Today, Wednesday February 29th, Facebook announced that Pages will switch to a Timeline layout on March 30th, 2012. While Timeline brings a new layout for your page, we have been prepared for this and already upgraded your BandPage. To help you prepare your Page for the new Timeline layout, we’ve created Best Practices for Facebook Timeline Pages. The slideshow here runs through all of the different changes coming, the new features that have been added, and suggestions for how you can take advantage of Timeline. Timeline creates a lot of new opportunities for BandPage, and we are very excited to bring you new features and additions that will make BandPage even more useful for musicians and fans.

1. TIMELINE FOR
FACEBOOK PAGES
By BandPage
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2. FACEBOOK TIMELINE – WHAT IS IT?
Facebook Timeline is the new layout for Pages.
It will be rolled out to all Pages on March 30th.
Timeline is very visual. Fans can
now look through your posts with
a few clicks, viewing all of your
memorable
moments, photos, and events
over the years.
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3. FACEBOOK TIMELINE FOR PAGES
What’s new about Timeline and
what can I do with it?
Table of Contents:
Cover Photo Pg. 4
Facebook Tabs Pg. 5-7
Fan Engagement Pg. 8
Adding Milestones Pg. 9
Highlighting & Pinning Pg. 10
Messaging Pg. 11
BandPage with Timeline Pg. 12
Admin Panel Pg. 13
Activity Log Pg. 14
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4. TIMELINE – COVER PHOTO
You can prominently
display a Cover Photo at
the top of the page for all
Facebook users.
• Size: 851px wide by 315px high
• Cover Photos are not linkable
banners. They are just static
photos.
• Your Cover Photo is seen by all
fans and will be your first
impression to new visitors.
• Facebook’s official Cover Photo
guidelines:
http://on.fb.me/CoverPhotoGuidelin
es
TIP: Choose a photo that
exemplifies your musical
personality and style.
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5. TIMELINE – TABS
Your page tabs
are now displayed with boxes
below the Cover Photo.
Tabs can be reordered by Page
Admins.
The photo box is set by
Facebook and can not be
moved.
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6. HOW TO: REPOSITION YOUR BOX ORDER
1. Expand the Tabs section to display
all tabs
2. Hover over your BandPage
tab, click the Pencil icon, then
choose the Tab that you’d like
BandPage to “swap” position with.
BEST PRACTICES: Since
Timeline only displays your
first 3 Tabs, make sure to
arrange your Tabs by priority.
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7. TIMELINE – DEFAULT TABS
Admins can no longer set a
Default Landing Tab.
Visitors will land on your Timeline when
they go to your Facebook page. So
instead, you’ll want to use your short
URL that links directly to your
BandPage.
TIP: Put your Listn.to URL in
your page’s About
Section, share it on your
websites, fliers, etc.
To find your short Listn.to URL, go
to the
BandPage editor  Page you want
to edit  Settings  Listn.to
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8. TIMELINE: WHAT FANS SEE
Status
Updates, Photos, Videos, a
nd Milestones are
displayed on Timeline
All Page updates are in
chronological order and
easily accessible.
At the top of every
Timeline, fans will see their
friends’ activity with your
Page, listening activity, and
recent mentions.
TIP: Ask fans to tag you in posts
when they want to spread the
word about your music.
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9. TIMELINE: TELL YOUR STORY
Add past events in your music
career to your Timeline: record
& single releases, shows and
tours, new videos, etc.
To add an Event, click on your
Timeline and select your
update type.
TIP: Take advantage of the
increased visual space on
your Timeline and use Rich
Media (pics, videos, etc) in
your Timeline posts
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10. TIMELINE: CURATE YOUR CONTENT
Add, Delete, Highlight, Pin
Any story on a Timeline can
be Pinned to the top of the
Timeline for up to 7 days at a
time.
To Highlight a post and make
it widescreen, click the Star
icon on a post.
TIP: When you post a new
Track, Video, Photo, Tour
Date, etc – Highlight that
update on your Timeline to
make it more prominent.
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11. TIMELINE: FAN MESSAGING
Fans can now Message you
in private
Messages are received in the
Admin Panel, and you can
turn them off in your Page’s
Admin Settings.
TIP: Exchanging messages with
your fans can be a great way
to answer questions and
strengthen your relationship
with them individually.
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12. TIMELINE – BANDPAGE
Your BandPage will have the
‘Like’ button at the top right of
the page.
Timeline creates a lot of new
opportunities for BandPage, and
we are very excited to bring you
new features and additions that
will make BandPage even more
useful for musicians and fans.
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13. TIMELINE – ADMIN PANEL
Your Page now has an Admin Panel at the top of your Timeline
Notifications Messages
New
Likes Insights
TIP: Access Insights from this panel to learn more about how effective your fan
engagement is on your Page.
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14. EDIT ALL YOUR UPDATES WITH ACTIVITY LOG
Activity Log lets you easily see all of your updates without having to
scroll through your entire Timeline.
Access your Activity Log by clicking ‘Manage’ in your Admin panel.
TIP: Delete, highlight, and pin posts quickly using the Activity Log editor
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15. THANK YOU FOR READING!
To Preview Timeline and for Facebook’s Page documentation, go here:
learnfacebookpages.com
facebook.com/about/pages
Questions, Comments, Ideas, Thoughts? We’d love to hear them!
@RootMusic info@rootmusic.com
@BandPage
http://listn.to/BandPage
POWERING MUSICIANS ON FACEBOOK
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