Digital Media Agency, Sneakpeak to Karmatech Work

2. First things first
Short
Introduction

3. About Us
Karmatech Mediaworks
Digital Creative Agency
•Founded in 2004
•Offices in New Delhi and London, upcoming offices in Mumbai & Bangalore
•Digital strategy, concepts, designs and development
•In house team to nurture creative's to development
•Innovation with technology sets us apart from the competition
•Experience team of 40 employees
•Winners at Goa Fest 2014
•Winners at Campaign Digital Crest Awards 2014
- Creative With Technology

4. Our Services
What We Offer
• Websites
• E-Commerce Solutions
• Brand Microsites
• Online Banners / Rich Media Banners
• Social Media
• Facebook Application
• Game Development
• Augmented Reality
• Mobile Apps (I-phone & Android Applications)
• On Ground Digital Activations

5. About Us
Creative with technology
• Live out our passion for great design and creative use of technology
• Always have room for experiments and try new things
• Use new technology to make people go “WOW”!
• In Sync with the latest technology
• Pioneers of Augmented reality

6. Team Size : Got every resource to execute any digital idea.
Business Development 2
Creative / Flash / UI Designer 10
Developers 12
Copywriter 2
Client Servicing 3
Accounts & Admin 2
Mobile 3
3D Modeling/Animation 2
Quality Assurance 1
Music Producer 1
Social Media Strategist 1
SEO 1
4040

7. Our Clients

8. News
News

10. Myntra Campaign – Story covered in Outdoor Asia

11. – April 2014
• Myntra plays the game

12. – August 2013
• BMW India let users race on virtual track via its integrated digital campaign
– August 2013
• BMW races on a virtual track

13. Creative Showcase
Recent Work
- Websites
- Facebook Application
- Banners

14. Websites
http://lavamobiles.com/iris-smartphones/iris504Q/home.html
Created a unique gesture based micro-site for the All new Iris 504 Q
To showcase the unique Gesture
control features on the lava 504 Q
Karmatech developed a unique and
first of a kind Gesture based microsite
for the launch of the flagship device
from lava mobiles.
The user can navigate throughout the
microsite using his hand gestures.
• First of a kind Gesture based microsite.
• Augmented Reality
• Product features & specifications.
Project Features

17. Websites
http://www.philips.co.in/LED/index.page
To showcase Philips LED range buy
educating user on the benefits of using
LED over CFL or tube light.
• Parallax Scrolling
• Bill Calculator
• Product features & specifications.
Project Features

20. E-commerce Portal
http://woodlandworldwide.com/
To showcase complete range of
products, responsive website which
allow users to Buy Online
• Ecommerce Enabled
• Managed through Cpanel
Project Features

23. Facebook Application
Making the user experience facial grooming through Augmented reality.
To help the TG better understand the Philips
range of male grooming products,
Karmatech created an interactive
augmented reality based application for
both Web and in the store use. The
application allowed the users to try various
beard styles on their face live through a
webcam. Within seconds the users could try
on cool styles to see which suits them the
best. Each style could be easily crafted
using the Philips male grooming product.
• Augmented reality FB Application
• Tablet version for Mall and stores
• Experience the facial grooming styles
Project Features

27. Social Media Campaign
#SpreadTheColors
Dulux is related with colors, best time to
promote the brand was around Holi.
Dulux had around 30K users on Facebook
and 250 followers on Twitter.
Challenge was to promote the brand on
social media. At the end of campaign
Facebook likes went upto 70K and 500
plus twitter followers.
• Interactive Microsite
• Social Media Connect
• Video Based Application
Project Features

30. Mobile App
Reebok Race the City App for Android and IOS
Reebok Race the City app allows you to Track
your run, break your own records and compete
with fellow runners for the top leaderboard
spot. Share your runs on Facebook and twitter
let your friends cheer for you. Earn Ignite points
on every run and redeem them for cool Reebok
merchandize, right from your mobile!
• Android and IOS app
• Real Time calorie burner, run calculator
Project Features

33. Banners – Rich Media
• Rich media banners
• Chroma shoot
• Mini Game
Project Features
http://banners.karmatechmediaworks.com/myntra/mouse/yahoo/new/index.html
http://banners.karmatechmediaworks.com/myntra/yahoo/
When on myntra.com the TG can
change their look in a click, from ethnic
to sporty, from formal to casual and
everything in-between this thought
was brought out clearly using this
innovative banner, featuring a fun to
play mini game.

34. Click On Expand

38. Banners – Rich Media
• Rich media banner
• Augmented reality
Project Features
http://banners.karmatechmediaworks.com/samsung/galaxys4/yahoo/
Augmented reality media banner
To promote Samsung’s Premium device
Galaxy S4 and to showcase its
innovative features Karmatech created
an equally innovative banner based on
Augmented reality to highlight the
gesture browse and smart pause
feature of the S4.

39. Click to expand

41. Thank you for you time
Thank You