Writing your first speaker bio can be daunting - this framework can help you get started.

1. Writing a Compelling (and
honest) Speaker Bio
Sage Franch, Co-founder & CTO of Crescendo

3. Questions to ask about your
audience:
1. Why are they coming to my talk?
2. What do they already know about this subject?
3. If I was learning this for the first time, what would I want to know about the
speaker?
4. What do they need to know about me in order to trust me on this subject?

4. Framework
1. Your Name + a catchy phrase about what you do
2. Qualifying statement that makes you credible to this audience
3. Big picture statement that illustrates who you are beyond the scope of
this event/publication
Think about the underlying theme

5. Pick a theme, and then:
Name + Hook
Qualifying statement
Big picture statement
______ is a ______ who _________________.
As a _________, they __________________.
Forever a ________, their mission is to
_____________.

6. Example 1 – Emerging Tech
Sage Franch is a Technical Evangelist at
Microsoft specializing in cloud and emerging
technologies.
Her areas of focus include cognitive computing,
artificial intelligence, Blockchain, and holographic
computing.
Known internationally as "the Trendy Techie,"
Sage is also founder of tech lifestyle blog
TrendyTechie.ca, and has been recognized
around the world for her work promoting
inclusivity in STEM.
Name + Hook
Qualifying statement
Big picture statement

7. Example 2 – Tech Educator
Sage Franch is a Technical Evangelist at Microsoft,
motivational speaker, and creator of tech lifestyle
blog TrendyTechie.ca.
As a developer, Sage specializes in cloud and
emerging technologies including artificial
intelligence, Blockchain, and holographic
computing. Prior to this role, Sage was an educator
at Microsoft Learning, where she created highly
technical online training courses for Windows 10
app development.
Known internationally as "the Trendy Techie," Sage
has been recognized for her work promoting
inclusivity in STEM. Connect with Sage on
Instagram and Twitter, @theTrendyTechie.
Name + Hook
Qualifying statement
Big picture statement

8. Example 3 -
Tech for Good
Sage Franch is the co-founder and CTO of
Crescendo, a diversity education app for Slack
that teaches empathy and inclusion in the
workplace.
In 2018 she left her corporate job to launch a
startup that would solve a problem she and many
of her peers in the tech industry had faced:
workplace discrimination. A seasoned developer
and technical educator, Sage has contributed
code to startups and non-profits across North
America. Sage is also creator of tech lifestyle
blog Trendy Techie, and virtual networking
challenge Extrovirtual.
Above everything, Sage aims to use her digital
skills to build a brighter, fairer future for all.
Name + Hook
Qualifying statements
Big picture statement

9. What do you want to be known for?
Write 5 aspirational statements about yourself.
I am a…
I am known for…
I empower X to…

10. Turn those into bio hooks
i.e. I empower young women to pursue
careers in STEM
i.e. I teach people to build with emerging
tech
Sage is the creator of TrendyTechie.ca
and has been recognized for her work
inspiring young women to explore
careers in technology
Sage is a developer who specializes in
cloud and emerging technologies
including artificial intelligence,
Blockchain, and holographic computing.

11. Qualifying statement(s) for this
audience
 Think about what this audience wants to hear – what details would make
them care about your opinion, specifically?
 List things in sets of 3

12. Big
picture
statement
What do you do in your life
that embodies the spirit of
your message?
How do you want people to
describe you when telling
their friends about your talk?

13. Share! Name + Hook
Qualifying statements
Big picture statement