52
-2,03
-1,51

-1,47
-0,51
-1,75
-1,40

(Ge)bouwkosten totaal
Opbrengst gebouwen

-25,19
27,30

-20,04
24,65

-34,10 mln
34,39 mln

-4,92
7,12

-5,95
8,23

-11,51
14,25

Totale kosten
Totale opbrengsten
Saldo (nom.)

-28,94
27,30
-3,74

-24,63
24,65
-4,59

-36,22 mln
34,39 mln
-2,12 mln

-7,85
7,12
-2,92

-11,49
8,23
-5,54

-16,65
14,25
-5,14

NCW
Aantal ggw
Aantal mgw
Hotel
Horeca
Overig

-2,11

-0,63

45,00
5.530,00
833,30
911,50

35,00
5.530,00
833,30
605,30

-2,45 mln
46,87
7.187,30
1.982,80
2.106,00

st
st
m2
m2
m2

-0,92

-3,09

-2,69

22,00
-

25,00
-

22,00
25,00
-
Advanced financial modeling in GIS

300 m2

x € 10 = € 3.000

100 m2

x € 5 = € 5.00
€ 3.500

+
Basic financial modeling in urban development
• Discounted cash flow
• Variable interest rates
• Variable cost increases

• Legal issues
• etc
Connected system of financial flows

Land
lease

Real estate
appraisal

v

Land
appraisal

Land development

Real estate
development

Real estate
operation

Public space
management

Temporary
operations

Energy
generation
3D is 3D?
Level of Detail
Different stakeholders, also in 3D
Integrated model

Land owner: parcels, land
lease contracts

Existing real estate:
owners, rental contract

Very rare !!

Public space: municipality,
management public area’s
You need ‘black selection’
Critical succes factors (1)
● Get high on your own supply

● Know your stuff
● Keep it modular

FSI,
m2,
Critical succes factors (2)

GeoDesign is a proces (workflow and managerial)
and not just a piece of software.
Future

3D content creation on a geodatabase
Future?

CityEngine linked to Strategis Framework
www.strategis.nl

robin@strategis.nl

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Geodesign summit slides

  • 1. September 19–20, 2013 | Herwijnen, Netherlands
  • 2. Geodesign Summit Europe September 19–20, 2013 | Herwijnen, Netherlands GeoDesign In practice Lessons learned & future developments Robin Seijdel, StrateGis
  • 3. Robin Seijdel • Co-founder of StrateGis • Driven by developing tools for participatory design and decision making • Practical
  • 4. StrateGis • GeoDesign for Urban Development since 2006, > 100 projects • 3D GeoDesign solution: the Urban Developer • Demand driven
  • 5. What do we do? B. Build: we build 2 & 3D GeoDesign models for Urban Development L. Learn: we learn and understand by enriching our models with data and analysis T. Transform: we simulate and assess transformations in the urban environment
  • 6. Especially in the early stages of decision making Available information Impact of decisions on the end product Lifecycle Spekkink and van Wijk [1998] When there is something to choose
  • 7. For large projects and portfolios Almere • 60.000 dwellings • 100.000 jobs • 2013 - 2030
  • 8. Port of Rotterdam Redevelopment business cases Development strategy Stadshavens City of Rotterdam
  • 9. In the front office
  • 10. Goals for our Urban Developer (a few) ● Solid financial model (Discounted Cash Flow) ● Interactive and fast ● Scalable conceptual object model: UIM ● Etc.
  • 11. New Urban Information Model Each object class has it’s own specific: • Interface existing • Set of attributes & algorithms • Aggregation routines • Relations with other object classes
  • 12. Step 1: Build the model (automated ‘snaphot’) GIS file/database with attributes GIS importer & attribute mapper Fully annotated & functional 3D Geodesign model
  • 14. Step 2: Learn by observing
  • 15. Step 2: Learn by analyzing (selectable heat maps) Select objects through legend Financial analysis present situation
  • 16. Step 3: Transform Uuse sequence of heatmaps as filter (zoom in on target area’s) Apply measures to selected objects
  • 17. Step 3: Transform and assess Fast 3D content creation
  • 18. Step 4: Optimize (financial)
  • 19. Step 4: Optimize (spatial)
  • 20. Step 5: report Fabriek Sloop Sanering Bouwrijpmaken Terreininrichting VTU/POK & onvoorzien Woningbouw Open, transformatie Open, nieuwbouw Dicht, transformatie -1,25 -1,81 -0,53 -0,12 -0,12 -0,19 -0,19 -0,18 -1,15 -1,20 -0,83 -1,03 -1,26 -0,58 Geen haven Havenmond links Havenmond rechts mln mln mln mln mln -0,55 -0,51 -1,07 -0,80 -1,48 -0,52 -2,03 -1,51 -1,47 -0,51 -1,75 -1,40 (Ge)bouwkosten totaal Opbrengst gebouwen -25,19 27,30 -20,04 24,65 -34,10 mln 34,39 mln -4,92 7,12 -5,95 8,23 -11,51 14,25 Totale kosten Totale opbrengsten Saldo (nom.) -28,94 27,30 -3,74 -24,63 24,65 -4,59 -36,22 mln 34,39 mln -2,12 mln -7,85 7,12 -2,92 -11,49 8,23 -5,54 -16,65 14,25 -5,14 NCW Aantal ggw Aantal mgw Hotel Horeca Overig -2,11 -0,63 45,00 5.530,00 833,30 911,50 35,00 5.530,00 833,30 605,30 -2,45 mln 46,87 7.187,30 1.982,80 2.106,00 st st m2 m2 m2 -0,92 -3,09 -2,69 22,00 - 25,00 - 22,00 25,00 -
  • 21. Advanced financial modeling in GIS 300 m2 x € 10 = € 3.000 100 m2 x € 5 = € 5.00 € 3.500 +
  • 22. Basic financial modeling in urban development • Discounted cash flow • Variable interest rates • Variable cost increases • Legal issues • etc
  • 23. Connected system of financial flows Land lease Real estate appraisal v Land appraisal Land development Real estate development Real estate operation Public space management Temporary operations Energy generation
  • 26. Different stakeholders, also in 3D Integrated model Land owner: parcels, land lease contracts Existing real estate: owners, rental contract Very rare !! Public space: municipality, management public area’s
  • 27. You need ‘black selection’
  • 28. Critical succes factors (1) ● Get high on your own supply ● Know your stuff ● Keep it modular FSI, m2,
  • 29. Critical succes factors (2) GeoDesign is a proces (workflow and managerial) and not just a piece of software.
  • 30. Future 3D content creation on a geodatabase
  • 31. Future? CityEngine linked to Strategis Framework