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End Polio Now: Fundraising Toward the Finish
2019 ROTARY INTERNATIONAL CONVENTION
Advocacy
$50
million $50
million
+
$100
million
ROTARY GATES
Cash
District
Designated Funds
World Fund
Match
$150 million
goal
FUNDRAISINGEnd Polio Now: Countdown to History Campaign Goals
Progress Toward Goals
Goal Goal Amount Progress as of 30 April
Cash $35 Million $23.5 Million
Major Gifts* $4 Million $4.8 Million
District Designated Fund $10 Million $5.5 Million
World Fund Match and
Other**
$5 million $3.4 Milion
Total $50 Million $32.4 Million
*Major Gifts included in Cash
**Donor Advised Fund and Endowment Fund Earnings
End Polio Now Shop Guernsey
Jannine Birtwistle
pauljannine@icloud.com
+44 7781 450725
End Polio Now Shop Guernsey
www.endpolionowguernseyshop.org
MONEY
 Fund Raising
 Advocacy
 Rotary / Polio link
www.endpolionowguernseyshop.org
Events Big and Small
End Polio Now Tulip Fundraising
Siebe Stellingwerff Beintema
Rotary Club Voorhout
D1600, the Netherlands
siebe@stellingwerff.nl
End Polio Now Tulip fundraising
The Netherlands
7 Districts: D1550- D1610
National Polio Committee
- members from each District
- focal point for EPN questions
• 2013: Typhoon Haiyan hits Philippines
Television fundraising event, Dutch Governors buy
naming rights for new tulip and name it
End Polio Now tulip
• 2014: start sale of EPN tulips: 3.011 boxes
• 2015: second year: 4.381 boxes
• 2016: third year: 14.069 boxes
• 2017: fourth year: 13.665 boxes
• 2018: fifth year: 12.107 boxes
•Total: over 47.000 boxes
Box with 25
bulbs
End Polio Now tulips preparing
for the sales season
End Polio Now tulips in my garden
Financials
Sales price 1 box with 25 tulips: € 15,--
Profit after all costs, per box: € 9,50
Nett result of 47.000 boxes: € 446.500,--
+ Bill and Melinda Gates Foundation and WorldFund:
€ 1.500.000,--
Rotary Evanston
Questions?
Keukenhof, planting End Polio Now Tulip bulbs by
DG, famous Dutch Comedian and Keukenhof CEO
International
Rotary
exchange
students at
Keukenhof
Organisation
In each District 1 Tulip-person
• Contact with DG and DGE
• Contactpoint for Clubs in District
• Regular promotion of tulip sales in her/his District
• Regular contact with tulip-persons of other Districts
GETS-Institute Nuremberg 2018
Organisation 2
• Dedicated webshop for End Polio Now tulips
www.endpolionowtulp.nl
• Regular information in Netherlands Rotary Magazine
• Tulip grower provides the End Polio Now tulips
• Transport company takes care of logistics
Organisation 3
Timeschedule
• PETS provide information to participants
• July e-mail to new Club presidents
• August snail-mail mailing to Club secretary
• Webshop open for orders
• End September e-mail to Clubs that have not ordered
• Mid October e-mail to Clubs that have not ordered
• Begin November e-mail to Clubs that have not ordered
• 15 November Webshop closes for orders.
Critical Succes factors
• Repeat the EPN message relentlessly
• Good contact with DG and DGE
• Educate District staff and Clubs about polio
• Provide suggestions for tulip-sales opportunities
• Publicize the activities and results
• Continue the same fundraising project year after year
• Celebrate the succes.
And….Enjoy what you are doing!
Do you want to participate?
Order End Polio Now tulips at: www.endpolionowtulp.nl
Minimum 10 boxes at € 15,-- each
Order untill November 15th.
Club will get recognition for its efforts!
Contact: info@endpolionowtulp.nl
Thank you!
Personal Adventures
Tools and Resources Available
Questions?
