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Stories have the power to spark movements, raise armies of volunteers, and even change the world. But stories with impact don’t just happen—they require intention and heart. So once you have the right story, how can you make the most of it across social media? In this 60 minute webinar with Jereme Bivins of The Rockefeller Foundation and Kimaya Dixit of Hattaway Communications, we explored how to use your organization’s best stories across channels for better outreach, fundraising, and impact reporting.

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You’ve heard it over and over again: storytelling gets you more donations. It’s actually easier than you think to create a compelling story. Fairy tales, fireside stories, and your favorite Hollywood movies all follow the tried and true storylines every popular story follows. In this session, Rob Wu, CEO of CauseVox, walked through three storylines that you can use for nonprofit fundraising, and to help you understand how to repurpose storylines for your nonprofit at #SM4NP Silicon Valley.

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While almost all nonprofits have integrated social media into their development strategies, the majority have not yet had notable success using this tool for fundraising. If social media is the number one reason that people in the US use the internet today, shouldn’t there be a better way to grow your organization through this medium? Over the past seven years, Well Aware has raised over $500,000 using social media. Sarah Evans from Well Aware shared what they learned, and why raising funds through these channels is easier than you think.

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