2. MADE BY
Ethical design
“System of moral principles that defines
what is perceived as good and evil”
– Trine Falbe, Author of White Hat UX
DESIGN HELPS! A mindset for ethical service design | @christoff3r
3. MADE BY
Different levels
one can do ethical service design
1. Financial contribution
2. Code of conduct
3. Focus on those who need it the most
DESIGN HELPS! A mindset for ethical service design | @christoff3r
4. MADE BY
This is proposal for a mind shift
to practice service design
to help the underprivileged groups.
DESIGN HELPS! A mindset for ethical service design | @christoff3r
25. MADE BY
DESIGN FOR DEVELOPMENT
DESIGN PROCESS BASED ON NEEDS
AID
AID
TRADE
TRADE
DESIGN HELPS! A mindset for ethical service design | @christoff3r
26. MADE BY
SERVICE DESIGN FOR THOSE WHO NEED IT THE MOST
SERVICE DESIGN DRIVEN BY NEEDS
BETTER EATING
FOR DIABETES
SAFER URBAN AREAS
FOR YOUNG WOMEN
WORKING FROM HOME
FOR LONG-DISTANCE WORKERS
INTEGRATION
FOR IMMIGRANTS
DESIGN HELPS! A mindset for ethical service design | @christoff3r
34. MADE BY
• How easy is it to go there?
• How tempting is it?
• How can we use Service Design to
reach underprivileged?
DESIGN HELPS! A mindset for ethical service design | @christoff3r
35. MADE BY
You might not realize,
but the other 99% make up
quite large volumes.
DESIGN HELPS! A mindset for ethical service design | @christoff3r
36. MADE BY
E.g. Refugees
Source: http://www.unhcr.org/figures-at-a-glance.html
DESIGN HELPS! A mindset for ethical service design | @christoff3r
37. MADE BY
Some $$$ opportunities
DESIGN HELPS! A mindset for ethical service design | @christoff3r
39. Are you designing for
the right needs?
DESIGN HELPS! A mindset for ethical service design | @christoff3r
40. Think twice before
taking the path of least
resistance.
DESIGN HELPS! A mindset for ethical service design | @christoff3r
41. Maybe you can turn
real life-struggles
into history.
DESIGN HELPS! A mindset for ethical service design | @christoff3r
42. MADE BY
The take-away
Stretch beyond the usual suspects,
involve or design for those
who need it the most.
DESIGN HELPS! A mindset for ethical service design | @christoff3r
for a mindset for ethical service design
43. MADE BY
Learn about about Tikau & the Design Helps™ Ideology at
https://tikau.com/pages/design-helps