Body copy
• Try New Fundraisers
• Think outside of the box
• Make it Fun
Be CreativeBe Creative
Thank You

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End Polio Now Fundraising Toward the Finish

  • 1. End Polio Now: Fundraising Toward the Finish 2019 ROTARY INTERNATIONAL CONVENTION
  • 2. Advocacy $50 million $50 million + $100 million ROTARY GATES Cash District Designated Funds World Fund Match $150 million goal FUNDRAISINGEnd Polio Now: Countdown to History Campaign Goals
  • 3. Progress Toward Goals Goal Goal Amount Progress as of 30 April Cash $35 Million $23.5 Million Major Gifts* $4 Million $4.8 Million District Designated Fund $10 Million $5.5 Million World Fund Match and Other** $5 million $3.4 Milion Total $50 Million $32.4 Million *Major Gifts included in Cash **Donor Advised Fund and Endowment Fund Earnings
  • 4. End Polio Now Shop Guernsey Jannine Birtwistle pauljannine@icloud.com +44 7781 450725
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  • 6. End Polio Now Shop Guernsey
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  • 14. MONEY
  • 15.  Fund Raising  Advocacy  Rotary / Polio link
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  • 38. Events Big and Small
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  • 42. End Polio Now Tulip Fundraising
  • 43. Siebe Stellingwerff Beintema Rotary Club Voorhout D1600, the Netherlands siebe@stellingwerff.nl End Polio Now Tulip fundraising
  • 44. The Netherlands 7 Districts: D1550- D1610 National Polio Committee - members from each District - focal point for EPN questions
  • 45. • 2013: Typhoon Haiyan hits Philippines Television fundraising event, Dutch Governors buy naming rights for new tulip and name it End Polio Now tulip • 2014: start sale of EPN tulips: 3.011 boxes • 2015: second year: 4.381 boxes • 2016: third year: 14.069 boxes • 2017: fourth year: 13.665 boxes • 2018: fifth year: 12.107 boxes •Total: over 47.000 boxes
  • 46. Box with 25 bulbs End Polio Now tulips preparing for the sales season End Polio Now tulips in my garden
  • 47. Financials Sales price 1 box with 25 tulips: € 15,-- Profit after all costs, per box: € 9,50 Nett result of 47.000 boxes: € 446.500,-- + Bill and Melinda Gates Foundation and WorldFund: € 1.500.000,--
  • 49. Questions? Keukenhof, planting End Polio Now Tulip bulbs by DG, famous Dutch Comedian and Keukenhof CEO
  • 51. Organisation In each District 1 Tulip-person • Contact with DG and DGE • Contactpoint for Clubs in District • Regular promotion of tulip sales in her/his District • Regular contact with tulip-persons of other Districts
  • 53. Organisation 2 • Dedicated webshop for End Polio Now tulips www.endpolionowtulp.nl • Regular information in Netherlands Rotary Magazine • Tulip grower provides the End Polio Now tulips • Transport company takes care of logistics
  • 54. Organisation 3 Timeschedule • PETS provide information to participants • July e-mail to new Club presidents • August snail-mail mailing to Club secretary • Webshop open for orders • End September e-mail to Clubs that have not ordered • Mid October e-mail to Clubs that have not ordered • Begin November e-mail to Clubs that have not ordered • 15 November Webshop closes for orders.
  • 55. Critical Succes factors • Repeat the EPN message relentlessly • Good contact with DG and DGE • Educate District staff and Clubs about polio • Provide suggestions for tulip-sales opportunities • Publicize the activities and results • Continue the same fundraising project year after year • Celebrate the succes. And….Enjoy what you are doing!
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  • 57. Do you want to participate? Order End Polio Now tulips at: www.endpolionowtulp.nl Minimum 10 boxes at € 15,-- each Order untill November 15th. Club will get recognition for its efforts! Contact: info@endpolionowtulp.nl
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  • 61. Tools and Resources Available
  • 63. Body copy • Try New Fundraisers • Think outside of the box • Make it Fun Be CreativeBe Creative

Editor's Notes

  1. John Germ
  2. John Germ
  3. Jannine Birtwistle Rotary Club of Guernsey, D1110 in RotaryGBI – Rotary Great Britain and Ireland Guernsey in Channel Islands
  4. RotaryGBI Polio Champion Story of shop begins 2009, heading to 3rd year as District Polio Officer Pencil / mousemat / baseball cap – on TRF Polio stands / merchants at Conventions Paul and I had been to Needed things like this for clubs to use Frustrated lack of availability of End Polio Now branded merchandise generally Having spoken to both RI and RotaryGBI we decided to do something about it – to take action
  5. Then DG Nigel Barnfield - loved the idea - totally supportive then and now - and a big help ever since. Own club not understand why anyone would want to buy EPN branded merchandise Though happy for us to create the End Polio Now Shop as a Guernsey registered charity on their behalf Paul and I underwrite all risk and pay for the first £2,000 of stock. We decided to go for it
  6. First ever stand at our District Conference in 2009 Great success then President of RotaryGBI David Fowler make everything available across RotaryGBI and have a stand at the RotaryGBI Conference in early 2010
  7. So we did Rotarian Bob Tomlinson, part of RI Public Image Committee amazed at what we had done in such a short time Global - Wow – I had guessed it would be a success across RotaryGBI but could we do it globally local photographer / Brazil / polio survivors Friend = website designer.
