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What is it?
• Twoo.com is a contact website that helps you meet
people around you.
• Available in 38 languages and 200 countries. (The latest
addition is Malay, April 5th)
• 12 million monthly active users.
• Alexa ranking: 497th worldwide.
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History
• Created in April 2011 in Ghent, Belgium.
• Belongs to Massive Media, who also owns Netlog.
• December 2012, Massive Media was bought by Meetic
for 18.9€ million.
• Currently has 104 employees.
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How does it work?
• You set up a profile for people to know about you.
• You are presented with the profiles of people around you
who are compatible.
• You can like them or not like them. If there is a mutual
like, you will both be informed and added to a mutual
attraction list.
• You can use it for free, but some things can only be done
with a premium account.
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Compatibility
• The page will offer show you people who it considers are
compatible with you.
• It will consider your age, location, the answer to a series
of questions you can fill out in your profile, as well as a
few preferences you can fill out.
• Having a verified picture or a complete profile will make
you more likely to be found by other people.
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Profile picture
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• The profile picture must speak for you, so it has some
restrictions.
• Only you can be in the photo
• Your face must be recognizable
• No explicit nudity
• No copyright violations
• Twoo gives you the option to verify your identity by
taking a picture through your webcam
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How do they make money?
• Website ads generate a Daily Revenue of $6,694 USD.
• You can buy Credits or upgrade to an Unlimited Account.
• Credits will allow you to boost your visibility.
– 1 credit 1,99€, 20 credits 19,99€.
• An Unlimited Account will let you see who visits your profile, view every
profile, see who likes you and more advantages.
– 1 month 9,99€, 12 months 59,99€
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Apps
• Twoo offers desktop and browser applications for your computer, and
phone applications for Android, IOS and Windows Phone.
• Desktop application sends you a notification when you receive a
message, someone likes you, you get a visitor and so on.
• It is a intrusive and sometimes will malfunction.
• Android App is a little slow and offers the
same functionalities but on your phone.
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Problems
• If the website was mine, what would I do to improve it?
• When presented with a person from a different town, show the distance
between that town and mine.
• If I am looking for a girl to have a relationship, don’t show me a married
woman who wants to make friends, we might be compatible as people
but we are not looking for the same thing.
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Controversy
• Complaints where received by users about the Twoo spaming them
and their contacts with emails without their consent.
• This will some scare people away since they might not want some
people in their enviroment to know they are involved in this kind of
site.
• However it might be the reason the website expanded so quickly
and why it receives so many daily visits.
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Conclusion
• It is for free, you can give it a try and you have nothing to
lose.
• If you really depend on it you will end up buying a
premium account, and then it is not free anymore.
• Possibly will work better in a big city where you have
more users around you.
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