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Integrating 

  accessibility
                   into the 
design process
    Web Directions South 2008
                  Ruth Ellison
Who’s Ruth?
Love food & photography
(check out my flickr stream....)


Work in Federal
Government
       Embedded UX person 
       Consultant
In the beginning...
WCAG 1.0
Disability Discrimination Act 1992
3 key themes for 
today’s presentation
1. Consider accessibility 
    and usability right 
    from the start

2. Involve users 
    throughout the 
    process
3. Accessibility is 
    more than 
    checklists and 
    standards...
Accessibility is about 
      people
Meet Joe




           Tom By Randy Son Of Robert from http://www.flickr.com/photos/randysonofrobert/1802593660/
                                       Available under a Creative Commons Attribution 2.0 Generic license
Joe is blind
The project manager 
said, “I didn’t think 
there was any disabled 
people working here.”
The developers were 
under tight timeframes 
and thought that they 
could address the 
accessibility stuff later ...
The business team ... 
didn’t know what to do
Sounds familiar?
How do we stop this 
from happening again?
Consider an
integrated approach
      to accessibility
        and usability
      from the start
Process of design:
    Conceptual phase
        Research
             Design
                  Develop    Iterate
                      Test
Research
Build an understanding of:

   Users
       Business
            Technology
Who are your users?




                                                 Flip‐flops by Joe Shlabotnik from 
                         http://www.flickr.com/photos/joeshlabotnik/305410323/
               Available under a Creative Commons Attribution 2.0 Generic license
What do they do?
How do they do it?
40% of 2006‐2007 
                          compensation claims 
                          related to body 
                          stressing injuries
                          (ComCare ‐ Australian & ACT Government)


Statistics from ComCare
Business as a key stakeholder
Understanding 
  technology and its 
    (accessibility) 
constraints challenges
Design
Great design 
balances the user’s 
needs with the 
business’ needs
Collaborative design




                Source: http://flickr.com/photos/crimesagainstlogic/356567896/
Context becomes very 
     important




                               Source: http://lh3.ggpht.com/_Nmv1H‐BTFH8/SIQ‐X‐
                    Nfi1I/AAAAAAAABTI/utbRR4n61t8/375289560_54c21e7094_o.jpg
Source: http://bp3.blogger.com/_hxJUY‐Ir6B4/RmciQ3ULYOI/AAAAAAAAATE/LkqdlKphNmA/s1600/California233.jpg
Source: http://cdn‐img.thedailyplate.com/images/fitness/desk‐work‐office‐work.jpg
Context and 
     accessibility
Do all user interfaces need 
    to be accessible?
Visual 
relationships




                Funny Urinal Sign By Bukowsky18 from http://www.flickr.com/photos/24917549@N04/2500426586/
                   Available under a Creative Commons  Attribution‐Non Commercial‐Share Alike 2.0 Generic license
Testing
Sometimes 
accessibility testing 
 almost feels like 
 rubber stamping
3 types of testing

  Automated testing
  Manual checks
  Testing with people
You’re already familiar 
with automated testing 
and manual checks...
Testing with 
people...
Reveals lots 
of interesting 
insights
Integrated approach 
to user testing
usability & 
accessibility at 
the same time
Things I learned about 
user testing...
Run automated
testing checks
    first
Recruiting users
Write good scenarios
Your place or mine?
What’s expected
Reporting the 
   results
Word of warning...
Be careful not to apply 
results from one user 
and one test across all 
demographics
Key messages to take away
Build relationships and trust
Communicate and 
share knowledge
Integrated approach to 
accessibility and 
usability right
from the start
Involve users right 
from the beginning 
and throughout the 
design process
Questions or need more info?
Ruth Ellison
Email:               ruthe@stamfordinteractive.com.au
Phone:               02 6280 7834
Mobile:              0423 763 314
                     @ruthellison

                     @ruthellison

Find us at www.stamfordinteractive.com.au
See this presentation at www.slideshare.net/RuthEllison

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