  8. And the rest is history Today – not experts but been doing it for 10th anniversary in Oct this year Licensee Insurance
  9. I don’t like Red – but I would wear purple
  10. Started a chain reaction
  11. Many of our products now available in purple too
  12. And you can see our stands are becoming ever more purple
  13. Small profit Not about money for the shop All profits go to EPN
  14. 3 priorities in RotaryGBI Our products can help with all 3 of them
  15. Advocacy at all levels
  16. The Polio team took POL the Teddy Bear along on a visit to the procurement team in Kuala Lumpur. This team is responsible for making sure that essential supplies for polio, such as laboratory reagents and finger markers are delivered to the the right place, at the right place at the right time. The team met for two days to improve efficiency in their work
  17. Some high profile Rotarians and celebrities support End Polio Now and use our products
  18. Good news story weekly Has to be true Have to pay in at least £1 per story Around £800 per year Coin collections at meetings Family, Self and generally everything else. They are usually humorous, sometimes serious, like Grand children getting a place at university or new arrivals in the family, but sometimes from one Rotarian about how many ducklings he has on his lake at home. Rotary often gets a mention , like successfully building an Eco-greenhouse, but they are usually the former, about Family, Self and even successful outcomes from hospital visits, like cancer in remission. The individual telling the story donates to the pig, usually only one pound , but if it is really good then he/she may decide that 5 or 10 pounds is worth it !! We do not limit the amount of donation, but we like a minimum of £1
  19. Pens – whole community shops, hotels, restaurants and businesses Gift Write really well
  20. Eye catching Balloons attract people
  21. Purple Pinkies / Balloons Young people Advocates with their families Ever more important need for vaccinations Have a lot of fun
  22. Polio Bear in all shapes and sizes
  23. Some more unusual use of the sweaters
  24. Travels to India Taken part in NIDs
  25. DG team in Australia DGs in RotaryGBI
  26. Own magazine Radio interviews Renewed passion for Rotary Raised money, raised awareness
  27. Travelling Paralympian and #Purple4Polio Ambassador in RotaryGBI to help End Polio Now Loop the loop #Purple4Polio ice cream
  28. P4P Grand Tour Caterham seven based on the Lotus Seven – one of the most popular racing cars in the world
  29. Purple4Polio jam / Typhoo Tea Jam not honey Winnie the Pooh World Pooh Stick Championships
  30. FUN Purple hair Formal Informal Spread the word, people ask questions
  31. Stands at events – inside and out For Rotarians and for the public at large
  32. Support from all levels of Rotary Barry Brenda John
  33. Over a number of years – just a selection
  34. Jack Niklaus – the Golden Bear
  35. Let’s not forget what this is all about Serious message / advocate No need for Iron lungs / modern day equivalent
  36. Do your own Licensee / insurance All profits to End Polio Now Orders almost everywhere – at your risk / your import taxes Your language Business cards – email me for exact quote Questions
  37. Jennifer Jones
  38. Jack Nicklaus
  39. Dinners and Concerts
  40. Jen Jones: World Polio Day
  41. MICHELLE As a reminder, all attendees will receive a link to the slides and a recording of today’s session via email within 48 hours.
  42. I am Siebe Stellingwerff Beintema Member of Rotary Club Voorhout of D1600, the Netherlands siebe@stellingwerff.nl I will tell you about our fundraising for End Polio Now
  43. Rotary has some 19.000 members in the Netherlands. We have 495 Clubs in 7 Districts, D1550 to D1610 A National Polio Committee was established in 2008 between the 7 Districts and consists of one representative per District with a president, a secretary and an advisor. It started with the ‘Gates Challenge’ with the task to coordinate and stimulate fundraising for End Polio Now. The National Polio Committee meets on regular intervals to discuss matters around the End Polio Now campaign. In their own District the members act as ‘knowledge center’ for the Governor, the club and the members. Their responsibility is to keep the mindset of the Rotarians positive regarding the fight to end polio.
