6. 2019 YEO Preconvention
Or, do you have
students who need
placing and you
cannot find clubs or
Rotarians to host
them?
7. 2019 YEO Preconvention
• It is too much work!
• We cannot find host families!
• There is too much paperwork!
• There are so many rules!
• The student we had 10 years ago was not good!
THE EXCUSES
THERE ARE PLENTY OF THEM…
8. 2019 YEO Preconvention
• Debunk the myths - but tell it like it is
• Provide scaffolding and support
• Provide training to all stakeholders
• Simplify the paperwork
• Capitalise on the RI message
HOW TO OVERCOME OBJECTIONS
9. 2019 YEO Preconvention
WHAT ARE SOME BEST PRACTICES
FOR ENGAGING CLUBS?
• Start with the why! Sell the benefits!
• Provide a consistent, clear message
• Provide timely training
• Have students present to clubs
• Reward hosts with associate
membership - ongoing potential
10. 2019 YEO Preconvention
Get Presidents and Boards on board!
Answer their questions
Have students present to clubs
Build a database of prospective host families
District incentives
ENGAGING CLUBS
11. 2019 YEO Preconvention
MARKETING YOUTH EXCHANGE
TO CLUBS
1. Ensure clarity and consistency
• Websites: one stop shop
• Information sessions
• Presentations to clubs
• Social media
2. YE rebounds are your best advertising
3. Identify the membership potential
17. 2019 YEO Preconvention
REMINDERS
Join us for the YEO Banquet tonight!
• Check the back of your badge to see if you are
already registered
• Location: Emporio Great Hall
Dammtorwall 15, 20355
Hamburg
Tomorrow: Saturday, 1 June
• 09:00 – General Session 4 begins
Debunk the myths but tell it like it is. Positives outweigh negatives
YE Committee support on the journey
Provide scaffolding and support: before, during, after
Provide training: clubs, counsellors, students, hosts, families
Simplify the paperwork. Student safety is integral
Capitalise on the RI message: peace, good will, lifelong rewards, cultural understanding, leadership, development
Use YE students to tell their story
Start with the why! Sell the benefits. WIIFM?
Keeps clubs young and engaged with youth
Access to potential new members
Closer relationships with your community
Links to other clubs
Have an informed and enthusiastic YE Committee to deliver your message and action the process
Provide a consistent clear message: clubs, presidents, info sessions
Provide timely training to all stakeholders: F2F, online, skype, phone
Have students present to clubs. Their story is powerful! Parents also have a powerful story to tell.
Reward host parents with associate memberships - potential ongoing membership
Get Presidents and Boards on board so they convince members
Answer their questions. Promote a consistent clear message at every opportunity
A leadership and development opportunity for a member/s of your club
Have students to present to clubs. ASK clubs for involvement
Clarify reciprocal program, cost, support and paperwork
Build a data base of prospective host families. Approach schools, clubs, church groups etc
Share hosting across clubs
District incentives: subsidise ‘new clubs’ or welcome back to YE after 3 years out
1. Ensure clarity and consistency in the message you deliver via
Websites: One stop shop for YE information, student stories, forms, guidelines, policies etc
Information sessions: potential applicants/parents
Presentations to clubs: Designed to motivate, inspire, enthuse
Social media, photos, videos, student blogs
Be on the look out for good news stories. Tell them
2. YE Rebounds are your best advertisement. Keep connected
3. Identify the membership potential. We want/need Rotarians to advocate for RYEP. Word of mouth promotion!
Why Rotary Youth exchange?
1. Gold standard
2. Value
3. Families
4. Network
5. Blazer
6. Memories
7. Support
8. Preparation
9. Legacy
10. Experience
Be the change you want to see
Be proactive
Think win-win
Share your club’s YE success stories with other clubs
Advocate the benefits
Work with the YE Committee
Have training for all Club counsellors (online)