  44. In 2013, typhoon Haiyan hit the Philippines. This disaster got very much attention and a fundraising event was held on national television. The District Governors of our seven Districts decided to make funds available for this show and decided to bid for the namingrights of a new tulip-variety. They gave this red and yellow tulip the name End Polio Now tulip. This is now the official name for this flower. Subsequently one of the Governors decided to start selling the tulip to raise funds for End Polio Now. Later this project was adopted by District representatives in the National Polio Committee and the sales activities were advanced to a higher level. A systematic approach to push Rotary Clubs to purchase the End Polio Now tulip was set up. This consists of mailings and other forms of promotion. This is aimed at fundraising, but is also used to promote Rotary in the local communities,to improve the image of Rotary and to make Rotary attractive to new members. In the past years we have sold some 47.000 boxes of each 25 bulbs. And our team has the intention to continue till the world is officially declared free of polio.
  45. On this slide you see the presentation box of the End Polio Now tulip, the tulips in the field of the grower and also in my garden.
  46. Although the sales price of a box is only fifteen euro, together the result is impressive. In a short period of time each year we make a nett profit of 120.000 euro. Together with the multipiers of the Bill and Melinda Gates Foundation and the Worldfund some 1,5 million euro is contributed to End Polio Now.
  47. We find it important to promote this fundraising project. Therefore we made the End Polio Now tulips available for the Evanston office.
  48. And we organised a planting event in the world famous Keukenhof flowershow. Here you see District Governor Harriette Verwey, famous Dutch comedian Jörgen Raymann and Keukenhof Director Bart Siemerink planting the bulbs. Of course this was picked up by the press and social media.
  49. The following spring we visited the Keukenhof again, but now with Rotary exchange students who spent a year in the Netherlands.
  50. The succes of every activity, thus also a fundraising project, is dependent on its organisation. Therefore I will now talk a little about these aspects. This activity requires a good organisation, based on the members of our National Polio Committee. In each District we have one Tulip-person, who is - in contact with the Governor and the Incoming Governor, is contactpoint for Clubs in District, actively promotes tulip sales in her/his District and has regular contact with tulip-persons in other Districts
  51. Not only the current District Governor is important, but also his successor, als the fundraising will take place in his or her year. At the GETS in Nuremberg we met the Incoming Governors of the seven Netherlands Districts and made them partner in our End Polio Now tulip sales. And we welcomed President-elect Mark Maloney in our small booth.
  52. We have made a dedicated webshop for End Polio Now tulips: www.endpolionowtulp.nl And our Netherlands Rotary Magazine often reminds the Rotarians about the project. Important partners are of course the tulip grower where the End Polio Now tulip grow and the transport company that takes care of logistics
  53. We run this fundraising as a yearly project. That means that every year is has a start and an end. Basically that means from august to november. During the year we have fixed dates at which an activity takes place: PETS: provide information to incoming Club presidents July: e-mail to new Club presidents that the Club secretary will get a snailmail mailing August: snailmail mailing to Club secretary with letter, orderform and brochures the Webshop opens for orders End September: e-mail to Clubs that have not ordered Mid October: e-mail to Clubs that have not ordered Begin November: e-mail to Clubs that have not ordered 15 November: Webshop closes for orders. weekly the tulip-persons are informed on the sales per Club We have put all in a handbook with samples of letters and e-mails that the tulips-persons can modify for their particular District. We have translated this manual in English, so if you are interested: just ask!
  54. What are the Critical Succes factors? Repeat the message relentlessly. Establish good contact with Governor and Incoming Governor. This is important, because each new Governor needs to learn from us about the fight against polio. And should not try to find his own pet project. Continuity in focus and reaping the benefits of previous investments does not appear to be in the DNA of Rotarians. We need to educate District staff and Clubs about polio. Each new Club president seems to be unaware of what happened before his term. Apart from the purchase by Club members there are many other tulip-sales opportunities. We also create publicity for the activities and results Continue the same fundraising project year after year. Celebrate the succes. And most important: Enjoy what you are doing!
  55. The DG plays an important role in any fundraising effort. Therefore we take care that the Governors of the Dutch Districts are sufficiently brainswashed. As you can see, our male Governors support the message with their attire.
  56. You are of course more than welcome to participate in this fundraising project. Here you see how to order the tulips. To keep shipping costs low, a minimum of 10 boxes must be ordered. The Rotary Club will get recognition for the nett result of its sales efforts!
  57. Thank you for your time. All you may want to know about the fight against polio can be found at: www.polioeradication.org And I can be reached at siebe@stellingwerff.nl Siebe Stellingwerff Beintema
  58. Jeffry
  59. JOHN The Rotary Foundation is currently working on a Peer-to-Peer Platform that will allow you to fundraise for The Rotary Foundation through your personal network. This resource will be available in the upcoming Rotary Year The World Polio Day toolkit will be available on End Polio.org Shop.Rotary has all the polio materials available
  60. John Germ